TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Choozle

    Score9 out of 10
    N/AChoozle, headquartered in Denver, provides a digital advertising software platform that leverages consumer data to power programmatic advertising campaigns across display, video, mobile and other mediums.

    $99

    per month

    Infillion DSP (MediaMath)

    Score7.4 out of 10
    N/AInfillion DSP (MediaMath) is a demand-side platform that offers off-the-shelf and custom capabilities for brands to reach and influence customers and prospects on any screen. Powered by the company's Brain algorithm which predicts performance and optimal price for bids.N/A
    Pricing
    ChoozleInfillion DSP (MediaMath)
    Editions & Modules
    Choozle Go
    as low as $99
    per month
    Choozle Pro
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    ChoozleInfillion DSP (MediaMath)
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
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    ChoozleInfillion DSP (MediaMath)
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    User Ratings
    ChoozleInfillion DSP (MediaMath)
    Likelihood to Recommend
    8.0
    (1 ratings)
    7.4
    (9 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    7.0
    (3 ratings)
    User Testimonials
    ChoozleInfillion DSP (MediaMath)
    Likelihood to Recommend
    Choozle
    It works well if you have a small budget that you want to fully control. If you don't have to know where your ads actually ran, this will work.
    Incentivized
    Read full review
    Infillion
    Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business.
    Incentivized
    Read full review
    Pros
    Choozle
    • Easy to use
    • Plenty of targeting options
    • Self control spending
    • Great reporting
    Incentivized
    Read full review
    Infillion
    • It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers.
    • It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful.
    • It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools.
    Read full review
    Cons
    Choozle
    • Customer Support
    • Need to be able to tell me what sites my ads were delivered to
    • UX
    Incentivized
    Read full review
    Infillion
    • Although easier than other DSPs, MediaMath's tagging process could be more streamlined
    • The reporting section could be more sophisticated/thorough - there are little to no visualizations currently
    • Platform itself looks a little outdated
    Incentivized
    Read full review
    Likelihood to Renew
    Choozle
    No answers on this topic
    Infillion
    At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support.
    Read full review
    Alternatives Considered
    Choozle
    We use them for some campaigns, but no longer use them exclusively. They also charge a monthly platform fee of $99. We spent 100K a month with them.
    Incentivized
    Read full review
    Infillion
    MediaMath is a cloud-based digital advertising platform designed to help marketing teams handle advertising data, audience segmentation, and programmatic marketing on a unified platform. It allows businesses to create, launch, and manage marketing campaigns and identify prospects across various online platforms and device types.
    Incentivized
    Read full review
    Return on Investment
    Choozle
    • we switched away from Choozle after a 6-month test run
    • ROI was up the first month, but down 5 after so we went to a new DSP
    Incentivized
    Read full review
    Infillion
    • Really good ROI as our clients are always keen to try new and innovative campaigns that only TerminalOne help us to deploy.
    • We can develop all the internal tools we needed to get the maximum insight we are required by our client to provide them.
    Incentivized
    Read full review
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