INFUSE

INFUSE

INFUSE

154 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
INFUSE	Score 8.9 out of 10	N/A	Since 2012, INFUSE (formerly INFUSEmedia) has helped clients and partners craft and optimize demand programs that deliver the audience, buyer, and account engagement that meets their objectives, by strategically promoting content through omnichannel campaigns leveraging AI technology and first-party data.	N/A

Pricing

INFUSE

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
INFUSE
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes

Entry-level Setup Fee

No setup fee

Additional Details

INFUSE crafts demand programs on a cost per lead (CPL) basis. No subscription or setup fees.

More Pricing Information

Community Pulse
	INFUSE
Considered Both Products	INFUSE Verified User Manager Chose INFUSE Integrate provided demand gen programs similar to INFUSEmedia but then split that off into Pipeline 360. Those programs drew stronger leads and higher level titles leading to more pipeline. INFUSE were very strong as well but then there were a couple of bad experiences. Helpful? Verified User Manager Chose INFUSE Better tech at INFUSE and more of a self service product Incentivized Helpful? Verified User Employee Chose INFUSE Infuse provides a high-quality customer experience and comparable, if not superior, leads at a lower CPL. Incentivized Helpful? Haley W. Shelley Digital Marketing Specialist Chose INFUSE Madison Logic has performed very well for us across EMEA and NA but was a struggle in APAC based on behaviors, organization reach, etc. INFUSE helped with this. INFUSE also has much better user interface and more attractive previews for ads. Incentivized Helpful? Verified User Manager Chose INFUSE We have worked with other partners offering the same services, and none are able to provide us with the level of expertise and knowledge that Infuse offers when quoting in briefs. We really value Infuse's opinions. Incentivized Helpful? CB Christopher Berry Campaign Strategy Executive Chose INFUSE In comparison to other lead generation partners, Infuse is particularly thorough and trustworthy, providing the most valuable insights. Extremely knowledgeable about their industry and always in touch to see how they can improve and grow as a partner, which is greatly … Incentivized Helpful? Verified User Strategist Chose INFUSE INFUSE's lead verification process ensures a stronger quality of candidates. They also have better customer service more often. Incentivized Helpful? Diana Tamboly Manager, Field Marketing, Europe, Cvent Chose INFUSE N/A. Incentivized Helpful? Verified User Manager Chose INFUSE Infuse and TechTarget would be seen as similar partners, whereas I would place Infuse above Vereigen and TechTarget. We selected Infuse for the client servicing, data insight, and audience insight that we can garner from multiple campaigns. Other partners seem more basic and do … Incentivized Helpful? CO Chris OShea Strategic Marketing Chose INFUSE INFUSE has provided us with a variety of programs which have fulfilled our TOFU and MOFU lead acquisition requirements. Incentivized Helpful? Verified User Manager Chose INFUSE I use multiple vendors in my bench and make sure I can manage several campaigns at once. INFUSE makes sure we have defined goals, objectives and ROI. Every time I bring a new project we are able to work together to create a strategic plan. We work together to review the results … Incentivized Helpful? Verified User Employee Chose INFUSE INFUSE still has the ability to generate leads with a higher lead scoring compared to other vendors. Although pricing is a little steep, as long as budget allows, we will definitely go back to INFUSE for high quality leads instead of just quantity. Incentivized Helpful? Verified User Manager Chose INFUSE Personally, I have only worked with Infuse for content syndication. Incentivized Helpful? Verified User Employee Chose INFUSE INFUSE are much easier to work on in the briefing stage where other competitors often over complicate what should be a simple campaign. Incentivized Helpful? JS Jaime Santafé Head of B2B Marketing Chose INFUSE It's a solid competitor, with realiable performance and good reporting. Incentivized Helpful? Verified User Account Manager Chose INFUSE On par with INFUSE in terms of quality, both companies are pushing innovation and coming up with different products and services to better engage with prospects on behalf of clients. Incentivized Helpful? Matt Conway B2B Account Director Chose INFUSE Better quality of leads and support Incentivized Helpful? Verified User Vice-President Chose INFUSE Many content syndication vendors operate in the same way, but I have seen a higher conversion rate on INFUSE leads from past campaigns. Incentivized Helpful? Verified User Director Chose INFUSE At the top of the list for quality, but somewhere in the middle on cost. Incentivized Helpful? CB Carla Bailey Senior Media Manager Chose INFUSE INFUSE stacks up well - leads are always delivered on time and we dont get negative feedback from clients. Previews are always well written and when a breif is sent over its understood rather than a lot of questions and extra detail needed Incentivized Helpful? SN Sam Ninh Sr. Digital Marketing Manager Chose INFUSE We are working with many content syndication and BANT lead gen companies. INFUSE is one of the top vendors we have seen some great success with. The targeting is all on point and accurate, the content and assets they help us create are all in line with our brand guidelines, and … Incentivized Helpful? Patricia Pouncey Principal Growth Marketer Chose INFUSE From a price point perspective, INFUSE delivered on our campaigns and programs at a lower cost point, allowing us to run many more campaigns, which improved our metrics and corporate KPIs. Their attention to detail was paramount, even with running multiple campaigns, which were … Incentivized Helpful? Verified User Vice-President Chose INFUSE They had better results overall. Incentivized Helpful?

