Likelihood to Recommend If you have an AR program across the globe and want to track all interactions you have with them, this tool is right for you. As you can imagine the tool is only as good as the data you put in, so you do have to make it part of your work day to input the data. Say a team member leaves and you have to jump in to cover for them, you are able to see all the interactions they have had with analysts
Read full review [IZEA] is well suited for influencer marketing. If you do this a lot, then it would definitely be helpful to receive this software.
Read full review Pros The Event Manager function is a great way plan, invite and send agendas to your analyst attendees. Projects - although needing more work - is a great way to track progress during an evaluation. Premium content is perfect for tracking mentions, sharing reports that are relevant to your constituents and reporting. Read full review IZEA has changed the overall game of influencer marketing. IZEA is so much more popular than any of its major players in the market. IZEA is the best way to identify appropriate influencers for influencer marketing and this software has overall solved the main hassle and problem of everyone. It is a wonderful tool that provides effective services. Read full review Cons We would like to see some project management functions to track RFI, log follow-up actions and assign tasks inside the team. I'd be good to see email open state in the analyst interactions tab. An easier way to report insights from interactions would be hugely useful. Read full review The interface functionality isn't as smooth as it could be. They don't have every influencer in their system and I think they should actively update this. Read full review Likelihood to Renew As a freelancer I am unlikely to have the budget to use ARchitect on a regular basis I would however look at it seriously if asked by a client or if I was working in an agency with a significant AR practice I would look at it seriously.
Read full review Usability It's super easy to use, and anything that I cannot figure out, their team usually helps me within hours of my asking!
Read full review Support Rating In the instances I have had issues its been a little tricky to figure things out, some of the videos are helpful but getting email responses are not great compared to online chat and I have found that the response rates have been more than a day in some instances which is not as responsive as I would like compared to other platforms.I have seen ARInsights have made a number of new hires in the area of account management so I am sure that will have improved the support provided
Read full review Responsive customer service and willingness for training is a great part of IZEA
Read full review Alternatives Considered Prior to using ARchitect, we were using Salesforce. While we did have some customization added, it did not nearly have the robustness that ARchitect provides -- especially since it is designed for AR professionals. We've been using ARchitect for about 8 years and have never looked back. Some examples of vast improvements: 1. Analyst firms/bios. With Salesforce, we needed to maintain all analyst bios -- something that ARchitect does. 2. Analyst coverage. We used to track all analyst coverage by visiting multiple analyst websites and manually pasting into spreadsheets. We now not only get a feed of coverage that can be exported into Excel, but we can also customize reports by topic. 3. Reporting. Salesforce did not provide the same reporting capabilities that ARchitect provides.
Kara Lira Associate Director, Global Analyst Relations
Read full review We selected IZEA because of the price. We wanted a platform that would cost less than the one we were currently using.
Read full review Return on Investment The Event Module has taken days if not weeks out of the prep process for big events. ARchitect is a great way to allow communication with peers, without the need for extra emails, ect, because everyone on the team can see what each other is doing and who they are talking to about which topics. Read full review IZEA is a great tool for influencer marketing and it has some great benefits for everyone related to influencer marketing. It is a great and affordable way to discover new influencers from different backgrounds so easily and swiftly at your fingertips. Cost effective platform. The software has an innovative way to promote products and expand the market in a safe way. IZEA has a large network that makes you connect to new and different people just at your fingertips. Read full review ScreenShots