Frontify

Frontify

About TrustRadius ScoringScore 7.7 out of 100
Frontify

Overview

Recent Reviews

Reviewer Pros & Cons

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Verified User
Manager in Product Management
Airlines/Aviation Company, 10,001+ employees
Verified User
Manager in Corporate
Real Estate Company, 1-10 employees

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Pricing

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Frontify

Frontify

N/A
Unavailable

What is Frontify?

Frontify aims to simplify brand management with a platform that connects everything (and everyone) important to the growth of a brand. Offering plans for all company sizes, the vendor states Frontify is used by 4,000 brands globally. Frontify features: Cloud-based…

Entry-level set up fee?

  • Setup fee optional
For the latest information on pricing, visithttps://frontify.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting / Integration Services

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Features Scorecard

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Product Details

What is Frontify?

Frontify aims to simplify brand management with a platform that connects everything (and everyone) important to the growth of a brand. Offering plans for all company sizes, the vendor states Frontify is used by 4,000 brands globally.

Frontify features:
  • Cloud-based brand guidelines to ensure consistency across every touchpoint
  • Digital asset management for centralizing all brand assets and essentials
  • Creative collaboration to accelerate project rollouts
  • Digital & print templates for marketing materials
  • Enterprise-level security and support

Frontify Features

  • Supported: Brand Guidelines
  • Supported: Digital Asset Management
  • Supported: Creative Collaboration

Frontify Screenshots

Brand Portal: Simplify brand management with a platform that connects everything (and everyone) important to the growth of your brand.Digital Asset Management: Discover a centralized system for every digital asset, where anyone can find exactly what they’re looking for in a simple, clear, and efficient way.Brand Guidelines: Keep everyone in the loop and on-brand while saving time with easily accessible, editable, and up-to-date digital guidelines.Creative Collaboration: Cross-team collaboration can be difficult, but it doesn’t have to be. With workflows and project overviews, everyone can stay involved and up to date, moving things forward together, from wherever.Print & Digital Templates: Create design templates once, decide what can be edited, and allow anyone to customize on-brand visuals on their own. Creativity meets control.

Frontify Videos

Bring together everyone that’s working on your brand, plus all the guidelines, templates, and materials they need, in your own Brand Management Platform.
Behind every business there’s a brand. Frontify is the home for brands, connecting everyone and everything your brand needs to thrive. With simple, secure tools – accessible from anywhere – this unique-to-your-brand space is where your builders, creators, and collaborators come together.

Frontify Integrations

Frontify Competitors

Frontify Customer Size Distribution

Consumers0%
Small Businesses (1-50 employees)10%
Mid-Size Companies (51-500 employees)75%
Enterprises (more than 500 employees)15%

Frontify Technical Details

Deployment TypesSaaS
Operating SystemsUnspecified
Mobile ApplicationNo
Supported CountriesGlobal
Supported LanguagesEnglish, German, French, Dutch

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Reviews and Ratings

 (9)

Ratings

Likelihood to Renew (1)

10.0
100%

Reviews

(1-6 of 6)
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January 14, 2022

A great tool to kickstart an accessible brand repository, but not built to scale for design systems

Verified User
Manager in Product Management
Airlines/Aviation Company, 10,001+ employees
Score 7 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

Frontify was identified as a solution to publicly display our design system components. We wanted to publish our design library to allow access for 3rd party organizations and other departments in-house to support consistent use of components which support the brand in digital visual media.

Pros and Cons

  • Admin publisher control
  • Public domain naming and free access
  • Customise layouts
  • Hierarchy and navigation
  • Page layout has some code restrictions
  • Code snippets cannot be deep linked

Likelihood to Recommend

Well suited to organization starting their journey of design system creation. It provides a ready to go foundation that requires minimum effort to set up and get going. It may be limited if scaling into thousands of design elements and multiple users - we have not tried at scale of more that 10's of users.
September 10, 2021

Frontify is a fantastic digital asset manager

Verified User
Manager in Corporate
Real Estate Company, 1-10 employees
Score 10 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

Frontify is a lifeline for a complex brand management system. Our team partners with marketing teams across the company to populate and utilize robust brand systems. From the design side, Frontify allows for significant customization in order to create a great user experience for our internal partners.

