BrightTALK vs. Cvent Abstract Management

BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.

Incentivized

Preparing for conferences and gatherings is a demonstrated good use for this product. Similarly, other efforts that involve many moving pieces would be well-suited- projects with a number of different participants/authors, team retreats, and situations where there is a benefit to storing and organizing information in a decentralized way where no one person needs to bear that responsibility.

Incentivized

• Training
• Product explanation.
• Suggestive referrals.

Incentivized

• Email notifications to reviewers and submitters
• Easy to use for submitters
• Provides a way to loop accepted presentations into the events

• Our sphere is healthcare and I would appreciate even more customization to this sector.
• Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
• More of the local live events, love these.

Incentivized

• Some of the custom widgets have caused the wrong information to copy over.
• Some of the speaker information was linking across submissions.
• If the same submitter made more than 1 submission, the information got switched.

We need it every year

BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless

Incentivized

We have not had to contact support.

Incentivized

Support has been great! The chat feature is phenomenal and every agent I have talked to has gotten back to me instantly with a solution, or done a fantastic follow up on where a status of an issue is. I have been very impressed with the professional demeanor and help I have gotten from Cvent support. They are even available at odd hours of the night

Incentivized

GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.

Incentivized

This was already in place when I started at my organization. Because I can import or transfer the speaker info into the event management side, it’s a great option. The other two software work too but I’d have to import their info into the system instead of it being there already

Incentivized

• For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
• Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
• This allows us to easily connect with our audience and the platform is low maintenance for us.

Incentivized

• Our client has used Cvent Abstract Management for two years now. They saw almost a 50% increase in abstract submissions year over year.
• While the product has saved the client time in sending acceptance/rejection notices and scheduling abstracts to their event, the output of the reporting has still been an issue; a lot of manual adjusting has to take place with the data for them to utilize it properly.