Folderly vs. Cheetah Digital

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Folderly
Score 8.7 out of 10
Mid-Size Companies (51-1,000 employees)
Folderly is an AI-based email deliverability platform for monitoring, spam testing, and maintaining email deliverability by solving any spam issues. Folderly is supported by Belkins.
$120
per month per seat
Cheetah Digital
Score 8.0 out of 10
N/A
Designed for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.N/A
Pricing
FolderlyCheetah Digital
Editions & Modules
100-499 Mailboxes
$50
per month per seat
25-99 Mailboxes
$70
per month per seat
10-24 Mailboxes
$90
per month per seat
1-9 Mailboxes
$120
per month per seat
500+ Mailboxes
Custom
per month per seat
No answers on this topic
Offerings
Pricing Offerings
FolderlyCheetah Digital
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsFolderly pricing depends on the number of connected mailboxes. It starts at $120/month and differs with each tier.
More Pricing Information
Community Pulse
FolderlyCheetah Digital
Best Alternatives
FolderlyCheetah Digital
Small Businesses
Twilio SendGrid
Twilio SendGrid
Score 6.8 out of 10
Mautic
Mautic
Score 8.9 out of 10
Medium-sized Companies
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 10.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Everest (Return Path + 250ok)
Everest (Return Path + 250ok)
Score 10.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FolderlyCheetah Digital
Likelihood to Recommend
10.0
(16 ratings)
8.0
(13 ratings)
Likelihood to Renew
-
(0 ratings)
7.6
(3 ratings)
Usability
10.0
(1 ratings)
4.0
(1 ratings)
Support Rating
-
(0 ratings)
6.8
(3 ratings)
Vendor post-sale
-
(0 ratings)
3.0
(1 ratings)
User Testimonials
FolderlyCheetah Digital
Likelihood to Recommend
Belkins
If you use emailing in your job activities, then email deliverability is a very important concern. Email deliverability is highly important for some job professions like sale, marketing, public relations, etc. Folderly is a good tool and improves the email deliverability by fixing all the issues that might be causing deliverability issue. Folderly keeps your email sender warmer, in a good reputation and helps to succeed with the emailing while you reach out to the people.
Read full review
Zeta Global
I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
Read full review
Pros
Belkins
  • Fix of tech issues: domain analysis, DNS, DMARC, SPF records were fixed ASAP
  • Spam filters check, advice on templates and content, list segmentation, etc.
  • Automation that helps improve reputation and trustability as a sender.
  • Fixing spam: our emails are not going to the spam folder, but the inbox.
Read full review
Zeta Global
  • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
  • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
  • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
Read full review
Cons
Belkins
  • The initial setup may be a bit complex for a first-time, not technical user. That being said, Folderly support mitigates that until onboarding gets completed.
Read full review
Zeta Global
  • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
Read full review
Likelihood to Renew
Belkins
No answers on this topic
Zeta Global
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
Read full review
Usability
Belkins
Friendly user interface
Read full review
Zeta Global
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
Read full review
Support Rating
Belkins
No answers on this topic
Zeta Global
I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
Read full review
Alternatives Considered
Belkins
In our digital reality, automation and speed are key. A tool that resolves things quickly and human support that backs it up are significant advantages!
Read full review
Zeta Global
I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
Read full review
Return on Investment
Belkins
  • We could increase a range of metrics of our email campaigns. Now it brings more results with the same internal efforts thanks to deliverability rates.
Read full review
Zeta Global
  • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
  • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
Read full review
ScreenShots

Folderly Screenshots

Screenshot of Folderly Score DashboardScreenshot of Folderly Home PageScreenshot of Folderly Best PracticesScreenshot of Folderly Spam TriggersScreenshot of Custom email template managementScreenshot of Accounts and Members