Designed for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.
N/A
Mailtrap
Score 9.0 out of 10
N/A
Mailtrap is a modern email platform for developer and product teams that send emails at scale. It is designed to send emails with a focus on high deliverability rates, fast delivery, and protecting sender reputation. The service includes 24/7 technical support. The benefits of using Mailtrap, as described by the vendor include: High deliverability & fast delivery: 99.99% platform uptime, dedicated IPs, auto warm-up, and throttling. Multi-tenant accounts…
$15
per month per user
Pricing
Cheetah Digital
Mailtrap
Editions & Modules
No answers on this topic
Email API/SMTP Basic
$15
per month
Email Sandbox Basic
$17
per month
Email Sandbox Team
$42
per month
Email API/SMTP Business
$85
per month
Email Sandbox Business
$123
per month
Email Sandbox Enterprise
$498
per month
Email API/MTP Enterprise
$750
per month
Email API/SMTP Custom
By request
per month
Offerings
Pricing Offerings
Cheetah Digital
Mailtrap
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
Yes
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
Each tier's price mentioned in the table is its starting point - they vary based on the amount of emails per month. Also, Email Sandbox has an annual pricing option.
I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
As I said, Mailtrap is particularly well-suited for software development teams working on email functionality within their applications. All the automation and intuitive environment helped us create a workflow that's almost set and forget.
Flexible for engineering teams. Mailtrap works well in environments where multiple developers are responsible for email functionality.
We're on the Enterprise plan which allows for customizations for our needs. For example, we had a request not to record email bodies for privacy reasons, and Mailtrap enabled that pretty fast.
The user experience is awesome. The platform is easy to use and the support team responds fast and helps us out with any questions.
The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
sendgrid is powerful for email delivery, but Mailtrap's dedicated testing environment and focus on development teams made it the clear choice for our needs. Its ability to simulate various email scenarios without affecting real users is unmatched. Plus, their sending is reliable, regardless of your volume.
Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
