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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Appcast

    Score7.9 out of 10
    N/AAppcast is an integrated recruitment marketing platform that helps organizations attract qualified talent, reduce wasted spend, and hire more efficiently through performance media, optimized candidate experiences, and full-funnel analytics.

    $0

    License

    Equativ

    Score10 out of 10
    N/AEquativ (formerly Smart AdServer) is a French ad server provider with a large international presence. Customers tend to be European media outlets.N/A

    hireEZ

    Score7.9 out of 10
    Enterprise companies (1,001+ employees)
    hireEZ is a platform powered by Agentic AI, built to help teams source, engage, and hire with precision. From CRM to analytics, internal mobility to ATS integration, every workflow is driven by intelligence. hireEZ features include: AI Sourcing - This feature is used to discover and engage talent across the open web, ATS, and Source Hub. Applicant Match - Instantly matches and ranks applicants with open roles as they apply, helping users to more quickly surface the most…N/A
    Pricing
    AppcastEquativhireEZ
    Editions & Modules
    Clickcast
    $0
    License
    No answers on this topic
    hireEZ Enterprise
    Custom
    per user
    Offerings
    Pricing Offerings
    AppcastEquativhireEZ
    Free Trial
    NoNoYes
    Free/Freemium Version
    NoNoNo
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional DetailsPricing varies based on solution mix and hiring goals. Appcast offers performance-based pricing and month-to-month contracts designed to align spend with outcomes and business needs.—Discount available for annual pricing.
    More Pricing Information
    Community Pulse
    AppcastEquativhireEZ
    Considered Multiple Products
    Appcast, Inc.
    No answer on this topic
    Equativ (formerly Smart AdServer)
    No answer on this topic
    hireEZ
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    No answers on this topic
    83%
    Would buy again
    25 Answers
    Delivers good value for the price
    No answers on this topic
    No answers on this topic
    88%
    Delivers good value for the price
    21 Answers
    Happy with the feature set
    No answers on this topic
    No answers on this topic
    90%
    Happy with the feature set
    27 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    21 Answers
    Implementation went as expected
    No answers on this topic
    No answers on this topic
    88%
    Implementation went as expected
    22 Answers
    Features
    AppcastEquativhireEZ
    Ad Network Integration
    Comparison of Ad Network Integration features of Appcast and Equativ and hireEZ
    Feature
    Appcast
    -
    Ratings
    Equativ
    8.0
    1 Ratings
    8% above category average
    hireEZ
    -
    Ratings
    Data Transfer00 Ratings8.01 Ratings00 Ratings
    DSP integration00 Ratings8.01 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Appcast and Equativ and hireEZ
    Feature
    Appcast
    -
    Ratings
    Equativ
    8.0
    1 Ratings
    2% above category average
    hireEZ
    -
    Ratings
    Ad campaign creation00 Ratings8.01 Ratings00 Ratings
    Ad deployment00 Ratings9.01 Ratings00 Ratings
    Display advertising00 Ratings7.01 Ratings00 Ratings
    Ad display and retargeting segmentation00 Ratings8.01 Ratings00 Ratings
    Sequence targeting00 Ratings8.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Appcast and Equativ and hireEZ
    Feature
    Appcast
    -
    Ratings
    Equativ
    7.5
    1 Ratings
    3% below category average
    hireEZ
    -
    Ratings
    Ad dashboards00 Ratings8.01 Ratings00 Ratings
    Ad performance reports00 Ratings8.01 Ratings00 Ratings
    Ad conversion tracking00 Ratings7.01 Ratings00 Ratings
    Ad attribution reporting00 Ratings8.01 Ratings00 Ratings
    Cross-channel ad management00 Ratings7.01 Ratings00 Ratings
    Ad forecasting and optimization00 Ratings7.01 Ratings00 Ratings
    Talent Intelligence
    Comparison of Talent Intelligence features of Appcast and Equativ and hireEZ
    Feature
    Appcast
    -
    Ratings
    Equativ
    -
    Ratings
    hireEZ
    6.5
    23 Ratings
    16% below category average
    Existing Skills Mapping/Lanscaping00 Ratings00 Ratings8.021 Ratings
