Cakemail vs. MailerLite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cakemail
Score 6.7 out of 10
N/A
CakeMail is an email marketing platform from the company of the same name in Montreal with users throughout North America and Europe, designed to be simple and elegant. Dedicated to small businesses and non-technical users, CakeMail's emphasis is the core features of list management, email design (templates), and basic behavior tracking for a modest price. A free trial is available for up to 30 days and 500 sends, after which Cakemail is available starting at $8 per month.N/A
MailerLite
Score 8.9 out of 10
Small Businesses (1-50 employees)
MailerLite is an email marketing platform for small businesses, creators, and ecommerce brands, used to automate the customer journey and grow a customer list. Pricing starts at $12/month. MailerLite enables users to: Grow and engage their audience - Build newsletters, forms, pop-ups, landing pages, and even full websites with a Drag and drop builder that offers total creative control over designs. 150 customizable templates are available to get…
$12
per month
Pricing
CakemailMailerLite
Editions & Modules
No answers on this topic
Free
$0
per month 2 users
Comfort
$12
per month 3 users
Power
$25
per month Unlimited users
Enterprise
Custom pricing
per month
Offerings
Pricing Offerings
CakemailMailerLite
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsAdditional 30% discount available to Non-profit organizations. Up to a 10% for paying yearly.
More Pricing Information
Community Pulse
CakemailMailerLite
Features
CakemailMailerLite
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Cakemail
8.6
3 Ratings
6% above category average
MailerLite
8.9
88 Ratings
10% above category average
WYSIWYG email editor8.01 Ratings9.577 Ratings
Dynamic content9.63 Ratings9.069 Ratings
Ability to test dynamic content8.93 Ratings7.763 Ratings
Landing pages9.02 Ratings8.666 Ratings
A/B testing9.13 Ratings8.854 Ratings
Mobile optimization10.02 Ratings8.569 Ratings
Email deliverability reporting8.13 Ratings9.377 Ratings
List management8.93 Ratings9.276 Ratings
Triggered drip sequences6.23 Ratings9.151 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Cakemail
9.1
3 Ratings
16% above category average
MailerLite
7.0
76 Ratings
10% below category average
Dashboards8.73 Ratings6.01 Ratings
Standard reports8.73 Ratings8.976 Ratings
Custom reports10.02 Ratings6.01 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Cakemail
9.3
2 Ratings
13% above category average
MailerLite
9.4
69 Ratings
14% above category average
URL Validation9.02 Ratings00 Ratings
Link Tracking10.01 Ratings00 Ratings
Image Validation10.01 Ratings00 Ratings
Inbox Display10.01 Ratings00 Ratings
Email Accessibility Tools8.42 Ratings00 Ratings
Spelling and Grammar Check10.02 Ratings00 Ratings
Email Previews8.01 Ratings9.469 Ratings
Best Alternatives
CakemailMailerLite
Small Businesses
Sitecore Send
Sitecore Send
Score 8.7 out of 10
Sitecore Send
Sitecore Send
Score 8.7 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.5 out of 10
Emma by Marigold
Emma by Marigold
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CakemailMailerLite
Likelihood to Recommend
8.6
(3 ratings)
9.4
(93 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(2 ratings)
Usability
-
(0 ratings)
9.4
(30 ratings)
Support Rating
-
(0 ratings)
9.1
(5 ratings)
User Testimonials
CakemailMailerLite
Likelihood to Recommend
Cakemail
Sometimes creativity is lacking in me and that is where Cakemail comes in and saves the day. I am glad that I can receive creative help from this awesome brand. The pricing is very affordable, in my opinion. It makes this platform a no-brainer!
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Mailerlite
I didn't have much luck when testing other similar tools and since we tested with free plan, we couldn't commit to something else if we couldn't get basic stuff fixed. That's when we switched to MailerLite, and their support was great and super helpful all the way (during our free plan, especially). Plus, they're super budget-friendly for startups, so I highly recommend.
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Pros
Cakemail
  • Their templates are easy to use and visually appealing
  • Visibility into our contact information is great
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Mailerlite
  • Offers a user-friendly interface, making it simple to create beautiful forms, group subscribers, and automate emails.
  • Includes email automation workflows in their free plan - the only provider I know of that doesn't charge you after one month or hit you with "transaction fees".
  • Excellent video tutorial library so you can learn email marketing as a beginner without feeling overwhelmed.
Read full review
Cons
Cakemail
  • An external package – like PHP support – Cake's component doesn't have that.
  • I'd like to be able to view my user click rate and click frequency at the same time, to be able to compare it – they don't offer that.
  • There's always room for improvement – but what Cakemail does well, it does very, very well.
Read full review
Mailerlite
  • EVERYONE should be allowed to at least use the AI bot chat feature. This doesn't take a person and is such basic customer service that it should be offered at all levels.
  • It would be nice if MailerLite worked better with AddEvent icons
  • When emailing support it took days to get a response (after an agent escalated the issue). Some concerns are more urgent and email support shouldn't mean bad support.
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Likelihood to Renew
Cakemail
No answers on this topic
Mailerlite
Mailerlite is awesome and it does everything I need and then some. They're always innovating and adding new features, and their team is flippin' amazing. Can't see myself ever switching. They may not have everything, but looking at how well their team works, they'll get there for sure and I'm willing to wait.
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Usability
Cakemail
No answers on this topic
Mailerlite
I find it very easy to use, intuitive with a clean interface and drag and drop functionality where that adds value. It's quite configurable for our brand and the template and duplication options are very useful as we reuse a lot of content.
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Support Rating
Cakemail
No answers on this topic
Mailerlite
Whenever I contact Support, either via email or through online chat, I always get a speedy response that gives me the answer I need. The AI Agent on the online chat is excellent and has helped me so much on numerous occasions.
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Alternatives Considered
Cakemail
I have used other email platforms before, but I think Cakemail is easier to use AND provides you with templates. For the other products I have tested out, you had to create your own templates from scratch. I like the ability to create from scratch, but on days where you lack the time or creativity, there are templates ready to go for you
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Mailerlite
MailerLite has similar features to the tools mentioned above. The main advantage is that it is very complete in its free version. This is ideal for those who are starting out and want to try a complete email marketing platform.
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Return on Investment
Cakemail
  • Easily track the success of your email campaigns
Read full review
Mailerlite
  • Gives us the ability to track the popularity of content in our email as well as who has read the content.
  • The customizable layout gives us the opportunity to be creative and have our culture shine through our company communication.
  • The ability to see who has un-subscribed helps our HR department to see who isn't receiving important company information so we can ask them to re-subscribe.
  • Helps our company to be more transparent and communicate more effectively.
Read full review
ScreenShots

MailerLite Screenshots

Screenshot of reports, that can include unsubscribe count, spam complaints, bounces, link activity and other metrics that are critical to measuring success.Screenshot of automations for every subscriber journeyScreenshot of the MailerLite landing page builderScreenshot of an example newsletterScreenshot of some of the over 150 templates availableScreenshot of where to find MailerLite's integrations