Axis Suite vs. Hotelinking vs. Revinate

Axis Suite is extremely valuable as a digital signage tool for organizational communications. If you have the need to get custom information/content out to employees in your organization, I highly recommend Axis Suite. Once it's up and running, the content management system is extremely easy to use--even for those who aren't good with technology. It might be less appropriate if you are a super small organization because of the price tag.

Incentivized

Revinate is a great platform for smaller-sized hotels who do not need the advanced functionalities of a larger ESP like Salesforce Marketing Cloud. You do not need coding experience, but if you would like to custom-code your emails you can do so. The automation features leave room for improvement as does its reporting features

Incentivized

• Easy to schedule large amounts of content and push it out to all of the digital screens in offices across the state
• Although I didn't handle implementation, I've heard from our technical team that install was a relatively easy process
• Customer support is stellar; I've always been provided a resolution to my issue when contacting Axis Suite customer support

Incentivized

• The audience segmentation is excellent. I use this the most since I create targeted, segmented campaigns.
• Ease of use if you have experience with other email platforms.
• Analytics reporting.

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• One slight issue is the complexity of Axis Suite design. It can be extremely complex to design custom content. My organization had to purchase "advanced configuration hours" to create a message that displayed weather information in all of our offices.

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• Streamline how we answer reviews further. I feel like we should not have to log into Revinate and log into third party sites to answer reviews. Revinate would have partnerships with these third parties to streamline the review answering process.
• I also don't like how Revinate will not give direct access to Wyndham franchise users. We have to log into a MyPortal account and then into Revinate using the MyPortal link. It would be more efficient to have direct access and capabilities.
• Make your report creation area user-friendly. You don't offer much training or help assistance in learning to create reports.

Incentivized

In full transparency, I did not select Axis Suite. The service was selected by my boss. I inherited content management after she left and I moved into her role. Recently, I successfully pushed for a major software upgrade on the platform. I did this because I was pleased with Axis Suite and I felt like upgrading the content management system and look and feel of the digital signage was in my organization's best interest.

Incentivized

Revinate is perfect for our small-to-medium sized hotel clients who do not need a more advanced ESP. If you have a larger client that needs more advanced features, I would suggest using Salesforce. If you require more in-depth reporting and automation features for a small to mid sized client, Mailchimp is also a great choice. I do not recommend TravelClick for any clients.

Incentivized

• Increased efficient flow of information to internal audiences

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• Our ROI with Revinate has helped us take back some of our OTA revenue, and for the first time ever, our brand.com revenue outpaced our OTA revenue, due to our email campaigns. We are a small indie hotel and this is crucial for us.

Incentivized