    Bias-Mitigating Algorithms00 Ratings00 Ratings6.514 Ratings
    Diversity Reporting00 Ratings00 Ratings6.817 Ratings
    AI-Based Role Definition00 Ratings00 Ratings5.916 Ratings
    Candidate Modelling00 Ratings00 Ratings5.416 Ratings
    Talent Rediscovery00 Ratings00 Ratings9.018 Ratings
    Automated Candidate Evaluation/Scoring00 Ratings00 Ratings6.513 Ratings
    Internal Mobility Recommendations00 Ratings00 Ratings4.46 Ratings
    At-Risk Talent Scoring00 Ratings00 Ratings5.06 Ratings
    ATS Integrations00 Ratings00 Ratings8.214 Ratings
    Best Alternatives
    AppcastEquativhireEZ
    Small Businesses
    No answers on this topic
    AdRoll
    Score3.7 out of 10
    LinkedIn Talent Solutions
    Score9.4 out of 10
    Medium-sized Companies
    No answers on this topic
    Criteo Commerce Growth
    Score8 out of 10
    Indeed Resume
    Score8.8 out of 10
    Enterprises
    No answers on this topic
    Criteo Commerce Growth
    Score8 out of 10
    Indeed Resume
    Score8.8 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    AppcastEquativhireEZ
    Likelihood to Recommend
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    8.7
    (39 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    -
    (0 ratings)
    8.5
    (4 ratings)
    Usability
    -
    (0 ratings)
    -
    (0 ratings)
    8.7
    (7 ratings)
    Support Rating
    -
    (0 ratings)
    -
    (0 ratings)
    9.1
    (6 ratings)
    User Testimonials
    AppcastEquativhireEZ
    Likelihood to Recommend
    Appcast, Inc.
    It has allowed me to streamline my job ad buying and selling process all in one dashboard.
    Incentivized
    Read full review
    Equativ (formerly Smart AdServer)
    Smart AdServer is great for a marketing department, to track stats and clicks of their audience. It's a great way to engage the client without actually engaging them. We use it all the time to monitor where they're going, what they're interested in, and how engaging our posts are. I would say it's probably not a good idea for a smaller organization, as one social media manager could work it all out
    Incentivized
    Read full review
    hireEZ
    I speak highly of hireEZ internally. I believe their are use cases for both hireEZ and LinkedIn and whatever other sites are used in recruiting. hireEZ is well suited when you want to reach out to candidates with contact information after maybe seeing they have not responded to most LinkedIn messages. We have also had a bit of success in going back to old reqs that we can search through hireEZ in a seamless way and reach out to those candidates.
    Read full review
    Pros
    Appcast, Inc.
    • Makes it easy to manage job feeds.
    • Makes it easy to manage traffic acquisition from multiple publishers.
    • Easy to use reporting dashboard for you and your customers.
    Incentivized
    Read full review
    Equativ (formerly Smart AdServer)
    • It is easy to use, with functionality covering mobile, desktop and even tablet. I'm always on the go, so it's nice to be able to access my server from pretty much anywhere.
    • It has a wonderful intuitive user interface, every facet of this is designed and thought over, so it's easy to navigate around the program.
    • It offers a free trial so there's no real commitment if you just want to try it out, which is nice.
    Incentivized
    Read full review
    hireEZ
    • Talent sourcing aggregate (known by Hiretual as AI Sourcing).
    • Custom insights based on search criteria.
    • Contact information & social link retrieval.
    • Applicant Tracking System Integration -- At OnPoint we use Lever as our ATS. Hiretual allows us to export candidate data directly into our ATS and associate said candidates to a specific requisition, & in a specific stage.
    Read full review
    Cons
    Appcast, Inc.
    • Need to be more open to suggestions from clients.
    • Need to get better customer service turnaround time.
    • Need more knowledgeable staff.
    Incentivized
    Read full review
    Equativ (formerly Smart AdServer)
    • I would like a more in-depth look at my traffic stats. I can see clicks, where my audience is going, but I'd like maybe some kind of perspective into who my audience is (18-24, adult, etc).
    • Constant updates. It's nice that they're always looking to update program, but the update can kinda get in the way of my work sometimes.
