Constructor.io Search vs. Wunderkind

Constructor.io Search takes all of the guesswork out of maintaining a search engine. As merchandisers or product teams, we have educated guesses at how search relevance should work but the customer is always king. We can't always predict the ways in which consumers will search or what their intent is. That's why the behavioral-driven approach that Constructor.io employs works so well. It means that merchandisers can focus on their sales and promotional responsibilities, instead of wasting time and bandwidth on base-level relevance questions.

Incentivized

BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base.

Incentivized

• Optimizes for business KPIs, not string matches, so merchandisers can focus on strategy instead of maintaining a dictionary.
• Gives merchandisers control to curate the right customer experience per their expert understanding.
• Customer/technical support during and after implementation.

Incentivized

• Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site
• Great account management and fast turnaround times to address evolving needs we have
• Very robust site experience capabilities to accommodate a lot of different use cases

Incentivized

• Visibility of the personalization algorithm.
• Exposing detailed analytics within the customer-facing dashboard.
• "Top searches" available via API.

Incentivized

• Support is awful
• Management will not work with you to make things right
• Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue.

Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure.

We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology.

Incentivized

• For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return

Incentivized