Authoritas vs. SE Ranking

I think there are a lot of better tools out there, functionality and design-wise, as well as pricing. Authoritas is a simple tool and is suitable for small businesses. If you're a more prominent company, using more enterprise tools is best. This suffices if you're looking for a tool that gives you basic data on your site.

Incentivized

SE Ranking is a fantastic tool if you are a marketing agency or freelancer looking for a single tool for the majority of your SEO work. It also includes B2B tools like their lead generation widget and white label reports that can help you generate new leads for your business. It would get 10 stars if their database was larger to accommodate research for small geographic areas, but they are always expanding their database so it may just be a matter of time. Research SE Ranking has pricing plans available for every budget.

Incentivized

• SERP
• Keyword search intent (Is it a buying keyword research etc.)
• Visibility i.e. how may clicks can they expect from the ranking positions.
• Competition analysis unlimited!

Incentivized

• Rank racking. It’s really important for us that the ranks are tracked accurately.
• Monitoring of changes made on the website. We’ve found this feature really useful.
• Reports. This includes auto reports and manuals. We can easily and quickly create reports to check our SEO progress month by month.

• Crawling.
• Brand Mentions.
• Analysis Tools.

Incentivized

• I really don't think SE Ranking has many flaws. They are also rolling out an app at the moment - SE Ranking Pro - need to test that one.
• Some more video tutorials on the site on how to use some tools would be helpful.
• More in-system popups would be more helpful too.

Incentivized

It's a pretty simple dashboard. Simple UI/UX. It's not particularly fun and engaging compared to other tools out in the market, but it gets the job done. It's good for the basics only. This tool will fit your needs if you have multiple websites and or are an agency.

Incentivized

They had a huge update recently and the platform is now even better. Although not all the tools are yet in the new design.

The support is great but they don't have 24/7 support. And time zones can also be an issue sometimes. On the other hand there are plenty of guides and videos around to get yourself started. I never really needed support for "big" issues. And the help I got was good enough.

Incentivized

I prefer SE Ranking as it tracks mobile, and has a separate competition analysis that works on old domains whereas Authoritas the site has to be live to get any results. It depends on your requirements as an agency probably does not research as much as an affiliate marketer as example.

Incentivized

SE Ranking is better than Serpstat or MOZ or Ahrefs when it comes to tracking keyword rankings, but it lacks in every other SEO category, such as onsite and offsite SEO metrics, content analysis, etc... It's a good choice for agencies that are interested in tracking keywords for their clients, but other than that it underperforms in every other SEO category.

Incentivized

• Provides great capabilities for the price.
• Awesome for SEO beginners.
• Not amazing for SEO experts.

Incentivized

• The website "health" report has allowed us to fix things that Google might find strange or cause us to lose rankings, which has been very helpful.
• It's given us more visibility into what exactly our SEO management company is doing and how they are performing, and if things are changing or not. It's very easy to see right from the dashboard.
• Being able to see how our competitors stack up against us has helped us know where to improve, what to focus on, and how to be even better.

Incentivized