Best Alternatives
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User Ratings
	INFUSE
Likelihood to Recommend	9.0 (94 ratings)
Likelihood to Renew	8.5 (4 ratings)
Usability	8.5 (3 ratings)
Support Rating	8.8 (91 ratings)
Implementation Rating	9.1 (1 ratings)

User Testimonials
	INFUSE
Likelihood to Recommend	INFUSE From our first exchange they have been very responsive. They listen carefully to our needs and importantly they deliver against our requirements. They are agile, flexible and come to the table with new ideas. We at Siemens see them as a strategic partner at this stage and I hope we continue to work productively in to the future. Incentivized CO Chris OShea Strategic Marketing Read full review
Pros	INFUSE Tracking/monitoring leads is super easy and in-depth through their Demand Accelerator portal. Customer experience and support is top tier. The team is always trying to understand how they can best support us and our goals. Providing high-quality leads that are aligned with our target personas. Incentivized Verified User Anonymous Read full review
Cons	INFUSE I think providing a quarterly highlights document would be particularly helpful without asking. We ask every quarter and it creates a bit of a bottleneck for us. Communication via email can get exhausting. Can we explore having a joint Slack channel for collaboration? Incentivized Verified User Anonymous Read full review
Likelihood to Renew	INFUSE We are very satisfied with the services of Infuse Media. They are a high-level third party vendor. Incentivized Verified User Anonymous Read full review
Usability	INFUSE INFUSE was able to get our campaigns up and running, allowing us the ability to migrate qualified leads down to our sales team. INFUSE also went a step above, by providing call scripts and prescribed touchpoints along the qualifing journey, allowing our sales teams more time to schedule follow-up meetings and create opportunities that generated potential review. Incentivized Patricia Pouncey Principal Growth Marketer Read full review
Support Rating	INFUSE Luckily, we haven't had to submit too many support tickets. For the few tickets we have had to submit, the support team was able to send us updates right away. They were very well-versed in our issues and worked with our third-party vendors on our integration issues. We had a very pleasant experience working with their support team. Incentivized SN Sam Ninh Sr. Digital Marketing Manager Read full review
Alternatives Considered	INFUSE I've found INFUSEmedia to have more diverse and customizable versions of content syndication than other partners that we have considered and run with. Their pricing is competitive and the value adds they have provided for certain strategies have further helped them to stack up well against the competition. Additionally, their team has been enjoyable to work with on a day to day basis given their level of support and responsiveness. Incentivized Verified User Anonymous Read full review
Return on Investment	INFUSE CPL is very competitive compared to other platforms we use. We are very happy with the cost efficiency. We've seen great quality from titles, and Sales conversations with leads. Quanity of leads has grown considerably - esp in APAC - they seem to have great partners in that region. Incentivized Haley W. Shelley Digital Marketing Specialist Read full review
ScreenShots	INFUSE Screenshots