Cision PRWeb vs Pressat

• Send out a press release for a cheaper price.
• Sends a press release to a targeted audience.
• Help clients with a smaller budget.

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• PRWeb is very particular about certain types of releases. For example, when a company makes an acquisition, PRWeb requires authorization from both companies before they'll issue the release. This can cause a slow down in the timing of getting the news out - and it creates a hassle when they both have to fill out paperwork. This could be streamlined.
• It doesn't automatically save your work. For example, if you are staging a press release, you have to remember to save it - or it disappears. This has happened to me multiple times.
• You have to pay an additional fee to get the news out the same day. Otherwise, you can choose for it to go out the next day. It requires you to plan and think ahead - and many companies don't do this.

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• Hard to determine ROI with this product, as people aren't directly saying they found us on the site.
• PRWeb is the best way to distribute our news and build brand awareness.
• Allows our team to work efficiently.

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