Buzzstream is the eponymous SEO and influencer marketing platform from the Austin-based company of the same name.
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Olapic
Score 6.0 out of 10
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Olapic is a content marketing tool specifically focused on visual marketing content. It allows a brand to locate, curate and publish user or fan photos into its own marketing material and website, sourcing many sites (e.g. Instagram, Twitter, Tumblr, Facebook, etc.), and sending select material omni-channel, using it in emails, print, in-store, or elsewhere. Olapic also provides measures for judging how effective your curation and user-generated content were in boosting conversions. Olapic was…
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Pricing
BuzzStream
Olapic
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BuzzStream
Olapic
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
BuzzStream
Olapic
Features
BuzzStream
Olapic
SEO
Comparison of SEO features of Product A and Product B
BuzzStream
8.1
17 Ratings
6% above category average
Olapic
-
Ratings
Keyword analysis
9.05 Ratings
00 Ratings
Backlink management
9.017 Ratings
00 Ratings
SERP ranking tracking
8.05 Ratings
00 Ratings
Page grader
9.08 Ratings
00 Ratings
Competitive analysis
7.05 Ratings
00 Ratings
Site audit / diagnostics
7.05 Ratings
00 Ratings
Site recommendations
8.05 Ratings
00 Ratings
Task management
8.014 Ratings
00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BuzzStream
8.5
6 Ratings
12% above category average
Olapic
-
Ratings
Local SEO
7.05 Ratings
00 Ratings
Social SEO
9.05 Ratings
00 Ratings
Mobile SEO
9.04 Ratings
00 Ratings
Global SEO
9.05 Ratings
00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BuzzStream
8.0
11 Ratings
5% below category average
Olapic
-
Ratings
Multi-domain support
8.010 Ratings
00 Ratings
Integration with web analytics tools
8.08 Ratings
00 Ratings
Content Creation
Comparison of Content Creation features of Product A and Product B
BuzzStream
-
Ratings
Olapic
6.6
4 Ratings
17% below category average
Ideation
00 Ratings
6.33 Ratings
Approval workflows
00 Ratings
5.44 Ratings
Content collaboration
00 Ratings
7.12 Ratings
Content calendar
00 Ratings
7.01 Ratings
Network for content licensing/production
00 Ratings
7.43 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
BuzzStream
-
Ratings
Olapic
6.7
4 Ratings
16% below category average
Content hub
00 Ratings
6.13 Ratings
Forms / Gated content
00 Ratings
6.12 Ratings
Embedded CTAs
00 Ratings
6.73 Ratings
Content distribution
00 Ratings
7.23 Ratings
Content promotion
00 Ratings
7.02 Ratings
Content automation
00 Ratings
7.43 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.
If your brand has a good amount of steady social content, and you like to show it on your site along with shoppable links at the catalog and also at the product level, Olapic is an easy to use utiilty and also allows you to render your Instagram feed shoppable. In our case, we had a very active social presence but did not leverage it directly for the customers to shop from it, so Olapic filled that need.
Communication Organization: It provides a simple communication format for even the most novice of users to understand. All messages are kept in nice order, even placed in folders if needed, to alleviate the pain of losing messages in normal email.
Locating Contact Information: I love that BuzzStream aids in finding additional contact information for people. From social accounts to other emails, we can make sure we reach out to people via the correct channels.
Building a Consistent Voice: BuzzStream allows you to save templates that have worked or failed when conducting outreach. These templates can have autofill parameters added to them and are accessible to all users.
The search function needs to be more accurate in returning results when searching for existing prospects the platform only display exact match results - www.websitename.com vs websitename.com. In reality, the two websites are the same prospects.
Customer service assistance needs to be more instantaneous when seeking out help a response can take up to 24 hours.
Importing large CSV files of websites takes time as well.
It's a niche solution. If you're looking for niche, it's great. But if you're looking for an enterprise tool connected to many different systems and data solutions, it might not be for you.
The revenue analytics are not very reliable.
Price. This seems like it would be a great solution for medium size businesses, but the price is not feasible for the product.
Buzzstream is great to help identify sites to get links from, and it makes this process so efficient, easy and personal to all, the ones who are using it and the ones that are receiving. Flawless navigation, good outlook, 10/10!
Support is one of the best aspects of BuzzStream. I know their support team is small and somehow they are able to get back to us right away in a super helpful, friendly fashion. I've had many questions - sometimes they release a new feature, sometimes a feature isn't working correctly and they are quick to answer but also help explain it in a way that makes sense.
BuzzStream stacks up quite well compared to its competitors. In particular, Hootsuite and HubSpot. BuzzStream has many of the same capabilities that its competitors do, at a fraction of the cost. We selected BuzzStream because it had a fairly flexible contract, and it was sufficient for our needs. It was a good intermediate-level tool.
We have not used many competitors, but we stick with Olapic because of the capabilities that it offers. We don't use much of the reporting functionality, but it is a great tool to allow for collaboration between team members. It also allows us options when it comes to sharing content on the website, as it has gallary-style plug ins to display UGC.
It's had a positive impact in keeping our entire agency organized. Especially when employees leave, all of their communication is in one place, so it's pretty easy to have someone take over the process.
You can test different messaging for prospects and then determine the most successful.
In general, we are seeing customers react to the content and use the links for shopping on our site. Their analytics is perhaps more optimistic than I believe, but content is king, and customers like to see more images of the product in more sizes and situations
We are starting to make custom brand pages and landing pages for advertising campaigns, and it's always great to add believable UGC to those pages to showcase a brand's style and general feel.
Tracking our social content is a good way to get a more generalized feel of how the brand is tracking, and who is creating content regarding our brand, so that is a beneficial side effect of constantly monitoring our tags.