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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cheetah Digital

    Score8 out of 10
    N/ADesigned for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.N/A

    Kartra

    Score9.8 out of 10
    N/AKartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.

    $99

    per month

    Pricing
    Cheetah DigitalKartra
    Editions & Modules
    No answers on this topic
    Starter
    $99
    per month
    Growth
    $189
    per month
    Professional
    $429
    per month
    Offerings
    Pricing Offerings
    Cheetah DigitalKartra
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—Save $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.
    More Pricing Information
    Features
    Cheetah DigitalKartra
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    9.0
    1 Ratings
    20% above category average
    WYSIWYG email editor00 Ratings8.01 Ratings
    Dynamic content00 Ratings9.01 Ratings
    Ability to test dynamic content00 Ratings8.01 Ratings
    Landing pages00 Ratings10.01 Ratings
    Mobile optimization00 Ratings9.01 Ratings
    Email deliverability reporting00 Ratings9.01 Ratings
    List management00 Ratings9.01 Ratings
    Triggered drip sequences00 Ratings10.01 Ratings
    Lead Management
    Comparison of Lead Management features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    8.5
    1 Ratings
    24% above category average
    Lead nurturing automation00 Ratings8.01 Ratings
    Data quality management00 Ratings9.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    8.0
    1 Ratings
    7% above category average
    Calendaring00 Ratings8.01 Ratings
    Event/webinar marketing00 Ratings8.01 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    7.0
    1 Ratings
    1% above category average
    Social profile integration00 Ratings7.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    9.0
    1 Ratings
    26% above category average
    Dashboards00 Ratings9.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Cheetah Digital and Kartra
    Feature
    Cheetah Digital
    -
    Ratings
    Kartra
    10.0
    1 Ratings
    61% above category average
    Customizability00 Ratings10.01 Ratings
    Best Alternatives
    Cheetah DigitalKartra
    Small Businesses
    Listrak
    Score10 out of 10
    HighLevel
    Score9.3 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    LocaliQ
    Score8.6 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cheetah DigitalKartra
    Likelihood to Recommend
    8.0
    (13 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    7.6
    (3 ratings)
    -
    (0 ratings)
    Usability
    4.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.8
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    3.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Cheetah DigitalKartra
    Likelihood to Recommend
    Zeta Global
    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
    Read full review
    Genesis Digital
    Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
    Incentivized
    Read full review
    Pros
    Zeta Global
    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Incentivized
    Read full review
    Genesis Digital
    • Email Marketing
    • Sales Pages
    • CRM
    • Payment processor
    Incentivized
    Read full review
    Cons
    Zeta Global
    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Incentivized
    Read full review
    Genesis Digital
    • Training and onboarding
    • Customer Service
    • Initial set up
    Incentivized
    Read full review
    Likelihood to Renew
    Zeta Global
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
    Read full review
    Genesis Digital
    No answers on this topic
    Usability
    Zeta Global
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
    Read full review
    Genesis Digital
    No answers on this topic
    Support Rating
    Zeta Global
    I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
    Incentivized
    Read full review
    Genesis Digital
    No answers on this topic
    Alternatives Considered
    Zeta Global
    I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
    Incentivized
    Read full review
    Genesis Digital
    I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
    • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
    Incentivized
    Read full review
    Genesis Digital
    • Great return on investment because you are able to get rid of many of the other programs you may be using.
    • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
    • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
    Incentivized
    Read full review
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