CJ Affiliate vs. Skai

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CJ Affiliate
Score 4.3 out of 10
N/A
CJ Affiliate, formerly known as Commission Junction, is an affiliate network and online advertising agency headquartered in Santa Barbara and owned by the Publicis Groupe, a French PR and advertising company. CJ Affiliate's technology offers affiliate personalization, cross-device customer journey campaign management, and a content monetization suite of products for publishers.N/A
Skai
Score 9.0 out of 10
N/A
Skai (formerly Kenshoo) is a cross-channel advertising solution for search marketing, social media and online advertising. The product aims to give advertisers and agencies the control and automation needed to make better investment decisions across search marketing and online advertising.
$10,000
Starting Price
Pricing
CJ AffiliateSkai
Editions & Modules
No answers on this topic
Kenshoo
$10,000
Starting Price
Offerings
Pricing Offerings
CJ AffiliateSkai
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalRequired
Additional Details
More Pricing Information
Community Pulse
CJ AffiliateSkai
Considered Both Products
CJ Affiliate
Chose CJ Affiliate
CJ definitely has the largest pool of publishers and is well built out in terms of features. However, it does appear that they have a lot of dead weight in their pool which is something that their competitors claim they have solved.

We ultimately selected CJ because we had …
Chose CJ Affiliate
They are pretty similar honestly we only use different options because there are different companies promoted on each one. the search feature in CJ affiliate is not as easy as Awin.
Chose CJ Affiliate
It's a user friendly platform where anyone can earn money very easily.
Skai
Chose Skai
I think Skai beats the competitors with its advanced bidding management system, this is a unique feature of them that if you implement properly, your accounts will surely benefit from this, especially if you have tons of data that the algo can learn from and optimize …
Chose Skai
I personally like Kenshoo better than Marin for a few reasons. When it comes to Ecomm Search, Kenshoo is far better in terms of available features, algorithmic bidding which is more focused on ROAS, and reporting especially for eCommerce. Marin is a good platform, especially …
Chose Skai
Google marketing suite - Good for Google but nothing else
Marin - Was very problematic and lacked easy of use & features
Chose Skai
We selected Kenshoo in 2017 due to its market presence and its notoriety. We learned about Kenshoo's integrations with internal data warehouses, and the bid management aspects were touted as first class. In practice, our unique marketing needs did not align with the limitations …
Chose Skai
Kenshoo's integration with sales and social platforms as well as search made it the only choice when it came to managing campaigns. Other interfaces may be simpler and quicker but Kenshoo's range of external integrations makes it more flexible for certain campaigns and the …
Chose Skai
I definitely prefer Marin for paid search only accounts. I select Kenshoo when my client also purchases Google shopping media, since their proprietary tools there are best in class.
Chose Skai
Some features of Kenshoo outshine other solutions we've evaluated. Kenshoo Infinity Suite is a great product for multi-channel management but overall is less favorable especially from a pricing perspective. We've transitioned several client accounts from Kenshoo to DoubleClick …
Chose Skai
An advantage that Nanigans has over Kenshoo is that their version of 'portfolios' didn't have any budget or flight length requirements and was extremely easy to use. They also offered 'affinity' segments. These are studies they would run on certain audiences that would result …
Chose Skai
Kenshoo is the best in class. With "time" being the most precious resource we have, Kenshoo allows us to get more done in the same amount of time as comparable products.
Chose Skai
I have not explored other platforms.
