Camtasia vs. Canva

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Camtasia
Score 8.8 out of 10
N/A
Camtasia is a video editor and screen recorder. Camtasia offers a range of plans designed to meet varying video creation needs, and enables users to produce professional-looking videos. Its features include Camtasia Rev, script generation, text-to-speech, translations, and avatar videos, to streamline the video creation process. The editions available are Free, Essentials, Create, or the Pro plan.
$179.88
per year per user
Canva
Score 9.1 out of 10
N/A
Canva is a popular, simple online graphic design tool. Users can import images, use templates to design banners and logos, or pay to use Canva's premium stock images/paid templates (elements starting at $1).
$12.95
per month
Pricing
CamtasiaCanva
Editions & Modules
Camtasia Business
$198
per year per seat
Pro
$12.95
per month
Enterprise
$30.00
Per Month Per User
Offerings
Pricing Offerings
CamtasiaCanva
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*Discounts available for purchases supporting a large volume of users.
More Pricing Information
Community Pulse
CamtasiaCanva
Considered Both Products
Camtasia
Chose Camtasia
Camtasia has more features and more customization options than the other products we've used. It allows us to record presentations while keeping a video of the presenter in the corner. It has green-screen features, which a lot of other software does not have. Some programs have …
Chose Camtasia
Camtasia is much easier to use, and more importantly much easier to learn. If you're needing to learn video editing quickly or are looking for a screen recording solution, Camtasia is a clear winner. While not as in-depth or feature-rich as Premiere Pro (which is a wonderful …
Canva

