TrustRadius

Brand24 vs. SocialPilot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand24
Score 9.0 out of 10
N/A
Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about a brand, its products, and competitors. It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites. Some of the key features…
$99
per month
SocialPilot
Score 8.1 out of 10
N/A
SocialPilot offers a centralized platform for managing different social media channels and publishing across the channels simultaneously. According to the vendor, SocialPilot's foremost features include analytics and reporting, along with team collaboration and client management. These features enable users to assign tasks, and review their teams work while managing multiple clients at the same time.
$30
per month
Pricing
Brand24SocialPilot
Editions & Modules
Individual
$99
per month 1 user
Team
$179
per month Unlimited users
Pro
$249
per month Unlimited users
Enterprise
$499
per month Unlimited users
Essentials
$30.00
per month 1 user 7 profiles
Standard
$50.00
per month 3 users and 15 profiles
Premium
$100.00
per month 6 users and 25 profiles
Ultimate
$200
per month unlimited users and 50 profiles
Enterprise
Contact Sales
unlimited users and profiles
Offerings
Pricing Offerings
Brand24SocialPilot
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$30 per month - Manage 25 Social Media Accounts
Additional Details—A discount is offered for annual billing. Additional users cost $5/user and additional profiles cost $4/profile.
More Pricing Information
Community Pulse
Brand24SocialPilot
Features
Brand24SocialPilot
Publishing
Comparison of Publishing features of Product A and Product B
Brand24
-
Ratings
SocialPilot
8.0
4 Ratings
1% below category average
Content planning and scheduling00 Ratings9.04 Ratings
Workflow management00 Ratings7.04 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brand24
-
Ratings
SocialPilot
10.0
4 Ratings
21% above category average
Bulk actions00 Ratings10.04 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brand24
-
Ratings
SocialPilot
2.0
4 Ratings
118% below category average
Content marketing00 Ratings2.04 Ratings
Paid media management00 Ratings2.04 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brand24
-
Ratings
SocialPilot
9.0
4 Ratings
7% above category average
Twitter00 Ratings10.04 Ratings
Facebook00 Ratings10.04 Ratings
LinkedIn00 Ratings10.04 Ratings
Instagram00 Ratings6.04 Ratings
Pinterest00 Ratings9.03 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brand24
-
Ratings
SocialPilot
10.0
3 Ratings
26% above category average
Campaign success analytics00 Ratings10.03 Ratings
Real-time tracking00 Ratings10.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brand24
-
Ratings
SocialPilot
7.5
4 Ratings
6% below category average
Role-based user permissions & privileges00 Ratings9.04 Ratings
Mobile access00 Ratings6.04 Ratings
Best Alternatives
Brand24SocialPilot
Small Businesses
Yext
Yext
Score 8.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Yext
Yext
Score 8.9 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Yext
Yext
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand24SocialPilot
Likelihood to Recommend
8.2
(9 ratings)
8.0
(4 ratings)
Usability
-
(0 ratings)
8.0
(3 ratings)
Support Rating
-
(0 ratings)
10.0
(2 ratings)
User Testimonials
Brand24SocialPilot
Likelihood to Recommend
Brand24
Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.
BC
Brittany Cosby
Marketing Coordinator
Read full review
SocialPilot Solutions LLP
Content creators who want to be everywhere at once with limited time! Or those who really see the importance in a content calendar (I know for most it's important - for me, not so much)
Verified User
Anonymous
Read full review
Pros
Brand24
  • The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
  • The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
  • Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to
Kelcey Zacarese | TrustRadius Reviewer
Kelcey Zacarese
Analytics Manager, Social
Read full review
SocialPilot Solutions LLP
  • Scheduled Posting
  • Multi Platform Posting
  • Analytics and Reporting
  • Multi User Accounts with different user privileges
JT
Jai Taylor
Creative Director
Read full review
Cons
Brand24
  • The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.
James McTavish | TrustRadius Reviewer
James McTavish
Senior Sales Development
Read full review
SocialPilot Solutions LLP
  • [I feel] Instagram analytics are lacking
  • The free plan is not complete
Daniel Cooper | TrustRadius Reviewer
Daniel Cooper
Digital Marketing Specialist
Read full review
Usability
Brand24
No answers on this topic
SocialPilot Solutions LLP
Due to the huge advancements in AI now, while I still love SocialPilot and have no intention of leaving, I'm excited and hopeful that SocialPilot is working on more AI integrations to build up this platform as a better, well-rounded tool for creators. For example, Beacons is inspirational regarding the all-in-one tools (not the same, nor a competitor, but worth checking out).
Verified User
Anonymous
Read full review
Support Rating
Brand24
No answers on this topic
SocialPilot Solutions LLP
I've not had to use support
JT
Jai Taylor
Creative Director
Read full review
Alternatives Considered
Brand24
I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.
Mark Anderson | TrustRadius Reviewer
Mark Anderson
Digital Marketing Specialist - Team Lead
Read full review
SocialPilot Solutions LLP
Josh Walker | TrustRadius Reviewer
Josh Walker
President & Founder
Read full review
Return on Investment
Brand24
  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.
Tamar Weinberg | TrustRadius Reviewer
Tamar Weinberg
Social Media Customer Experience and Success Lead
Read full review
SocialPilot Solutions LLP
  • Scheduling and posting in bulk
  • Saves time through content recycling
  • The affordable marketing solutions have promoted the business
Daniel Cooper | TrustRadius Reviewer
Daniel Cooper
Digital Marketing Specialist
Read full review
ScreenShots

Brand24 Screenshots

Screenshot of the web-based dashboard that provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, and infographics. Brand24 can be used to measure key metrics around buzz and sentiment.Screenshot of Brand24 collecting real-time social data. It is designed to keep track of online conversations about a brand and its products.Screenshot of The analytics dashboard.Screenshot of Influencer tab.

SocialPilot Screenshots

Screenshot of SocialPilot allows you to connect social media accounts according to your plan without exchanging login credentials with any of your clients.