Apollo.io vs. Reo.Dev

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Apollo.io
Score 8.5 out of 10
N/A
Apollo is a sales platform that helps revenue teams find and engage leads, automate outreach, manage deals, and enrich data.
$59
per month per user
Reo.Dev
Score 10.0 out of 10
N/A
Reo.Dev is a revenue intelligence tool tailored for developer-focused Go-To-Market teams. It identifies intent signals from a variety of developer-specific sources including GitHub interactions, package manager installations (e.g., npm, pip, helm), open-source telemetry, cloud sign-ups, and technical documentation and converts it into accounts and developer leads who are active around the customer’s product.N/A
Pricing
Apollo.ioReo.Dev
Editions & Modules
Basic
$59
per month per user
Professional
$99
per month per user
Organization
$1,188
per year per user
No answers on this topic
Offerings
Pricing Offerings
Apollo.ioReo.Dev
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details20% discount for annual billing on the Basic and Professional plans.
More Pricing Information
Community Pulse
Apollo.ioReo.Dev
Features
Apollo.ioReo.Dev
Prospecting
Comparison of Prospecting features of Product A and Product B
Apollo.io
8.2
196 Ratings
6% above category average
Reo.Dev
9.7
1 Ratings
23% above category average
Advanced search8.4191 Ratings10.01 Ratings
Identification of new leads8.2191 Ratings10.01 Ratings
List quality7.8194 Ratings10.01 Ratings
List upload/download8.4182 Ratings10.01 Ratings
Ideal customer targeting8.0189 Ratings10.01 Ratings
Load time/data access8.2192 Ratings8.01 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Apollo.io
8.2
194 Ratings
6% above category average
Reo.Dev
9.7
1 Ratings
22% above category average
Contact information8.3194 Ratings10.01 Ratings
Company information8.4194 Ratings10.01 Ratings
Industry information8.0192 Ratings9.01 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Apollo.io
7.8
191 Ratings
5% above category average
Reo.Dev
9.6
1 Ratings
25% above category average
Lead qualification process7.9175 Ratings10.01 Ratings
Smart lists and recommendations7.6175 Ratings9.01 Ratings
Salesforce integration8.1113 Ratings10.01 Ratings
Company/business profiles8.1182 Ratings9.01 Ratings
Alerts and reminders7.7164 Ratings9.01 Ratings
Data hygiene7.5182 Ratings9.01 Ratings
Automatic data refresh7.5172 Ratings10.01 Ratings
Tags7.8147 Ratings10.01 Ratings
Filters and segmentation8.3177 Ratings10.01 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Apollo.io
7.8
169 Ratings
5% above category average
Reo.Dev
8.5
1 Ratings
13% above category average
Sales email templates7.6168 Ratings8.01 Ratings
Append emails to records8.0154 Ratings9.01 Ratings
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User Ratings
Apollo.ioReo.Dev
Likelihood to Recommend
8.6
(217 ratings)
10.0
(1 ratings)
Likelihood to Renew
8.5
(6 ratings)
-
(0 ratings)
Usability
8.3
(188 ratings)
10.0
(1 ratings)
Support Rating
7.0
(6 ratings)
-
(0 ratings)
Implementation Rating
5.5
(1 ratings)
-
(0 ratings)
User Testimonials
Apollo.ioReo.Dev
Likelihood to Recommend
Apollo.io
Based on my experience using Apollo.io, it is well-suited for organizations like startups that are actively looking to generate new leads to market their products, and for direct marketing using the Apollo.io mail system and filtering leads by locality, sector, or designation.
Read full review
Reo.Dev
Good Intent data is available. I got access to good mature leads for certain ABM campaigns.
Read full review
Pros
Apollo.io
  • contacts with verified emails
  • companies according to their economic sector
  • companies based on their size and revenue
  • companies based on their location
  • contactos con correos verificados
  • empresas de acuerdo a su sector económico
  • empresas de acuerdo a su tamaño y facturación
  • empresas de acuerdo a su ubicación
Read full review
Reo.Dev
  • Buyer Intent Signal
  • Data Enrichment
Read full review
Cons
Apollo.io
  • Apollo.io's sync to Salesforce is incredibly finnicky and created a large number of duplicates.
  • Apollo.io's workflow functionality is rigid and doesn't play nicely with middleware like Zapier.
  • Apollo.io is focused on helping you spin up many different emails and phone numbers in a spammy manner instead of focusing on domain reputation.
Read full review
Reo.Dev
No answers on this topic
Likelihood to Renew
Apollo.io
at this moment Apollo.io seems to be the perfect tool that has mastered all aspects of outbound marketing and CRM to handle and manage sales cycle.
Read full review
Reo.Dev
No answers on this topic
Usability
Apollo.io
I gave it a 7 because it doesn't help you out if you're an organization that's call-heavy, because a lot of times the numbers aren't the best. It's not accurate. If you're somebody who's email and outbound and your goal is to find that, then that's cool. It works well for it. Some of the features, the AI tools, and some additional features they have are just too complex. Sometimes it's easy to use, but at the same time, there are tools that are not efficient, and it's like, "Where is this coming from?"Especially if you're looking for your niche, whatever industry you're in, and the target word, sometimes it can't find it. You can see what people are searching for, and it just doesn't add up. If you're trying to get very, very detailed, it's not the best. Sometimes it's going to depend on your industry, of course.
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Reo.Dev
The ability to map buyer journey stages using real usage signals is something I haven’t seen elsewhere. It’s helped align marketing and sales around a shared source of truth.
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Support Rating
Apollo.io
The team wants to solve probelms, but we are finding that they don't know how to solve the more technical issues quickly. I suspect that they don't have a mature process for escalations, and they don't have a usable knowledge base article repository. They seems to push emails around to let us know that people are working on the issues to find solutions, but this takes weeks and oftentimes still leaves us without a resolution.
Read full review
Reo.Dev
No answers on this topic
Alternatives Considered
Apollo.io
We found the contact data from Apollo.io was more reliable than Instantly.ai. We used Instantly.ai for about 6 months before stopping our use of it. Growbots doesn't give you as much volume for the same price at Apollo.io. However, we did close sales with Growbots, and we did not with Apollo.io. It could have just been our unique experience, but that's what happened.
Read full review
Reo.Dev
Reo.Dev has better quality data as compared to Common Room, and more specifically Reo.Dev is dev tool focused and hence that expertise shines through in leads received.
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Return on Investment
Apollo.io
  • Apollo.io has helped me find a good set of new target audience for the business that I am in, essentially helping me build a prospective line and grow my lead database by 25 to 30% where I lack a certain skill
  • The Apollo.io quality of the data that it has is significantly better through other competitors like Lusha and others
  • In terms of the revenue increase, there have been certain instances where I have found a new acquirer that essentially I would not have found in a general scenario and that has help me generate from the new identified lead
Read full review
Reo.Dev
  • 20% increase in Sales
Read full review
ScreenShots

