INFUSE

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
INFUSE
Score 8.3 out of 10
N/A
Since 2012, INFUSE (formerly INFUSEmedia) has helped clients and partners craft and optimize demand programs that deliver the audience, buyer, and account engagement that meets their objectives, by strategically promoting content through omnichannel campaigns leveraging AI technology and first-party data.N/A
Pricing
INFUSE
Editions & Modules
No answers on this topic
Offerings
Pricing Offerings
INFUSE
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No
Entry-level Setup FeeNo setup fee
Additional DetailsINFUSE crafts demand programs on a cost per lead (CPL) basis. No subscription or setup fees.
More Pricing Information
Community Pulse
INFUSE
Considered Both Products
INFUSE
Chose INFUSE
There is a reason why SUSE has used INFUSE for multiple years now - other Lead Generation Companies do not compare.
Chose INFUSE
I've found INFUSEmedia to have more diverse and customizable versions of content syndication than other partners that we have considered and run with. Their pricing is competitive and the value adds they have provided for certain strategies have further helped them to stack up …
Chose INFUSE
We frequently change up our vendors and rotate through. Compared to BrightTALK we found INFUSEmedia delivered higher-quality leads and was easier to work with at a far better price. DemandScience and INFUSEmedia are fairly level when compared with each other.
Chose INFUSE
Infuse media is great to work with and made the process very easy for us in terms of providing assets and providing leads in a manageable timeframe. They were very fast in getting our campaign started and providing feedback.
Chose INFUSE
The most recent comparable experience I had was with Cadence Preferred. They were more expensive and not as easy to work with on content syndication. Their email deliverability and open rates were lower and their cost per lead was higher compared to INFUSEmedia. Therefore, I …
Chose INFUSE
Please find some of the reasons why INFUSEmedia was selected over similar providers: Substantial database size Ability to provide us a comprehensive list of titles that we had the opportunity to select from in which we wished to target Ability to strategically promote content …
Chose INFUSE
Have compared them against all other major vendors within the space that my client operates.
Chose INFUSE
1st party data owners, healthy and high quality volume of leads, great customer service
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INFUSE
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User Ratings
INFUSE
Likelihood to Recommend
8.3
(29 ratings)
Likelihood to Renew
9.1
(1 ratings)
Usability
9.1
(1 ratings)
Support Rating
8.6
(29 ratings)
Implementation Rating
9.1
(1 ratings)
User Testimonials
INFUSE
Likelihood to Recommend
INFUSE
I've recommended INFUSEmedia to colleagues in the past, primarily in situations where teams are looking to generate lead volume and either struggling to achieve that volume or looking to diversify the partners and channels that they run with. Based on my own experience, I have typically recommended INFUSEmedia for B2B teams as the contexts that I have worked with INFUSEmedia have been for that sector of clients. I would be less likely to recommend for B2C clients as my understanding is not that INFUSEmedia would be a good fit for that type of strategy.
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Pros
INFUSE
  • Service Level - Always ready to help and responds quickly to questions or ad hoc requests; Proactively reaches out for updates.
  • Program Offers - Able to cater proposals to different client expectations.
  • Lead Generation - Based on feedback from clients the leads generated are typically of quality and who they are looking for.
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Cons
INFUSE
  • If you can not integrate the leads into your CRM, they come over in batches and merging and distributing can be tricky.
  • When we have used them to help drive registration for events, they get a lot of sign ups but, way more no shows than the industry average.
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Likelihood to Renew
INFUSE
We are very satisfied with the services of Infuse Media. They are a high-level third party vendor.
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Usability
INFUSE
Very easy to use. The documentation to connect our tools is very well done.
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Support Rating
INFUSE
The team is cohesive and efficient. Everyone at INFUSEmedia is happy to help and support regardless of our account owner to resolve any new queries or issues that may arise. The communication is second to none and we don't have a long wait before we receive a response to last minute requests, which is imperative in the ever changing atmosphere of agency.
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Alternatives Considered
INFUSE
We frequently change up our vendors and rotate through. Compared to BrightTALK we found INFUSEmedia delivered higher-quality leads and was easier to work with at a far better price. DemandScience and INFUSEmedia are fairly level when compared with each other
Read full review
Return on Investment
INFUSE
  • Because it's content syndication, it's fixed CPL so it's easy to forecast demand and return
  • A lot of leads generated are raw so they don't usually get to pipeline stage until at least 2 quarters, it's a long game for us
  • High quality job titles, however like any CS provider, need to double check the titles to ensure the job titles generated are correct
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ScreenShots

INFUSE Screenshots

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