Stuck in a linking building rut? BuzzStream will help you get your outreach efforts back on track!
January 17, 2019

Stuck in a linking building rut? BuzzStream will help you get your outreach efforts back on track!

Aaron Treguboff | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with BuzzStream

Buzzstream is used exclusively by marketing and, in particular, it is used 100% by me! A few years ago, I ran into BuzzStream in an article and realized it was the missing piece I had been looking for when it comes to link building and email campaigns. Using BuzzStream, I was able to create many email templates to aid in link building (AKA SEO) for our website and then utilize the software to aid the marketing team in long term outreach campaigns. It is a fantastic way to save websites that you want to contact, track email sends, opens of said emails, and create an automated follow-up. It is a huge time saver and makes everything smooth from tracking down websites to contact all the way through to connecting with those websites!
  • Email templates--easy to use! Copy and paste old emails, create a brand new one, add images if you want and save! In a few minutes, you can easily build out a solid email chain. Then with a one button press from their Chrome extension, you can send an email to a contact on the website.
  • The Chrome extension! It is perfect--you open it up, save the website, use it to search for contacts and email them as needed. Once you use this once, you will be hooked!
  • Link Monitoring. Using the Chrome extension you can log links earned on websites to your website. The software then scans the website occasionally to let you know if the links are still active. Saves hours of work and provides you easy reporting on your link building efforts!
  • Contact info! It is nice that BuzzStream provides a list of contacts you to email, but it is a pretty basic list. I personally use Hunter and import the contacts into BuzzStream
  • UI can be a bit clunky in the software. It feels like it could use a new coat of paint. Functional, but not great at this moment!
  • Project folders. They make sense, but I feel like it took me a while to really get used to them and understand how to use it.
  • If you are building outreach campaigns for multiple brands with different emails addresses, there is no built-in system to stop you from sending an email from a wrong email address. Adding a feature that allows you to set a primary email for projects would be nice (If it exists already--I hope someone will show me how to do this)!
  • BuzzStream has helped me build 100's of links to the website I manage and easily allows me to track and report on which of those links are still active.
  • Helps with outreach on special projects--such as promote blog articles, surveys, etc...
  • Provides an easy way to save websites that would be good to build links for and/or contact to partner with.
  • BuzzStream also allows some great customization on the website list, so you are able to pull in the metrics that matter most to you (If you want to look at domain authority for all the sites you saved, you can. If you want to see social shares, choose that)!
I evaluated a few different software solutions before settling on BuzzStream. What made me choose BuzzStream? It was easy--I found that BuzzStream was the easiest of the bunch to get a template and campaign started. Their Chrome extension was easy to use and the customization features were something that (at the time) the competitors did not have. Finally, the cost of BuzzStream was a lot less than the competitors, but it didn't sacrifice features. I actually had a subscription to SpyFu and after using BuzzStream for a few months, canceled it because I found that I never logged in or used SpyFu.
BuzzStream works for anyone that is working in the SEO field! It has literally saved me hours of time and is my go-to tool for all link building needs. The speed that I'm able to research a site, save the key information and launch a pre-crafted email is head spinning (In a good way)! This is one of the SEO tools that I can't live without--it makes link building and link tracking a whole lot easier. BuzzStream likely wouldn't be a good fit for anyone that isn't particularly working in the SEO field. I can't imagine this would replace a dedicated email tracking system or be used to send email drips.

BuzzStream Feature Ratings

Backlink management
Task management
Integration with web analytics tools