    • I'd prefer it if were a little cheaper – the free trial is nice, but getting my superiors to sign off on the cost (they're a bit old school) is a bit tough sometimes.
    Incentivized
    Read full review
    hireEZ
    • I have come across many duplicate profiles that could cause me to contact the same person twice in a short period.
    • Doesn’t have an “undo” button for if I accidentally mark a candidate as “not a good fit”
    • Their “variables” used in creating email templates don’t function optimally. If you use “candidate last name”, and the person has a title, it will use the title instead of name. For example… I sent an email to a doctor and it sent as “Dr. MD”. Not ideal.
    Incentivized
    Read full review
    Likelihood to Renew
    Appcast, Inc.
    No answers on this topic
    Equativ (formerly Smart AdServer)
    No answers on this topic
    hireEZ
    The benefits of a larger universe of candidates and automating recognition of talent we cannot hire, hireEZ has been a big time saver just as a sourcing tool
    Read full review
    Usability
    Appcast, Inc.
    No answers on this topic
    Equativ (formerly Smart AdServer)
    No answers on this topic
    hireEZ
    I am a user of three years and have seen the features grow over time. I love how responsive the team is when there is an issue and their willingness to work towards a feature request is unmatched. I also find the accuracy of the data is comparable if not better than most competitors
    Read full review
    Support Rating
    Appcast, Inc.
    No answers on this topic
    Equativ (formerly Smart AdServer)
    No answers on this topic
    hireEZ
    The support team is proactive with information, sharing changes or new features, conducting training, etc. It is not a pull scenario, as with other vendors, where I have to ask for what is going on. Instead, the hireEZ team is reaching out to us to follow up, provide information, etc. I love their proactiveness and desire for us to use the tool to its full potential!
    Read full review
    Alternatives Considered
    Appcast, Inc.
    No answers on this topic
    Equativ (formerly Smart AdServer)
    Honestly, you can use either/or. I'm all about AdServer right now because since Adobe has implemented their cloud service, they've gotten more expensive. Smart AdServer is just one cost, and it's cheaper than Adobe Cloud
    Incentivized
    Read full review
    hireEZ
    Entelo is probably the closest competitor that stacks up against Hiretual head to head in my opinion, but the differentiator for us has been the relationship and the flexibility that the vendor provides us on top of the fact that the product itself continues to perform incredibly well as it continues to evolve along with my organization's needs. To have a seat at the table to offer up opinions or advice on how to improve the product over time is invaluable. Additionally, the AI-powered version of Hiretual is much more powerful than Entelo's product.
    Incentivized
    Read full review
    Return on Investment
    Appcast, Inc.
    • Positive sales margins.
    • Positive time allocation.
    Incentivized
    Read full review
    Equativ (formerly Smart AdServer)
    • It's helped my organization better manage our traffic flow.
    • It's reduced the amount of work on our social media manager.
    • It's helped my organization get a better perspective on our clientele - where they're going, what they're interested in, it's been a great asset to our business.
    Incentivized
    Read full review
    hireEZ
    • hireEZ has helped me connect with qualified candidates much quicker, which means less time spent digging and more time reaching out.
    • The platform keeps everything in one place, which really helps when I’m managing multiple roles and conversations.
    • With the built-in outreach tools, it's easier to stay on top of follow-ups and maintain better communication with candidates.
    Read full review
    ScreenShots

    Appcast Screenshots

    Screenshot of The Appcast Dashboard: Real-time reporting across all recruitment marketing channels.Screenshot of Appcast Dashboard: Source Report

    hireEZ Screenshots

    Screenshot of sourcing managementScreenshot of the sourcing AIScreenshot of candidate engagementScreenshot of the Boolean builder