What users are saying about
30 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8.2 out of 100
Based on 30 reviews and ratings
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 8 out of 100
Based on 3 reviews and ratings
Feature Set Ratings
- Contently ranks higher in 1 feature set: Content Creation
- InboundWriter ranks higher in 2 feature sets: Content Publishing, Content Reporting & Analytics
Content Creation
9.5
Contently
95%

8.5
InboundWriter
85%
Contently ranks higher in 4/5 features
Contently ranks higher in 4/5 features
Ideation
9.7
97%
7 Ratings

8.0
80%
1 Rating
Approval workflows
9.8
98%
7 Ratings

8.0
80%
1 Rating
Content collaboration
9.9
99%
6 Ratings

9.0
90%
1 Rating
Content calendar
8.0
80%
6 Ratings

9.0
90%
1 Rating
Network for content licensing/production
10.0
100%
6 Ratings

N/A
0 Ratings
Content Publishing
5.7
Contently
57%

8.8
InboundWriter
88%
InboundWriter ranks higher in 6/6 features
InboundWriter ranks higher in 6/6 features
Content hub
5.0
50%
7 Ratings

9.0
90%
1 Rating
Forms / Gated content
8.0
80%
5 Ratings

9.0
90%
1 Rating
Embedded CTAs
9.0
90%
4 Ratings

9.0
90%
1 Rating
Content distribution
2.0
20%
5 Ratings

9.0
90%
1 Rating
Content promotion
2.0
20%
5 Ratings

9.0
90%
1 Rating
Content automation
8.0
80%
4 Ratings

8.0
80%
1 Rating
Content Reporting & Analytics
8.0
Contently
80%

8.2
InboundWriter
82%
Contently ranks higher in 3/5 features
Contently ranks higher in 3/5 features
Audience profiling and targeting
9.0
90%
3 Ratings

8.0
80%
1 Rating
Closed-loop tracking and reporting
8.0
80%
3 Ratings

8.0
80%
1 Rating
Content performance analytics
7.0
70%
3 Ratings

8.0
80%
1 Rating
Campaign optimization dashboard
7.0
70%
3 Ratings

9.0
90%
1 Rating
Competitive analytics
9.0
90%
3 Ratings

8.0
80%
1 Rating
Attribute Ratings
- Contently is rated higher in 1 area: Support Rating
- InboundWriter is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
5.0
Contently
50%
9 Ratings

8.0
InboundWriter
80%
1 Rating
Support Rating
10.0
Contently
100%
1 Rating

8.0
InboundWriter
80%
2 Ratings
Likelihood to Recommend
Contently
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together.I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
Product Marketing Corporate Resident
LogMeInComputer Software, 1001-5000 employees
InboundWriter
I think most users have found that InboundWriter is every bit worth what you pay for it. At a freemium model, it's affordable and helpful in analyzing your posts for SEO direction. It is particularly well suited for getting focused terms on specific topics, and less on more general terms.

Verified User
Manager in Marketing
Events Services Company, 51-200 employeesPros
Contently
- Consolidating my work in one place to make my work life easier
- Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
- You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.

Verified User
Account Manager in Corporate
Computer & Network Security Company, 1001-5000 employeesInboundWriter
- Very easy to use and follow direction.
- The price is right for this freemium Wordpress plugin.
- Helps discover what content and keywords are popular around your subject matter.

Verified User
Manager in Marketing
Events Services Company, 51-200 employeesCons
Contently
- I have been using it for 3.5 years, and have had no response from potential clients.
- The portfolio section is pretty easy to use, but I don't love the format.
- Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
- Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
Chief Do-Gooder
SignifyMarketing & Advertising, 1-10 employees
InboundWriter
- Sometimes tough to decide what direction to follow without keyword stuffing your content.
- Colleagues have complained about the Document Score being unreliable at times.
- It's only as good as the information you put into it and lacks the ability to give you more high level though leadership terms/topics.

Verified User
Manager in Marketing
Events Services Company, 51-200 employeesPricing Details
Contently
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—InboundWriter
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Support Rating
Contently
Contently 10.0
Based on 1 answer
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
Chief Do-Gooder
SignifyMarketing & Advertising, 1-10 employees
InboundWriter
InboundWriter 8.0
Based on 2 answers
The InboundWriter support is certainly sufficient for the type of troubleshooting you may encounter when using the tool. There are chats and forums available with best practices or knowledge share. For bigger issues, even WordPress can serve as a support system for getting to the answer quickly. Luckily, you're more likely to find that it is a very intuitive tool that is easy to use.

Verified User
Manager in Marketing
Events Services Company, 51-200 employeesAlternatives Considered
Contently
Contently's sweet spot is their network of writers. I have tried a few other platforms but saw much lower writing quality. The tool is handy, especially if you produce multiple pieces of content every week
SVP Marketing
GumGumMarketing and Advertising, 51-200 employees
InboundWriter
While Yoast is also very useful as a free WordPress plugin that helps up your SEO game, where it stops at just providing direction for your meta data, like titles and descriptions, InboundWriter takes your search engine reach a bit further and helps you create relevant content for your industry that targets the right keywords and topics.

Verified User
Manager in Marketing
Events Services Company, 51-200 employeesReturn on Investment
Contently
- Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
- The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
Product Marketing Corporate Resident
LogMeInComputer Software, 1001-5000 employees
InboundWriter
- InboundWriter has helped us craft more SEO-driven content and balance our keyword usage.
- InboundWriter has also helped us hone in on the specific topics we should be covering for our industry.
- Overall, it has helped us achieve our goals of creating pillar content and driving more organic traffic.

Verified User
Manager in Marketing
Events Services Company, 51-200 employees