Apollo.io Screenshots

Screenshot of people, appearing in ApolloScreenshot of Apollo's data enrichment dashboardScreenshot of a view of unified customer dataScreenshot of Apollo's AI-assisted meetings

Reo.Dev Screenshots

Screenshot of the Accounts Panel, which provides a 360-degree view of developer engagement within target accounts. Filters can be used to analyze activity, intent signals, and firmographic data. Users can identify high-fit accounts based on customer fit, dev activity, and engagement trends to prioritize outreach.Screenshot of the Activity Timeline, which gives a detailed chronological view of all interactions happening in an account. Filter activities by source (GitHub, Documentation, Slack, Website, Product Logins, etc) to track developer intent, feature adoption, and research patterns in real-time.Screenshot of where Reo.Dev allows users to create precise audience segments by combining multiple data signals such as designation, job change, activity type, and source. Perfect for ABM (Account-Based Marketing) and sales targeting, ensuring outreach is focused on high-converting prospects.Screenshot of analytics that help understand where accounts are in the developer adoption journey—from Exploring (early research) to Deploying (active usage). Sales, marketing, and DevRel teams can leverage this funnel to time outreach, nurture leads, and convert developers into paying customers.Screenshot of the Prospects Tab, which auto-segregates decision-makers and developers based on account activity. Here, users can select profiles and sync them to CRM, Apollo.io, or Outreach.io for personalized engagement.Screenshot of where to build custom Buyer & Developer Personas based on job titles, seniority, and specialization. Pre-defined personas help streamline lead generation and outreach within any ideal customer profile (ICP).