TrustRadius

Brand24 vs. MavSocial

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand24
Score 8.6 out of 10
N/A
Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about a brand, its products, and competitors. It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites. Some of the key features…
$99
per month
MavSocial
Score 9.0 out of 10
Small Businesses (1-50 employees)
MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules: Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…
$78
per month
Pricing
Brand24MavSocial
Editions & Modules
Individual
$99
per month 1 user
Team
$179
per month Unlimited users
Pro
$249
per month Unlimited users
Enterprise
$499
per month Unlimited users
Pro
$78
per month
Business
$199
per month
Enterprise
$499
per month
Offerings
Pricing Offerings
Brand24MavSocial
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Community Pulse
Brand24MavSocial
Top Pros
Top Cons
Features
Brand24MavSocial
Publishing
Comparison of Publishing features of Product A and Product B
Brand24
-
Ratings
MavSocial
9.0
2 Ratings
12% above category average
Content planning and scheduling00 Ratings9.52 Ratings
Audience targeting00 Ratings9.01 Ratings
Content optimization00 Ratings9.01 Ratings
Workflow management00 Ratings8.52 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brand24
-
Ratings
MavSocial
9.0
1 Ratings
16% above category average
Paid media management00 Ratings9.01 Ratings
Campaigns and promotions00 Ratings9.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brand24
-
Ratings
MavSocial
9.6
2 Ratings
12% above category average
Twitter00 Ratings9.52 Ratings
Facebook00 Ratings10.02 Ratings
LinkedIn00 Ratings10.02 Ratings
Instagram00 Ratings9.52 Ratings
YouTube00 Ratings9.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brand24
-
Ratings
MavSocial
7.5
2 Ratings
5% below category average
Campaign success analytics00 Ratings7.02 Ratings
Real-time tracking00 Ratings8.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brand24
-
Ratings
MavSocial
9.0
2 Ratings
10% above category average
Role-based user permissions & privileges00 Ratings10.01 Ratings
Mobile access00 Ratings8.01 Ratings
Best Alternatives
Brand24MavSocial
Small Businesses
BrightLocal
BrightLocal
Score 7.7 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Brandwatch
Brandwatch
Score 8.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Brandwatch
Brandwatch
Score 8.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand24MavSocial
Likelihood to Recommend
8.2
(9 ratings)
9.0
(2 ratings)
User Testimonials
Brand24MavSocial
Likelihood to Recommend
Brand24
Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.
BC
Brittany Cosby
Marketing Coordinator
Read full review
MavSocial
MavSocial is best suited for small businesses with 10 profiles to manage or less. The next best would be businesses with 11-30 profiles to manage. Above that, I believe there is other software that may be able to provide the same/similar features for similar cost and with more quality control on their system.
Verified User
Anonymous
Read full review
Pros
Brand24
  • The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
  • The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
  • Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to
Kelcey Zacarese | TrustRadius Reviewer
Kelcey Zacarese
Analytics Manager, Social
Read full review
MavSocial
  • Social Media Posting & Management
  • Campaign Separation
  • Provides Insightful Analytics
Kevin Eberle | TrustRadius Reviewer
Kevin Eberle
Co Founder, CEO
Read full review
Cons
Brand24
  • The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.
James McTavish | TrustRadius Reviewer
James McTavish
Senior Sales Development
Read full review
MavSocial
  • The reporting features of MavSocial are amazing; however, they tend to be a bit buggy. Some of this is due to the social media platforms changing their API so frequently; however, this feature was a huge selling point for me so I'd like to see them keep up with this a little better.
Verified User
Anonymous
Read full review
Alternatives Considered
Brand24
I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.
Mark Anderson | TrustRadius Reviewer
Mark Anderson
Digital Marketing Specialist - Team Lead
Read full review
MavSocial
I went with Mavsocial due to cost and the ability to scale the tool.
Kevin Eberle | TrustRadius Reviewer
Kevin Eberle
Co Founder, CEO
Read full review
Return on Investment
Brand24
  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.
Tamar Weinberg | TrustRadius Reviewer
Tamar Weinberg
Social Media Customer Experience and Success Lead
Read full review
MavSocial
  • When I was first starting my business MavSocial allowed me to get started with very little monthly investment.
  • The reporting features which I love can be buggy and cause problems when trying to pull reports same day.
Verified User
Anonymous
Read full review
ScreenShots

Brand24 Screenshots

Screenshot of the web-based dashboard that provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, and infographics. Brand24 can be used to measure key metrics around buzz and sentiment.Screenshot of Brand24 collecting real-time social data. It is designed to keep track of online conversations about a brand and its products.Screenshot of The analytics dashboard.Screenshot of Influencer tab.

MavSocial Screenshots

Screenshot of DashboardScreenshot of Visual Content LibraryScreenshot of Access over 70m stock images from world class stock libraries such as Getty Images and BigstockScreenshot of RSS ManagerScreenshot of Individual image view with TAGSScreenshot of Content Calendar