Content at Scale vs. Agentforce vs. WRITER

Anyone looking to update or add long form content on their website would greatly benefit from using Content at Scale! I can't imagine not using it for our business. Keep in mind you will need to edit what it produces. In our experience we could not have published without editing. They offer great resources to assist you with the best way to edit and ways to use the tool in general

Incentivized

Agentforce has a lot of applications. We are using it in consulting to benchmark other clients, what they're doing, where we stand, how can we have better efficiencies coming in, et cetera. Those are the areas where it is doing exceptionally well. The area where we feel it can do much more better is maybe a market benchmark because it's been used across by so many players and it's a connected ecosystem. If Salesforce can have something where it gives me the market view of things, I can then benchmark rather than in my own universe to the broader university Salesforce and I know where I exactly stand and what more can I achieve, what's my final goalpost. So that would be something really great.

Incentivized

It is very easy to navigate, build, and contextually meld your agent into whatever you like. As long as you know how their back-end no-coding platform works, it becomes a breeze to create bespoke content that actually matters, and makes sense. We've done this with multiple agents and as I call it, "sub-functions". There's a lot more potential the agents can do, all you need to know is to just learn the process.

Incentivized

• Produces Long Form Blog Content
• Produces Blog Content with Table of Contents
• Provides FAQs and Embedded Schema Code
• Has a Great Training Program.

• Which helps in creation of Autonomous AI agents to operate
• Multi-System Integration with "Zero-Copy" Data Access
• To built chatbots and copilot tools by utilizing the Atlas Reasoning Engine to function as an autonomous digital workforce
• Order and Transactional Management

Incentivized

• Writer applies our writing style to copy I'm working on in browser tabs, ensuring I stay true to our voice.
• Writer is able to quickly skim full blogs via a single link to use them as source material for drafting marketing copy I need.
• Writer is my own business version of ChatGPT that keeps our sessions secure within the business.

Incentivized

• There was some trouble when the Shopify Integration was first launched. I think that has been resolved.
• We are trying to use our custom tone. It seems to have trouble with that. I may need to seek more instruction on how to instruct it properly.
• There have been times when replies from support were too slow for our time lines.

Incentivized

• It is complex too, more help documentation or videos will help
• AI assistance doesn’t work well for specific or detailed questions
• So much configuration available it can put off new users

Incentivized

• i do find the organisation a bit confusing, like the functions available in 'ask Writer' being separate to the main window. there were lots of functions i wasn't able to find intuitively that we needed a support call for
• asking for a summary of key points doesn't always pick up the main points

Incentivized

The platform offers an intuitive overall experience and the expected strong integration with other Salesforce existent tools. It has a low learning curve for new users on the commom use cases, such as intent classification, routing and knowledge-based answers. It could be improved with more transparency regarding to the AI decision logic.

Incentivized

While I continue to SurferSEO for it's Audits, Grow Flow and other SEO related functionalities, Content at Scale has proven to be the better choice for producing content, with input from SurferSEO (and other tools) helping to select topics.

Jasper was a great tool, but I was looking for a more one shot solution to producing long form content than Jasper provided. I've produced a huge variety of other kinds of content with Jasper, including a book!, but it took a bit more effort.

We did evaluate the EVA bots, which are coming in market for Salesforce effectiveness. Those bots are good, but they're based out of very traditional use cases in the life sciences space. Agentforce is very, very advanced, right? Eva can talk about a typical sales rep coming in, logging in the day, log their entire day, and then probably having a simple text to reporting kind of a view. And that's it. Agentforce gives me a lot of insights, it gives me a lot of actionable insights. It uses its own brain. That's where Salesforce is an AI company. So we trust the Salesforce banner for it to innovate more and more, more and more. And that's where we chose Agentforce over.

Incentivized

WordPress is not very clear about the tools that are available with some themes over others. Instead, Write has multiple functions and makes the work complete in its entirety. It's easy to navigate and it also allows me to use multiple accounts. It has database links and at the same time it is compatible with MS office in all versions

Incentivized

• Content at scale is very affordable.
• I have gained SEO rankings very quickly.
• I never expected the benefit of our domain authority raising 10 points in such a short time.

Incentivized

• We were able to assist customers with the self service option, without wasting effort from a real CS advisor

Incentivized

• Developing a styleguide to consolidate message, phrasing, writing style, and brand voice requirements.
• I'd like to see a Firefox addition at some time, but for now, the Chrome and Google Docs extensions suffice.
• Processes for producing, revising, optimizing, and publishing material have been streamlined.

Incentivized