Chose Skai
While DoubleClick does not fully budget pace accounts I think it overall provides more accurate changes than Kenshoo. When our company selected Kenshoo we were told it would be able to manage hundreds of small accounts with small budgets. It is more designed for accounts that …
Chose Skai
Kenshoo Search offers keyword bid policies based off of sophisticated algorithms rather than simple bid rules. Also, the Kenshoo Desktop Editor allows for extremely easy bulk optimizations. Marin Software doesn't have bid algorithms or an easy-to-use desktop tool. These are …
Chose Skai
Very different tool that Hootsuite - which is a good tool for monitoring, but not for ad management. Kenshoo social was easily implemented since we use Kenshoo Search for paid program. When comparing tools, this one seemed to be the most robust and solved many issues we had - …
Chose Skai
Kenshoo is a more effective and user friendly platform than most competitors. Their tool is more expensive and like I said before, tailored to larger marketing budgets. They set them self apart with the ease of use, the Kenshoo editor, and cross channel functionality. However, …
Features
CJ AffiliateSkai
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
CJ Affiliate
-
Ratings
Skai
7.1
Ratings
3% below category average
Data Transfer00 Ratings8.50 Ratings
DSP integration00 Ratings5.70 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
CJ Affiliate
-
Ratings
Skai
6.1
Ratings
25% below category average
Ad campaign creation00 Ratings7.60 Ratings
Ad deployment00 Ratings7.60 Ratings
Display advertising00 Ratings4.30 Ratings
Ad display and retargeting segmentation00 Ratings4.80 Ratings
Sequence targeting00 Ratings6.30 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
CJ Affiliate
-
Ratings
Skai
7.3
Ratings
6% below category average
Ad dashboards00 Ratings7.60 Ratings
Ad performance reports00 Ratings9.80 Ratings
Ad conversion tracking00 Ratings6.70 Ratings
Ad attribution reporting00 Ratings7.60 Ratings
Cross-channel ad management00 Ratings5.90 Ratings
Ad forecasting and optimization00 Ratings6.20 Ratings
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CJ AffiliateSkai
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User Ratings
CJ AffiliateSkai
Likelihood to Recommend
7.3
(0 ratings)
9.2
(0 ratings)
Likelihood to Renew
-
(0 ratings)
7.8
(0 ratings)
Usability
-
(0 ratings)
9.6
(0 ratings)
Availability
-
(0 ratings)
3.6
(0 ratings)
Support Rating
-
(0 ratings)
9.6
(0 ratings)
User Testimonials
CJ AffiliateSkai
Likelihood to Recommend
it is a great option for any company that is trying to keep track of multiple accounts that they are maintaining. It probably would not be the best option for smaller newer companies that do not have that many links that they need to keep track of. searching for new companies could be easier.
Read full review
Kenshoo Search may not be appropriate if you don't spend much on search engine marketing. It also may not be appropriate if you don't care about tracking conversions and are only concerned with increasing awareness. Or, if you care about tracking conversions but don't expect to capture many, Kenshoo Search may not be necessary.
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Pros
  • Great pool of publishers
  • Pays publishers reliably
  • Server side tracking
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  • Customized reporting. There are many features that users can't report out on in power editor. Kenshoo makes it incredibly easy to get everything you need for a raw data dump.
  • Automation. Whether it's automated rules, portfolios or refreshing CRM uploads, Kenshoo helps cut some of the manual tasks out of the process making me more efficient.
  • Staying up to date with Facebook product updates. I can appreciate that Kenshoo does an exceptional job and ensuring new capabilities in Facebook are ready for use in the Kenshoo platform as well.
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Cons
  • promoting new options that are similar to what we have would be helpful
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  • Syncing - I have had many issues where syncs would time out, or not show that changes were posted to Facebook.
  • Library - if there was a library for targeting settings that could be saved and easily accessed and input into new campaigns, that would be very helpful.
  • Updates - seemingly basic tools that a social management platform should have often taken a long time to be released.
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Likelihood to Renew
No answers on this topic
It's great to have a product like Kenshoo Social. It has a lot of data and is a great tool to use. Honestly, I think we would have looked somewhere else if we didn't have some much data and time invested into the platform. We had used it across search and social, so we invested a lot of time to get it running smoothly. It is very expensive and we think we could have gone elsewhere to get the same results over time. Once they have your data and the system is running smoothly, it's very difficult to go elsewhere
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Usability
No answers on this topic
Set-up like other marketing platforms. If you know Google Ads, you know Kenshoo
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Support Rating
No answers on this topic
Very responsive and bring fast answers for problems
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Alternatives Considered
CJ definitely has the largest pool of publishers and is well built out in terms of features. However, it does appear that they have a lot of dead weight in their pool which is something that their competitors claim they have solved. We ultimately selected CJ because we had previous experience with the platform and wanted to tap into their affiliate pool.
Read full review
While DoubleClick does not fully budget pace accounts I think it overall provides more accurate changes than Kenshoo. When our company selected Kenshoo we were told it would be able to manage hundreds of small accounts with small budgets. It is more designed for accounts that would be spending minimally thousands of dollars a month. We had extreme issues with Kenshoo budget pacing and increasing our bids. Overall it did not meet our needs, and we will be switching vendors at end of contract
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Return on Investment
  • Drive more traffic to our Website.
  • It helps to earn money from products and services.
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  • ROI is harder to track due to reporting/column & time frame default tech in my humble opinion but generally better results when compared to other products
  • Since the interface is difficult to navigate and paid search is a reactive medium, can produce barriers to change.
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ScreenShots