CallRail vs. Heymarket

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CallRail
Score 9.5 out of 10
N/A
CallRail offers phone call tracking, recording and analytics.
$50
per month
Heymarket
Score 8.9 out of 10
N/A
Heymarket is a business text messaging software service from the company of the same name in San Francisco, for customer support, sales, and operations, that requires no installation by customers and supports SMS and Facebook messaging.
$59
per month
Pricing
CallRailHeymarket
Editions & Modules
Call Tracking
$50
per month
Call Tracking + Conversation Intelligence®
$100
per month
Call Tracking + Form Tracking
$100
per month
Call Tracking Complete
$150
per month
Standard
$59
per month
Plus
$119
per month
Pro
$239
per month
Enterprise
Custom Pricing
Offerings
Pricing Offerings
CallRailHeymarket
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CallRailHeymarket
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CallRailHeymarket
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User Ratings
CallRailHeymarket
Likelihood to Recommend
10.0
(35 ratings)
8.7
(2 ratings)
Usability
8.5
(7 ratings)
9.1
(2 ratings)
Support Rating
8.5
(7 ratings)
-
(0 ratings)
User Testimonials
CallRailHeymarket
Likelihood to Recommend
CallRail
This is great software for differentiating where phone traffic is coming from. Whether it's paid/organic search, you can see exactly where the calls are coming in from. I'd love to see them add text/SMS features in the future, but it does what it claims. I'd also like to see more CRM integrations, but not sure that other users share the same sentiment
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Heymarket
Having a shared inbox is crucial for us, we cover 7 days a week from a PST-EST time zone so the whole team always needs to have visibility on conversations at all times. We also enjoy the fact that most functions of Heymarket are simple to use and don't require us to loop in tech help
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Pros
CallRail
  • Tracking phone calls first & foremost! Being able to have a running tally of the phone calls made and listening to the recorded calls throughout the month and providing that information back to our clients is vital!
  • Their UI is exceptionally easy to use & navigate. This is important when we have many clients running at the same time and we are able to always determine what report is for which client.
  • The ease of setting up a brand new client & their tracking phone number is fantastic! Saves a lot of time when it walks you through everything you need to know & do step by step.
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Heymarket
  • Sends personalized messages with tags and templates.
  • Automates routine communications like order updates or follow-ups.
  • Schedules messages to be sent at specific times.
  • Manages customer opt-ins/opt-outs to comply with current regulations.
  • Integrates with tools we use, like HelpScout.
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Cons
CallRail
  • The integration with Hubspot is not as seemless as I would have liked. We had an issue where a person who was already in Hubspot called in, and their contact information was not matched to the caller ID correctly which created some duplicate entries. A little bit of a bummer, but from what I understand they may have fixed this. We had to stop using them for a little while because our outsourced sales team was more confused by adding CallRail, so we'll be re-implementing this once our new sales team is fully trained. Hopefully the record miss-match issue gets fixed.
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Heymarket
  • It could be easier to set up campaigns
  • Group texting is missing
  • Can duplicate users
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Usability
CallRail
The platform is easy to use and we really don't have any complaints with using it so far. The information is invaluable for clients that rely on phone calls to drive more business. Not much negative to say about it at this point. We're actually really happy with it so far and the cost is manageable.
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Heymarket
In my opinion, Heymarket is easy to use and has a nice, clean interface (much nicer than JustCall). The customization is nice and it is easy to create templates, schedule messages, send messages through API, etc. I cannot give it a 10 because, in my opinion, the mobile app is not very good, you cannot close API messages manually, and the Customer Service team lacks the ability to help without contacting management.
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Support Rating
CallRail
CallRail support normally gets back to us pretty quickly when we submit a ticket and they have a good knowledge base for common questions. I've heard mixed reviews from other local marketing agencies that use this tool, but overall in my experience, support has been knowledgeable and quick working through our problems.
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Heymarket
No answers on this topic
Alternatives Considered
CallRail
Callrail has a very seamless and easy to use Dynamic Number Swap function. In other call tracking that we looked into the integration was either not as easy to use or required much more work to implement. Setting up CallRail has been so easy even our entry-level employees need very little training to master the platform.
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Heymarket
Heymarket was easier to use and has had less errors than OpenPhone. While they do share many similar features (shared inbox, tagging users, simple to use) Heymarket has been a solid solution for us. I only wish we could also use it to make phone calls along side text messages
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Return on Investment
CallRail
  • It is useful to monitor our calls weekly. We can give our employees feedback on the quality of the calls which helps our overall sales and conversions.
  • By knowing which campaigns perform best, we can shift our budget to target those campaigns specifically which saves us revenue and increases sales.
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Heymarket
  • Faster and more personalized responses, which improve customer experience.
  • Built-in opt-in/out management reduces the risk of non-compliance with regulations.
  • Inability to auto-close API messages results in a lot of lost time for CS as they have to manually close every message sent through API.
  • The cost, especially if we decide to send marketing messages, is rather high compared to other companies we have used.
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ScreenShots

CallRail Screenshots

Screenshot of Activity DashboardScreenshot of Integrations PageScreenshot of Call LogScreenshot of Lead CenterScreenshot of Call Attribution ReportScreenshot of Activity Dashboard