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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Compendium (discontinued)

    Score9.9 out of 10
    N/AFormerly Oracle Content Marketing of the Oracle Marketing Cloud, Compendium was a content marketing solution to create and distribute compelling content across multiple channels to a targeted audience. Users could plan, produce, and deliver content across multiple personas and channels throughout the customer life cycle. Oracle acquired the product in 2013. A legacy product, Compendium is now end of sale.N/A

    Hippo Video

    Score8.2 out of 10
    Small Businesses (1-50 employees)
    According to the vendor, Hippo Video is a DIY video personalization platform for businesses. The platform can be used to create and send mass in-video & hyper-personalized video email campaigns at scale to book more meetings, track opportunities, and close more deals effectively. Hippo Video has tailored workflows for marketing, email campaign, sales, and customer support processes. Merge data and video to deliver exceptional experiences that wow customers, and produce higher…

    $0

    per month

    Pricing
    Compendium (discontinued)Hippo Video
    Editions & Modules
    No answers on this topic
    Free
    $0
    per month
    Basic
    $29
    per month
    Starter
    $49
    per month
    Pro
    $99
    per month
    Growth
    $199
    per month
    Offerings
    Pricing Offerings
    Compendium (discontinued)Hippo Video
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    Compendium (discontinued)Hippo Video
    Content Creation
    Comparison of Content Creation features of Compendium (discontinued) and Hippo Video
    Feature
    Compendium (discontinued)
    7.2
    6 Ratings
    8% below category average
    Hippo Video
    -
    Ratings
    Ideation6.36 Ratings00 Ratings
    Approval workflows9.16 Ratings00 Ratings
    Content collaboration7.66 Ratings00 Ratings
    Content calendar7.56 Ratings00 Ratings
    Network for content licensing/production5.54 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Compendium (discontinued) and Hippo Video
    Feature
    Compendium (discontinued)
    6.6
    6 Ratings
    17% below category average
    Hippo Video
    -
    Ratings
    Content hub6.56 Ratings00 Ratings
    Forms / Gated content6.14 Ratings00 Ratings
    Embedded CTAs7.15 Ratings00 Ratings
    Content distribution7.25 Ratings00 Ratings
    Content promotion6.14 Ratings00 Ratings
    Content automation6.75 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Compendium (discontinued) and Hippo Video
    Feature
    Compendium (discontinued)
    6.6
    6 Ratings
    11% below category average
    Hippo Video
    -
    Ratings
    Audience profiling and targeting6.15 Ratings00 Ratings
    Closed-loop tracking and reporting6.14 Ratings00 Ratings
    Content performance analytics8.26 Ratings00 Ratings
    Campaign optimization dashboard6.45 Ratings00 Ratings
    Competitive analytics6.35 Ratings00 Ratings
    Best Alternatives
    Compendium (discontinued)Hippo Video
    Small Businesses
    Contently
    Score9.9 out of 10
    Vyond
    Score8.4 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Vyond
    Score8.4 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Vyond
    Score8.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Compendium (discontinued)Hippo Video
    Likelihood to Recommend
    6.3
    (6 ratings)
    10.0
    (3 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (1 ratings)
    8.0
    (1 ratings)
    Implementation Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Compendium (discontinued)Hippo Video
    Likelihood to Recommend
    Discontinued Products
    Oracle is great for a very basic blog. The look of ours was designed and built on the back end/code side, so I'm not sure if there are a lot of clean, modern templates like you see in a lot of blogs today to choose from or not. It has been great having a number of authors who can write content directly in the platform and then submit it to our content managers for scheduling and publishing. I think the biggest issue people may have with it is the look of the interface. It needs an update.
    Incentivized
    Read full review
    Hippo Video
    If you're trying to do outreach, it's tough to be different. Cold emails are helpful, but so many people use the same templates or intricate automation in general that many buyers have cold email blindness. If you are trying to reach new prospects or communicate better with your clients, video adds a layer of sophistication that makes a difference. If you just want massive campaigns and are scared of showing your face, avoid Hippo Video.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Permission levels are also nice so a random user cannot just post without a certain level of access.
    • I also like being able to update the code if necessary.
    • It's easy for users to access and write, and there's a nice workflow to review any content before it gets published.
    Incentivized
    Read full review
    Hippo Video
    • Records videos screen record/webcam.
    • Send sales messages.
    • Send support messages.
    • Team communication.
    • Helps collect testimonials.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Templates are a good thing, but hard to set up and require a lot of work. (Other Oracle tools are more user-friendly when it comes to template design.)
    • While they did a good job updating the interface, I still believe more work can be done to make it more user-friendly.
    Incentivized
    Read full review
    Hippo Video
    • Need an offline version to work
    • Need more video effects
    • More tutorials will be helpful
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    Easy to use, and supporting several permutations, the CM suite is an excellent solution for a mid to large size business. It's meant to be used by a team, and the functionality can work across websites and landing pages. There's also the high benefit of translation management, providing support for localized products.
    Incentivized
    Read full review
    Hippo Video
    No answers on this topic
    Usability
    Discontinued Products
    It has never been down since we have used this software.
    Incentivized
    Read full review
    Hippo Video
    No answers on this topic
    Support Rating
    Discontinued Products
    To be perfectly honest, every one of my concerns and problems has been handled by the support team in a very timely manner. If they could not fix my issue they assured me it be addressed in future updates.
    Incentivized
    Read full review
    Hippo Video
    Hippo Video is in India. They answer your questions but they do take a little time. Not sure if they're a big team but they do respond to important messages. They also use their own tool for support and will show you how to fix the problems that you're having.
    Incentivized
    Read full review
    Implementation Rating
    Discontinued Products
    Don't forget about customer service once you have a closed the sale with a customer. Oracle seemed to not care about our needs/timeline after we gave them our Purchase Order
    Incentivized
    Read full review
    Hippo Video
    No answers on this topic
    Alternatives Considered
    Discontinued Products
    While OCM was a lot more money, they were able to prove to us that they are a much better solution to use and worth the extra cost. The reporting, capabilities along with the analytics that was easy to download was a big discussion factor for us.
    Incentivized
    Read full review
    Hippo Video
    Loom is an excellent tool, and I have nothing to say against it, but I feel Hippo Video has an edge on the Marketing/Sales focus that is key for my organizations. Bonjoro is also a good choice, but I noticed a focus on Customer Service and just building relationships with existing clients, which is okay, but for our purposes, we needed a more go-to-market-oriented tool.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Everyone had their own plan and executed them without taking into consideration the impact of another ongoing project. Compendium has created communication between teams that were not communicating before.
    Incentivized
    Read full review
    Hippo Video
    • Greater marketing reach
    • Easy testimonials obtained
    • Worth the price
    • Less effects to create variety
    Incentivized
    Read full review
    ScreenShots

    Compendium (discontinued) Screenshots

    Screenshot of Content marketers can see every aspect of their content production process at a glance, which is essential for a successful content marketing strategy.Screenshot of Leveraging Oracle Content Marketing’s Business Units feature results in improved marketing alignment by empowering marketing leaders to view one unified content calendar, content repository, and analytics dashboard across the entire organization. Corporate executives can drill down on content creation, distribution, and impact for individual business units in order to make necessary changes to drive success at the divisional level.

    Hippo Video Screenshots

    Screenshot of Video personalizationScreenshot of Personalized Video email campaignsScreenshot of Mobile optimizedScreenshot of Player branding and lead generationScreenshot of Video analyticsScreenshot of Personalized Emails