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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contently

    Score9.9 out of 10
    N/AContently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A

    Frontify

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Frontify aims to simplify brand management with a platform that connects everything (and everyone) important to the growth of a brand. Offering plans for all company sizes, the vendor states Frontify is used by 4,000 brands globally. Frontify features: Cloud-based brand guidelines to ensure consistency across every touchpoint Digital asset management for centralizing all brand assets and essentials Creative collaboration to accelerate project…N/A
    Pricing
    ContentlyFrontify
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ContentlyFrontify
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Features
    ContentlyFrontify
    Content Creation
    Comparison of Content Creation features of Contently and Frontify
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Frontify
    -
    Ratings
    Ideation10.09 Ratings00 Ratings
    Approval workflows9.59 Ratings00 Ratings
    Content collaboration10.08 Ratings00 Ratings
    Content calendar8.58 Ratings00 Ratings
    Network for content licensing/production10.07 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Contently and Frontify
    Feature
    Contently
    9.6
    9 Ratings
    21% above category average
    Frontify
    -
    Ratings
    Content hub10.09 Ratings00 Ratings
    Forms / Gated content9.06 Ratings00 Ratings
    Embedded CTAs10.05 Ratings00 Ratings
    Content distribution9.57 Ratings00 Ratings
    Content promotion10.07 Ratings00 Ratings
    Content automation9.06 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Contently and Frontify
    Feature
    Contently
    9.6
    4 Ratings
    26% above category average
    Frontify
    -
    Ratings
    Audience profiling and targeting10.04 Ratings00 Ratings
    Closed-loop tracking and reporting9.04 Ratings00 Ratings
    Content performance analytics10.04 Ratings00 Ratings
    Campaign optimization dashboard9.04 Ratings00 Ratings
    Competitive analytics10.04 Ratings00 Ratings
    Best Alternatives
    ContentlyFrontify
    Small Businesses
    Percolate, now part of Seismic
    Score9 out of 10
    Adobe Bridge
    Score8.5 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    Cloudinary
    Score9 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    Acquia DAM (Widen)
    Score8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentlyFrontify
    Likelihood to Recommend
    9.5
    (11 ratings)
    7.5
    (6 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    ContentlyFrontify
    Likelihood to Recommend
    Contently
    It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
    Incentivized
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    Frontify AG
    Well suited to organization starting their journey of design system creation. It provides a ready to go foundation that requires minimum effort to set up and get going. It may be limited if scaling into thousands of design elements and multiple users - we have not tried at scale of more that 10's of users.
    Read full review
    Pros
    Contently
    • Consolidating my work in one place to make my work life easier
    • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
    • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
    Incentivized
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    Frontify AG
    • It manages the visual aspects of a brand very well.
    • It is easy to use and update.
    • It converts the colors from hex to rgb and cmyk seamlessly.
    • It has a nice user interface.
    Incentivized
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    Cons
    Contently
    • I have been using it for 3.5 years, and have had no response from potential clients.
    • The portfolio section is pretty easy to use, but I don't love the format.
    • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
    • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
    Incentivized
    Read full review
    Frontify AG
    • I believe having an agency option would be great so that one could manage and build multiple brands for multiple clients.
    • Having sections for voice and personality would be great.
    • The ability to export a brand document to a .PDF to share with partners.
    Incentivized
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    Likelihood to Renew
    Contently
    No answers on this topic
    Frontify AG
    Frontify is very easy to use and makes updating information a breeze. Frontify acts a central location to house assets and information for easy sharing. You can plug and play information and even white label the guide if desired
    Incentivized
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    Support Rating
    Contently
    I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
    Incentivized
    Read full review
    Frontify AG
    No answers on this topic
    Alternatives Considered
    Contently
    I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
    Incentivized
    Read full review
    Frontify AG
    We've invested time building our own hosted interface, and recently begun exploring Figma for design system management too. The benefit of Frontify is it's easy public access. The downfall is integration with other systems required in the UX, Design, Product Management, and Development processes - something Figma supports well.
    Read full review
    Return on Investment
    Contently
    • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
    • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
    Incentivized
    Read full review
    Frontify AG
    • Solid cost benefit - the cost is not prohibitive for the value it brings
    • Overall value depends on internal federation of usage
    Read full review
    ScreenShots

    Frontify Screenshots

    Screenshot of Brand Portal: Simplifies brand management with a platform that connects everything (and everyone) important to brand growth.Screenshot of Digital Asset Management: A centralized system for every digital asset, where anyone can find exactly what they’re looking for.Screenshot of Brand Guidelines: Keeping everyone in the loop and on-brand while saving time with accessible, editable, and up-to-date digital guidelines.Screenshot of Creative Collaboration: Workflows and project overviews so everyone can stay involved and up to date.Screenshot of Print & Digital Templates: Design templates once, decide what can be edited, and allow anyone to customize on-brand visuals on their own. Creativity meets control.