Canvas vs. Coremetrics / IBM Digital Analytics (discontinued)

It is really well suited for school situations like knowing what [assignments] need to be done when, getting feedback, getting points, finding the slides that the teacher used for explaining an [assignment] or theory. I think It would be less suited in business situations because it's [primarily] made to be a [one-way] communication tool for schools. Businesses need more control on individual levels I think[.]

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IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.

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• Creativity options for teachers to create a virtual space that still has fun graphics and accessibility options.
• Canvas has versatility in viewing options for assignment due dates such as the calendar built in feature as well as the dashboard options to display upcoming and due assignments.
• Allowing teachers to create community with each other and collaborate in each-other's space.
• Discussion platforms within classrooms for students to communicate with each-other and with their teachers.
• Easy messaging portal within each virtual classroom.

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• IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
• The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
• The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
• The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.

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• Their integration with Big Blue Button was a bust for distance learning. Would be great to see them collaborate with Zoom or Google Meets.
• Their "feature request" process is slow and cumbersome at times because it relies on user "up votes" to get ideas addressed by the developers.
• They seem to have a lot of turn-over with their staff. We get a new Customer Success Manager far more frequently than with other vendors.

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• The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
• Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
• Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
• Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
• Built in API calls allows for nice report design and automation.

The other LMS tools have fallen behind. One reason is they are not able to update their systems, features, toolsets in a timely manner. While other LMS providers release bug fixes and new features several times a year, schools struggle to install and implement them in a timely manner. It is not uncommon for a school to take 6 months to a year to fully install and implement new releases on other LMS platforms. With Canvas, those features are released every 3 weeks, and there is nothing for a school to do other than choose to turn them on once released. This has allowed Instructure to innovate faster, and get new features and tools to customers quicker. Other factors include great pricing, customer support, and the innovative way in which LTI is implemented in the tool.

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IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements

The functions in Canvas are well integrated and consistent across the application, and mostly intuitive. Overall navigation and setup is streamlined through integrated features and navigation. The feedback we've gotten from our program participants is that it is easy to learn to use. It also integrates well with third party software like Google Docs and Blackboard Collaborate web conferencing software

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Very easy to implement and use.

Never had any issues

As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.

I do not personally use Canvas support since we have a central office that helps us. However, our central office always has the answers we need and are always able to solve our issues - so I would assume that get great support from the Canvas team on their end. They also offer great training, which uses materials directly from Canvas

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Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.

The training sessions were broken down into several days as well as different levels depending upon the knowledge of the user

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The online tutorials and videos are very clear and addressed the issues/questions that I had about using the system.

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Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.

Once you purchase and sign the contract there is nothing to install or hardware to buy. You can almost immediately start using it and have courses up and going within weeks. We signed in December and had pilot courses online ready to go for the start of school in January

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See previous comment: reading and understanding the encyclopedic implementation guide is a must.

Canvas is more secure, has a cleaner design, and has more features. For the features, they have in common canvas still stacks up against [Smart school] by going for the extra mile. Besidfor e that, [the] canvas looks a lot more [professional] than [Smart school]. I didn't make the decision myself to get canvas instead of [Smart school] but I'm happy they did.

Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.

This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.

• Canvas has helped us provide a more robust online component to our courses.
• Canvas has helped us better adapt to a rapidly changing educational landscape.
• Canvas has reduced the time that we have to spend training faculty on how to use our learning management system.

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• We spend too much time trying to work around bugs on the new UI.
• We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
• Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.

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