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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Celtra

    Score6 out of 10
    N/ACeltra, heaquartered in Boston, offers their creative management platform (CMP) to support digital advertisers with well designed display, interactive, or video ad templated creation, with collaboration tools to support the ad design process, and analytics to guide the creative process.N/A

    Sizmek Ad Suite (discontinued)

    Score10 out of 10
    N/ASizmek Ad Suite, from Amazon Advertising since being acquired, was a multichannel ad server used to create, distribute, customize, measure, and optimize campaigns. It was rebranded to Amazon Ad Server, but later discontinued in 2024.N/A
    Pricing
    CeltraSizmek Ad Suite (discontinued)
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CeltraSizmek Ad Suite (discontinued)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CeltraSizmek Ad Suite (discontinued)
    Ad Network Integration
    Comparison of Ad Network Integration features of Celtra and Sizmek Ad Suite (discontinued)
    Feature
    Celtra
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    4.4
    5 Ratings
    50% below category average
    Data Transfer00 Ratings7.74 Ratings
    DSP integration00 Ratings1.05 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Celtra and Sizmek Ad Suite (discontinued)
    Feature
    Celtra
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    7.0
    9 Ratings
    11% below category average
    Ad campaign creation00 Ratings8.09 Ratings
    Ad deployment00 Ratings7.09 Ratings
    Display advertising00 Ratings8.09 Ratings
    Ad display and retargeting segmentation00 Ratings6.54 Ratings
    Sequence targeting00 Ratings5.73 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Celtra and Sizmek Ad Suite (discontinued)
    Feature
    Celtra
    -
    Ratings
    Sizmek Ad Suite (discontinued)
    7.8
    9 Ratings
    1% above category average
    Ad dashboards00 Ratings6.09 Ratings
    Ad performance reports00 Ratings7.09 Ratings
    Ad conversion tracking00 Ratings8.09 Ratings
    Ad attribution reporting00 Ratings9.09 Ratings
    Cross-channel ad management00 Ratings8.98 Ratings
    Ad forecasting and optimization00 Ratings8.06 Ratings
    Best Alternatives
    CeltraSizmek Ad Suite (discontinued)
    Small Businesses
    No answers on this topic
    AdRoll
    Score3.7 out of 10
    Medium-sized Companies
    No answers on this topic
    Criteo Commerce Growth
    Score8 out of 10
    Enterprises
    No answers on this topic
    Criteo Commerce Growth
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CeltraSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    10.0
    (2 ratings)
    8.0
    (9 ratings)
    User Testimonials
    CeltraSizmek Ad Suite (discontinued)
    Likelihood to Recommend
    Celtra
    Celtra is best suited for rich media, expandable, clickable ad creation. It is valuable in terms of granular reporting as well. However, it is not suitable as a DSP i.e. we really can't make any optimizations through Celtra. It is best used for tracking ads, engagement, and performance metrics especially on mobile devices.
    Incentivized
    Read full review
    Discontinued Products
    I've use Sizmek as media analytics and reporting tool. Unless a site doesn't work properly with Google DoubleClick, I rarely recommend Sizmek over DoubleClick. It can do everything DoubleClick does, but with almost twice the hassle. One Area that makes it easier to track is that ads are given individual tracking ID's that creative can look up and search by when indexing and testing to make sure all ads are working and input.
    Incentivized
    Read full review
    Pros
    Celtra
    • I like that Celtra is under a high-quality price and minimum requirement.
    • It is highly effective and easy to understand; it has competitive performance and a very intuitive interface.
    • The campaigns are phenomenal, and the marketing management is excellent.
    • We have access to excellent analytics and data, and we get to see if our campaigns are failing or not.
    • As for formats, I can pretty much create whatever I want.
    Incentivized
    Read full review
    Discontinued Products
    • Easy Dashboard Navigation - Search bar allows user to quickly locate details about any campaign
    • Insightful Analytics Tools - Platform provides users customizable graphs to leverage for reporting presentations
    • Extensive Reporting Metrics - Ability to pull ad performance reports on all aspects of campaign
    • Simple Creative Hosting - Easy upload and path location details for creative files
    Incentivized
    Read full review
    Cons
    Celtra
    • It is a very click-happy environment, which means there is room for human error
    • The color scheme can make it easy to loose your place
    • There is no bulk editing option so task completion can be lengthy
    Incentivized
    Read full review
    Discontinued Products
    • Sizmek's trading desk was a total miss when I tested it a few years ago.
    • I briefly used Abakus and did not find it intuitive, accurate or helpful. It has a long way to go before it can compete with the likes of VisualIQ.
    Incentivized
    Read full review
    Alternatives Considered
    Celtra
    Celtra gave us a reliable and straightforward way to create a marketing creation plan to capture potential customers.
    Incentivized
    Read full review
    Discontinued Products
    For me the main point here is the support, all the adservers offer more or less the same functionality and capabilities. The real advantage you will gain using Sizmek will be their customer support team and their open approach with other vendors.
    Read full review
    Return on Investment
    Celtra
    • Positive - we have a preferred CPM rate while using Celtra so we are able to save costs there.
    • Positive - no need for outsourcing to other creative agencies so we save more costs
    • Positive - achieving KPIs for our clients ensures more revenue down the road as we establish ourselves as a trustworthy vendor
    Incentivized
    Read full review
    Discontinued Products
    • Sizmek has had a positive impact on ROI because it delivers the reports our clients want and need
    • Sizmek has had a postive impact on employee morale due to ease of use
    Incentivized
    Read full review
    ScreenShots