Pros and Cons

  • Digital asset management
  • User access Control
  • Interface customization
  • Sometimes SSO can be glitchy

Likelihood to Recommend

Any team looking to organize and distribute design content should look to Frontify for solutions.
August 03, 2021

Frontify Online Brand Management

MM
Michael McKeehan
Art Director
Metagenics (Health, Wellness and Fitness, 201-500 employees)
Score 9 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

Frontify is a one-stop shop for an all on-line brand and asset management tool. This software is used mostly in within our art department, but then is an excellent conduit to share important branding strategies and assets company-wide.

Pros and Cons

  • Brand management.
  • DAM solution.
  • Implementation of company values and mission.
  • Ease of use amongst multiple brands.
  • Pricing of multiple brands.

Likelihood to Recommend

It is well-suited for developing and implementing branding tools and assets. It is not well-suited as a sole DAM solution.
May 15, 2021

Save time and easily capture design specifications

Verified User
Employee in Marketing
Veterinary Company, 51-200 employees
Score 9 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

The image database and the style guide help our zoo enormously to have an overview of the different designs and also to be able to check again and again in the team how everything was defined in the CICD. The image database is huge for us, but still easy to use thanks to the good keywording. Previously, image search cost us an enormous amount of time and nerves. We finally have proper guidelines for our CICD, which the whole company can access.

Pros and Cons

  • Useful and intuitive image database easy to use for any user.
  • Clear structures for the CICD and many possibilities to map everything.
  • Fast and straightforward support.
  • The frontend and the backend are not intuitively connected. It is not possible to switch directly.
  • Keywording can only be done in the backend.
  • Managing rights is possible on every subpage, which can sometimes be a bit complicated.

Likelihood to Recommend

Simple and straightforward to understand, usable without much introduction, even for users without much prior knowledge. Helps us enormously, the image database saves us so much time and nerves. Before, we always had to search for a picture for a very long time, now it's super fast thanks to keywords.
November 28, 2018

Great for very visual brands - you may want to keep investigating other options

Shelle Pourmanafzadehardabili | TrustRadius Reviewer
Shelle Pourmanafzadehardabili
Principal
Viseate LLC (Marketing and Advertising, 1-10 employees)
Score 5 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

I use Frontify to manage basic brand colors for various clients. It is a full end-to-end solution to manage all aspects of a brand, but I use it a little differently since they changed their plans.

Pros and Cons

  • It manages the visual aspects of a brand very well.
  • It is easy to use and update.
  • It converts the colors from hex to rgb and cmyk seamlessly.
  • It has a nice user interface.
  • I believe having an agency option would be great so that one could manage and build multiple brands for multiple clients.
  • Having sections for voice and personality would be great.
  • The ability to export a brand document to a .PDF to share with partners.

Likelihood to Recommend

It depends on what the colleagues needs are. I think it is GREAT for visual brand management, but it does not (or I have not noticed) have the ability to really have brand descriptions and verbiage of different length (50, 100, 250 words, etc) or other written instructions for how to write, who should have a voice, how social media is handled, etc.
November 15, 2018

Great Digital Brand Guideline Maker

Stefanie Cash | TrustRadius Reviewer
Stefanie Cash
Digital Marketing Manager
Caradonna Adventures (Hospitality, 11-50 employees)
Score 10 out of 10
Vetted Review
Verified User
Review Source

Use Cases and Deployment Scope

Our marketing department needed a way to easily disseminate social media brand guidelines to our remote agents and Frontify allowed for that. With our agents being out of the office, we needed a way to be able to give them the tools to properly supply media for posting but also to be able to update it as the mediums change their own guidelines.

Pros and Cons

  • Customization
  • Collaboration
  • Real-Time Updates
  • Moving objects around
  • Rich text limitations
  • Image sizing

Likelihood to Recommend

If you need any type of documentation in a central place for disseminating information to remote individuals, Frontify is the way to go. Frontify allows for real-time updates so you can be live on a conference call, make a change, and have folks refresh and they will see it right away. It's a great way to share information and house brand resources.