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Cheetah Digital vs. Constructor.io Search

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cheetah Digital

    Score8 out of 10
    N/ADesigned for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.N/A

    Constructor.io Search

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Constructor Search promises to improve conversions and revenue from onsite and in-app search, using search science and artificial intelligence, Constructor's cloud-based search-as-a-service solution uses natural language processing, machine learning-enhanced results ranking, collaborative personalization, and merchant controls to power enterprise-grade onsite and in-app search. Whether search results are optimized for relevance, revenue, conversions, conversations — or all of the…N/A
    Pricing
    Cheetah DigitalConstructor.io Search
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Cheetah DigitalConstructor.io Search
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
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    Cheetah DigitalConstructor.io Search
    Small Businesses
    Listrak
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    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
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    Enterprises
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cheetah DigitalConstructor.io Search
    Likelihood to Recommend
    8.0
    (13 ratings)
    9.0
    (1 ratings)
    Likelihood to Renew
    7.6
    (3 ratings)
    -
    (0 ratings)
    Usability
    4.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.8
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    3.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Cheetah DigitalConstructor.io Search
    Likelihood to Recommend
    Zeta Global
    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
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    Constructor.io Corporation
    Constructor.io Search takes all of the guesswork out of maintaining a search engine. As merchandisers or product teams, we have educated guesses at how search relevance should work but the customer is always king. We can't always predict the ways in which consumers will search or what their intent is. That's why the behavioral-driven approach that Constructor.io employs works so well. It means that merchandisers can focus on their sales and promotional responsibilities, instead of wasting time and bandwidth on base-level relevance questions.
    Incentivized
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    Pros
    Zeta Global
    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Incentivized
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    Constructor.io Corporation
    • Optimizes for business KPIs, not string matches, so merchandisers can focus on strategy instead of maintaining a dictionary.
    • Gives merchandisers control to curate the right customer experience per their expert understanding.
    • Customer/technical support during and after implementation.
    Incentivized
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    Cons
    Zeta Global
    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Incentivized
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    Constructor.io Corporation
    • Visibility of the personalization algorithm.
    • Exposing detailed analytics within the customer-facing dashboard.
    • "Top searches" available via API.
    Incentivized
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    Likelihood to Renew
    Zeta Global
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
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    Constructor.io Corporation
    No answers on this topic
    Usability
    Zeta Global
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
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    Constructor.io Corporation
    No answers on this topic
    Support Rating
    Zeta Global
    I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
    Incentivized
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    Constructor.io Corporation
    No answers on this topic
    Alternatives Considered
    Zeta Global
    I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
    Incentivized
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    Constructor.io Corporation
    No answers on this topic
    Return on Investment
    Zeta Global
    • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
    • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
    Incentivized
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    Constructor.io Corporation
    No answers on this topic
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