No answer on this topic

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CamtasiaCanva
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All AlternativesView all alternativesView all alternatives
User Ratings
CamtasiaCanva
Likelihood to Recommend
8.4
(75 ratings)
9.6
(174 ratings)
Likelihood to Renew
10.0
(3 ratings)
8.0
(7 ratings)
Usability
7.0
(7 ratings)
10.0
(14 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
10.0
(1 ratings)
Support Rating
8.6
(14 ratings)
6.9
(15 ratings)
Implementation Rating
-
(0 ratings)
10.0
(2 ratings)
Product Scalability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
CamtasiaCanva
Likelihood to Recommend
TechSmith
Camtasia is so easy to use that I recommend it over Adobe Premiere, Captivate, Storyline, and other tools. The only problem is the price. Due to the fact that I purchased this for education purposes, and educational prices have gone up exponentially, it has been difficult even at $179 to upgrade, as an educator and the organization is not always willing to reimburse the purchase, it would have been more economical. It was less than $100 (Black Friday) when I bought our updated version in 2019. Camtasia profile accounts aren't the best setup, however. My profile account does not reflect when I was a user or show past invoices, and I wanted to see how long ago I was a user.
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Canva
They are suited to serve the non-profit space, offering premium features at no charge for up to 50 users. They provide tools for non-graphic designers that help to create appealing and attractive pieces. For those who are unsure about where to start with a project, Canva offers templates that can be edited to suit the current need.
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Pros
TechSmith
  • Very intuitive controls. You don't need to be a pro at video editing
  • Seamless control of assets (separates video from still images)
  • Great library of annotations and gestures
  • Easy to integrate audio/video edits
  • Custom formats that suit my needs (web, mobile, tablets)
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Canva
  • It helps you find the right design and helps you start with the right template
  • It helps in creating for all platforms, basically you need to create the design only once and Canva takes care of the rest by resizing the design for whichever platform you want to publish it to.
  • It also comes with a content planner which is extremely helpful for obvious reasons. It relieves you from the hassle of posting when the right time hits.
  • There's a Brand feature which is also extremely fascinating as it helps you store all your brand information (even color) at the same place.
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Cons
TechSmith
  • USB Microphones can sometimes cause a problem if they become accidentally unplugged during a recording session. This can corrupt some of the files that the Camtasia Recorder application uses to capture directly to .avi mode.
  • You'll sometimes get a message when you next try to record that .avi mode isn't available and the only way to fix this is by completely uninstalling and reinstalling Camtasia (with a reboot in the middle of these two actions).
  • This bug only manifested after Camtasia 8 was released, but still seems to cause an issue right up to and including Camtasia 2021.
  • I'd like to see more standard Annotation options. The existing ones are pretty good, but variety is a little lacking.
  • More 'Behaviours' would also be really welcome as these are a great feature and make Callouts a bit more interesting and lively. I've not seen any new Behaviours over the past few versions (since Camtasia 2018).
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Canva
  • I have a hard time coming up with any improvements, perhaps increase the number of free elements to use in design.
  • Maybe, Canva should check if you start editing a previous document to see if you want to change the current design or create a new one as a clone of the current document (design).
  • I'm sorry, I really can't think of a 3rd. Overall, I really like working in Canva.
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Likelihood to Renew
TechSmith
Each release of Camtasia has added just enough functionality to justify the upgrade to the new version. I like that Camtasia is not a subscription-based product as we have more flexibility and control over our spend on the product. We can also purchase support packages that include the next version when released.
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Canva
The ease of use makes Canva a powerful tool for manipulating images, creating original content, and testing ideas without requiring the involvement of graphic design or more time-intensive image editing software such as Photoshop. While it doesn't have the full functionality of a mature software, such as Photoshop, The speed and simplicity of Canva makes it a necessity in a business of any size
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Usability
TechSmith
I haven't used another video recording and editing tools that is as comprehensive and straight-forward as Camtasia. Typically, if you want a user-friendly video editing tools for novice users, you have to compromise on features. Camtasia solves this problem by offering extensive editing features in a simplistic, user-friendly environment. Highly recommend
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Canva
It is super easy to use, but it could be limiting if you're on a small device. It is easier on a bigger device because you can resize graphics and text easier than with your fingers on a small device. I do think it's perfect and easy for non-designers who don't have any training. As long as you have a good eye for visuals, Canva is a wonderful substitute for graphics programs on-the-go.
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Reliability and Availability
TechSmith
No answers on this topic
Canva
I have yet to encounter Canva being offline in at least 6 years of using it regularly. They also announce well in advance if there may be upgrades to the code and the hours during which there may be issues accessing the service.
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Performance
TechSmith
No answers on this topic
Canva
I haven't ever had issues with a slow-loading site and there haven't been any lag issues within the software. There have been maybe a handful of times over the past six years where I have tried to upload a large image and it will slow down as it loads the last megabyte, but I have yet to have the system time out or require any interference by me
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Support Rating
TechSmith
With the latest version (Camtasia 2020), I actually had problems with an Imac with HighSierra, but from the first moment they answered and guided me to solve the problem, even before making the purchase (with some doubts I had). And they have support in English and Spanish, I really liked that.
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Canva
Overall, Canva is easy to use, easy to train others to use, allows for creativity with a professional look without enormous associated costs. The mobile apps works almost as easily, but at a minimum allows for easy review and downloading in a pinch. Really, anyone can learn to use Canva quickly and will immediately benefit from the results.
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Implementation Rating
TechSmith
No answers on this topic
Canva
Remember to download the mobile app onto your phone for easy image manipulation on the go. Adding company colors, logos, and typefaces to your company account is an easy process. When images are uploaded, these can also be shared between accounts within a company, as can canvases you've created for easy editing among teams.
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Alternatives Considered
TechSmith
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, follow you, record your voice while you capture, and annotate when you're done, Camtasia has no equal. Plus, it doesn't stop there. You can add professional intros and outros (many already created to choose from), lower thirds, etc., leading to videos with very high production value. This is THE program to buy if you want to produce training videos of very high quality.
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Canva
Canva is faster and easy to use. There aren't complex menus like Adobe products and everything is generally intuitive. Menus are mostly open and visible or relatively small. Small changes to the program add to it's usability rather than detract. I also appreciate that Canva helps the user become more creative through use. By giving you editable examples through templates you can choose to re-design something ir create something from scratch w/ a similar concept or feel. Canva often gives me ideas that I can implement into my design or into the entire project even. I also like how Canva is intuitive in it's approach. The program gives you suggestions when it comes to graphics, etc. without getting in your way if you know what you already want
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Scalability
TechSmith
No answers on this topic
Canva
Very easy to add accounts and share content between them. Collaboration is also easy to manage and can be done on a project-by-project basis. The cloud-based software means it is incredibly fast to add a coworker and have them editing images within minutes. A live internet connection is required to access Canva so this is something to consider if expecting to use the software while on journeys without access to wifi etc
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Return on Investment
TechSmith
  • Many faculty members used it because it was easy to use and accomplish what they needed.
  • No need for a lot of training or follow-up training due to it being very to use.
  • Account management within our system and assigning permissions required a few steps when granting access.
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Canva
  • As far as ROI is concerned, Canva has proven itself time and time again as having a positive impact for business.
  • Just yesterday, I had to prepare an hour-long presentation on the fly; the great reviews of the presentation and the materials (all made in Canva) only served to advertise for Canva and it proves that Canva is a smart investment.
  • I don't think in the time that I have been a Canva pro user that I can say that my ROI has been negatively impacted. Highest recommendation. The software more the casually pays for itself time and time again.
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ScreenShots

Camtasia Screenshots

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