Azure Synapse Analytics vs. Google BigQuery

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Azure Synapse Analytics
Score 7.6 out of 10
N/A
Azure Synapse Analytics is described as the former Azure SQL Data Warehouse, evolved, and as a limitless analytics service that brings together enterprise data warehousing and Big Data analytics. It gives users the freedom to query data using either serverless or provisioned resources, at scale. Azure Synapse brings these two worlds together with a unified experience to ingest, prepare, manage, and serve data for immediate BI and machine learning needs.
$4,700
per month 5000 Synapse Commit Units (SCUs)
Google BigQuery
Score 8.7 out of 10
N/A
Google's BigQuery is part of the Google Cloud Platform, a database-as-a-service (DBaaS) supporting the querying and rapid analysis of enterprise data.
$6.25
per TiB (after the 1st 1 TiB per month, which is free)
Pricing
Azure Synapse AnalyticsGoogle BigQuery
Editions & Modules
Tier 1
$4,700
per month 5,000 Synapse Commit Units (SCUs)
Tier 2
$9,200
per month 10,000 Synapse Commit Units (SCUs)
Tier 3
$21,360
per month 24,000 Synapse Commit Units (SCUs)
Tier 4
$50,400
per month 60,000 Synapse Commit Units (SCUs)
Tier 5
$117,000
per month 150,000 Synapse Commit Units (SCUs)
Tier 6
$259,200
per month 360,000 Synapse Commit Units (SCUs)
Standard edition
$0.04 / slot hour
Enterprise edition
$0.06 / slot hour
Enterprise Plus edition
$0.10 / slot hour
Offerings
Pricing Offerings
Azure Synapse AnalyticsGoogle BigQuery
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Azure Synapse AnalyticsGoogle BigQuery
Considered Both Products
Azure Synapse Analytics
Chose Azure Synapse Analytics
In comparing Azure Synapse to the Google BigQuery - the biggest highlight that I'd like to bring forward is Azure Synapse SQL leverages a scale-out architecture in order to distribute computational processing of data across multiple nodes whereas Google BigQuery only takes into …
Chose Azure Synapse Analytics
Synapse, in comparison has its ups and downs against the competitors. However, where it excels, and builds it's markets is the cheaper costs (compared to Redshift), low code platforms and an in house solution that does not need you to leave the Synapse workspace for end to end …
Google BigQuery
Chose Google BigQuery
Google BigQuery is simpler and I say it has simpler UI too.
If you have a clear long term ask , mainly business intelligence needs then Google BigQuery offers you good.
If you need too much of features under a single cloud and you are ok to be lil clumsy then you can check …
Chose Google BigQuery
Google BigQuery's main advantage over its direct competitors (Amazon Redshift and Azure Synapse) is that it is widely supported by non-Google software, while the others rely heavily on their own cloud ecosystems.
Chose Google BigQuery
Google BigQuery i would say is better to use than AWS Redshift but not SQL products but this could be due to being more experience in Microsoft and AWS products. It would be really nice if it could use standard SQL server coding rather than having to learn another dialect of …
Features
Azure Synapse AnalyticsGoogle BigQuery
Database-as-a-Service
Comparison of Database-as-a-Service features of Product A and Product B
Azure Synapse Analytics
-
Ratings
Google BigQuery
8.4
79 Ratings
2% below category average
Automatic software patching00 Ratings8.017 Ratings
Database scalability00 Ratings9.078 Ratings
Automated backups00 Ratings8.524 Ratings
Database security provisions00 Ratings8.772 Ratings
Monitoring and metrics00 Ratings8.274 Ratings
Automatic host deployment00 Ratings8.013 Ratings
Best Alternatives
Azure Synapse AnalyticsGoogle BigQuery
Small Businesses
Google BigQuery
Google BigQuery
Score 8.7 out of 10
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
Medium-sized Companies
Snowflake
Snowflake
Score 8.7 out of 10
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
Enterprises
Snowflake
Snowflake
Score 8.7 out of 10
IBM Cloudant
IBM Cloudant
Score 7.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Azure Synapse AnalyticsGoogle BigQuery
Likelihood to Recommend
7.7
(12 ratings)
8.8
(78 ratings)
Likelihood to Renew
-
(0 ratings)
8.1
(5 ratings)
Usability
8.3
(5 ratings)
7.2
(6 ratings)
Availability
-
(0 ratings)
7.3
(1 ratings)
Performance
-
(0 ratings)
6.4
(1 ratings)
Support Rating
9.6
(2 ratings)
5.7
(11 ratings)
Configurability
-
(0 ratings)
6.4
(1 ratings)
Contract Terms and Pricing Model
10.0
(1 ratings)
10.0
(1 ratings)
Ease of integration
-
(0 ratings)
7.3
(1 ratings)
Product Scalability
-
(0 ratings)
7.3
(1 ratings)
Professional Services
-
(0 ratings)
8.2
(2 ratings)
User Testimonials
Azure Synapse AnalyticsGoogle BigQuery
Likelihood to Recommend
Microsoft
It's well suited for large, fastly growing, and frequently changing data warehouses (e.g., in startups). It's also suited for companies that want a single, relatively easy-to-use, centralized cloud service for all their data needs. Larger, more structured organizations could still benefit from this service by using Synapse Dedicated SQL Pools, knowing that costs will be much higher than other solutions. I think this product is not suited for smaller, simpler workloads (where an Azure SQL Database and a Data Factory could be enough) or very large scenarios, where it may be better to build custom infrastructure.
Read full review
Google
Event-based data can be captured seamlessly from our data layers (and exported to Google BigQuery). When events like page-views, clicks, add-to-cart are tracked, Google BigQuery can help efficiently with running queries to observe patterns in user behaviour. That intermediate step of trying to "untangle" event data is resolved by Google BigQuery. A scenario where it could possibly be less appropriate is when analysing "granular" details (like small changes to a database happening very frequently).
Read full review
Pros
Microsoft
  • Quick to return data. Queries in a SQL data warehouse architecture tend to return data much more quickly than a OLTP setup. Especially with columnar indexes.
  • Ability to manage extremely large SQL tables. Our databases contain billions of records. This would be unwieldy without a proper SQL datawarehouse
  • Backup and replication. Because we're already using SQL, moving the data to a datawarehouse makes it easier to manage as our users are already familiar with SQL.
Read full review
Google
  • Realtime integration with Google Sheets.
  • GSheet data can be linked to a BigQuery table and the data in that sheet is ingested in realtime into BigQuery. It's a live 'sync' which means it supports insertions, deletions, and alterations. The only limitation here is the schema'; this remains static once the table is created.
  • Seamless integration with other GCP products.
  • A simple pipeline might look like this:-
  • GForms -> GSheets -> BigQuery -> Looker
  • It all links up really well and with ease.
  • One instance holds many projects.
  • Separating data into datamarts or datameshes is really easy in BigQuery, since one BigQuery instance can hold multiple projects; which are isolated collections of datasets.
Read full review
Cons
Microsoft
  • With Azure, it's always the same issue, too many moving parts doing similar things with no specialisation. ADF, Fabric Data Factory and Synapse pipeline serve the same purpose. Same goes for Fabric Warehouse and Synapse SQL pools.
  • Could do better with serverless workloads considering the competition from databricks and its own fabric warehouse
  • Synapse pipelines is a replica of Azure Data Factory with no tight integration with Synapse and to a surprise, with missing features from ADF. Integration of warehouse can be improved with in environment ETl tools
Read full review
Google
  • Please expand the availability of documentation, tutorials, and community forums to provide developers with comprehensive support and guidance on using Google BigQuery effectively for their projects.
  • If possible, simplify the pricing model and provide clearer cost breakdowns to help users understand and plan for expenses when using Google BigQuery. Also, some cost reduction is welcome.
  • It still misses the process of importing data into Google BigQuery. Probably, by improving compatibility with different data formats and sources and reducing the complexity of data ingestion workflows, it can be made to work.
Read full review
Likelihood to Renew
Microsoft
No answers on this topic
Google
We have to use this product as its a 3rd party supplier choice to utilise this product for their data side backend so will not be likely we will move away from this product in the future unless the 3rd party supplier decides to change data vendors.
Read full review
Usability
Microsoft
The data warehouse portion is very much like old style on-prem SQL server, so most SQL skills one has mastered carry over easily. Azure Data Factory has an easy drag and drop system which allows quick building of pipelines with minimal coding. The Spark portion is the only really complex portion, but if there's an in-house python expert, then the Spark portion is also quiet useable.
Read full review
Google
I think overall it is easy to use. I haven't done anything from the development side but an more of an end user of reporting tables built in Google BigQuery. I connect data visualization tools like Tableau or Power BI to the BigQuery reporting tables to analyze trends and create complex dashboards.
Read full review
Reliability and Availability
Microsoft
No answers on this topic
Google
I have never had any significant issues with Google Big Query. It always seems to be up and running properly when I need it. I cannot recall any times where I received any kind of application errors or unplanned outages. If there were any they were resolved quickly by my IT team so I didn't notice them.
Read full review
Performance
Microsoft
No answers on this topic
Google
I think Google Big Query's performance is in the acceptable range. Sometimes larger datasets are somewhat sluggish to load but for most of our applications it performs at a reasonable speed. We do have some reports that include a lot of complex calculations and others that run on granular store level data that so sometimes take a bit longer to load which can be frustrating.
Read full review
Support Rating
Microsoft
Microsoft does its best to support Synapse. More and more articles are being added to the documentation, providing more useful information on best utilizing its features. The examples provided work well for basic knowledge, but more complex examples should be added to further assist in discovering the vast abilities that the system has.
Read full review
Google
BigQuery can be difficult to support because it is so solid as a product. Many of the issues you will see are related to your own data sets, however you may see issues importing data and managing jobs. If this occurs, it can be a challenge to get to speak to the correct person who can help you.
Read full review
Alternatives Considered
Microsoft
In comparing Azure Synapse to the Google BigQuery - the biggest highlight that I'd like to bring forward is Azure Synapse SQL leverages a scale-out architecture in order to distribute computational processing of data across multiple nodes whereas Google BigQuery only takes into account computation and storage.
Read full review
Google
PowerBI can connect to GA4 for example but the data processing is more complicated and it takes longer to create dashboards. Azure is great once the data import has been configured but it's not an easy task for small businesses as it is with BigQuery.
Read full review
Contract Terms and Pricing Model
Microsoft
Basically, the billing is predictable, and this all about it.
Read full review
Google
None so far. Very satisfied with the transparency on contract terms and pricing model.
Read full review
Scalability
Microsoft
No answers on this topic
Google
We have continued to expand out use of Google Big Query over the years. I'd say its flexibility and scalability is actually quite good. It also integrates well with other tools like Tableau and Power BI. It has served the needs of multiple data sources across multiple departments within my company.
Read full review
Professional Services
Microsoft
No answers on this topic
Google
Google Support has kindly provide individual support and consultants to assist with the integration work. In the circumstance where the consultants are not present to support with the work, Google Support Helpline will always be available to answer to the queries without having to wait for more than 3 days.
Read full review
Return on Investment
Microsoft
  • Licensing fees is replaced with Azure subscription fee. No big saving there
  • More visibility into the Azure usage and cost
  • It can be used a hot storage and old data can be archived to data lake. Real time data integration is possible via external tables and Microsoft Power BI
Read full review
Google
  • Previously, running complex queries on our on-premise data warehouse could take hours. Google BigQuery processes the same queries in minutes. We estimate it saves our team at least 25% of their time.
  • We can target our marketing campaigns very easily and understand our customer behaviour. It lets us personalize marketing campaigns and product recommendations and experience at least a 20% improvement in overall campaign performance.
  • Now, we only pay for the resources we use. Saved $1 million annually on data infrastructure and data storage costs compared to our previous solution.
Read full review
ScreenShots

Google BigQuery Screenshots

Screenshot of Migrating data warehouses to BigQuery - Features a streamlined migration path from Netezza, Oracle, Redshift, Teradata, or Snowflake to BigQuery using the fully managed BigQuery Migration Service.Screenshot of bringing any data into BigQuery - Data files can be uploaded from local sources, Google Drive, or Cloud Storage buckets, using BigQuery Data Transfer Service (DTS), Cloud Data Fusion plugins, by replicating data from relational databases with Datastream for BigQuery, or by leveraging Google's data integration partnerships.Screenshot of generative AI use cases with BigQuery and Gemini models - Data pipelines that blend structured data, unstructured data and generative AI models together can be built to create a new class of analytical applications. BigQuery integrates with Gemini 1.0 Pro using Vertex AI. The Gemini 1.0 Pro model is designed for higher input/output scale and better result quality across a wide range of tasks like text summarization and sentiment analysis. It can be accessed using simple SQL statements or BigQuery’s embedded DataFrame API from right inside the BigQuery console.Screenshot of insights derived from images, documents, and audio files, combined with structured data - Unstructured data represents a large portion of untapped enterprise data. However, it can be challenging to interpret, making it difficult to extract meaningful insights from it. Leveraging the power of BigLake, users can derive insights from images, documents, and audio files using a broad range of AI models including Vertex AI’s vision, document processing, and speech-to-text APIs, open-source TensorFlow Hub models, or custom models.Screenshot of event-driven analysis - Built-in streaming capabilities automatically ingest streaming data and make it immediately available to query. This allows users to make business decisions based on the freshest data. Or Dataflow can be used to enable simplified streaming data pipelines.Screenshot of predicting business outcomes AI/ML - Predictive analytics can be used to streamline operations, boost revenue, and mitigate risk. BigQuery ML democratizes the use of ML by empowering data analysts to build and run models using existing business intelligence tools and spreadsheets.