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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Conversica

    Score4 out of 10
    Mid-Size Companies (51-1,000 employees)
    Conversica provides lead management software for marketing, inside sales and sales groups.

    $1,499

    per installation

    Drupal

    Score7.1 out of 10
    N/ADrupal is a free, open-source content management system written in PHP that competes primarily with Joomla and Plone. The standard release of Drupal, known as Drupal core, contains basic features such as account and menu management, RSS feeds, page layout customization, and system administration.N/A
    Pricing
    ConversicaDrupal
    Editions & Modules
    Starter Edition
    $1,499
    per installation
    No answers on this topic
    Offerings
    Pricing Offerings
    ConversicaDrupal
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsA Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.—
    More Pricing Information
    Community Pulse
    ConversicaDrupal
    Considered Both Products
    Conversica
    No answer on this topic
    Open Source
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    76%
    Would buy again
    13 Answers
    Delivers good value for the price
    No answers on this topic
    88%
    Delivers good value for the price
    14 Answers
    Happy with the feature set
    No answers on this topic
    76%
    Happy with the feature set
    13 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    92%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    No answers on this topic
    87%
    Implementation went as expected
    13 Answers
    Features
    ConversicaDrupal
    Security
    Comparison of Security features of Conversica and Drupal
    Feature
    Conversica
    -
    Ratings
    Drupal
    8.3
    74 Ratings
    1% above category average
    Role-based user permissions00 Ratings8.374 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Conversica and Drupal
    Feature
    Conversica
    -
    Ratings
    Drupal
    7.8
    69 Ratings
    0% below category average
    API00 Ratings7.364 Ratings
    Internationalization / multi-language00 Ratings8.260 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Conversica and Drupal
    Feature
    Conversica
    -
    Ratings
    Drupal
    6.5
    78 Ratings
    19% below category average
    WYSIWYG editor00 Ratings6.371 Ratings
    Code quality / cleanliness00 Ratings8.275 Ratings
    Admin section00 Ratings7.078 Ratings
    Page templates00 Ratings5.677 Ratings
    Library of website themes00 Ratings5.568 Ratings
    Mobile optimization / responsive design00 Ratings6.572 Ratings
    Publishing workflow00 Ratings6.776 Ratings
    Form generator00 Ratings6.672 Ratings
    Web Content Management
    Comparison of Web Content Management features of Conversica and Drupal
    Feature
    Conversica
    -
    Ratings
    Drupal
    6.6
    77 Ratings
    13% below category average
    Content taxonomy00 Ratings6.971 Ratings
    SEO support00 Ratings6.472 Ratings
    Bulk management00 Ratings6.467 Ratings
    Availability / breadth of extensions00 Ratings6.670 Ratings
    Community / comment management00 Ratings6.869 Ratings
    Best Alternatives
    ConversicaDrupal
    Small Businesses
    No answers on this topic
    Umbraco CMS
    Score7 out of 10
    Medium-sized Companies
    Piper the AI SDR by Qualified
    Score8.9 out of 10
    Square Online
    Score7.7 out of 10
    Enterprises
    No answers on this topic
    RWS Tridion Sites
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ConversicaDrupal
    Likelihood to Recommend
    9.3
    (95 ratings)
    6.8
    (87 ratings)
    Likelihood to Renew
    8.5
    (6 ratings)
    1.0
    (19 ratings)
    Usability
    9.0
    (1 ratings)
    6.9
    (20 ratings)
    Availability
    -
    (0 ratings)
    9.7
    (3 ratings)
    Performance
    -
    (0 ratings)
    8.9
    (2 ratings)
    Support Rating
    8.9
    (73 ratings)
    1.0
    (5 ratings)
    In-Person Training
    -
    (0 ratings)
    8.0
    (1 ratings)
    Online Training
    -
    (0 ratings)
    6.0
    (2 ratings)
    Implementation Rating
    8.1
    (49 ratings)
    5.1
    (4 ratings)
    Ease of integration
    -
    (0 ratings)
    9.0
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    8.0
    (2 ratings)
    User Testimonials
    ConversicaDrupal
    Likelihood to Recommend
    Conversica
    Conversica is an excellent tool if you have a large database of potential students, sales leads, or other forms of potential customers/users. It does not replace human interaction, but instead supplements it - allowing your admissions/sales/retention team to spend their time with those individuals that are in most need of assistance - whether that be because they are "hot leads" for a sale, students with a sincere interest, or customers needing assistance beyond the capabilities of an automatic system.
    Incentivized
    Read full review
    Open Source
    If you want to set up a basic Not For Profit (NFP) Membership system and content base, Word Press is easier than Drupal. However, if you have specific needs that require a fair bit of customisation then Drupal is the best CRM available. If the webmaster is confident with PHP and SQL, Drupal allows a lot of creativity.
    Incentivized
    Read full review
    Pros
    Conversica
    • Conversica is great at working low level leads and surfacing those that are in fact interested in your product or service.
    • Conversica is also useful in weeding out leads that are not strong.
    • Since Conversica is sending emails to various prospects, customers and opportunities, it allows sales, account managers, service etc, to focus on other activities, thereby saving time and freeing up resources.
    Incentivized
    Read full review
    Open Source
    • Drag and drop functionality is easy to use
    • Easy to switch between straight text and HTML content
    • Ability to easily have multiple environments so that pages can be built in b/c-stage before they are approved and published
    • Solid user experience where it's clear how to navigate the platform
    Incentivized
    Read full review
    Cons
    Conversica
    • The method of standing up campaigns can be a little tedious for administrators because it uses copy/paste of Salesforce Campaign ID instead of just searching for active Salesforce campaigns.
    • Understanding the conversation path options that the AI could take is improving greatly, but can still use some improvements for admin awareness when standing up a new conversation.
    • Understanding what conversation types exist and how they differ from one another is sometimes difficult to self-serv, but the Conversica team is always very good about helping out explaining these.
    Incentivized
    Read full review
    Open Source
    • This is not an easy CMS to work with if you don't have a good understanding of website development. It isn't "plug-and-play" like Wordpress or Shopify.
    • Over time, doing major updates to the system can be taxing, especially if you aren't well-versed enough in doing system updates in line with your "child" theme and code.
    • The CMS can become somewhat cumbersome with server resources if not carefully optimized while you build and customize it to your liking.
    Incentivized
    Read full review
    Likelihood to Renew
    Conversica
    Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
    Read full review
    Open Source
    The time and money invested into this platform were too great to discontinue it at this point. I'm sure it will be in use for a while. We have also spent time training many employees how to use it. All of these things add up to quite an investment in the product. Lastly, it basically fulfills what we need our intranet site to do.
    Read full review
    Usability
    Conversica
    Standalone, it's very easy to use. It becomes a little more complicated when you're working with it as an integration in Salesforce.
    Incentivized
    Read full review
    Open Source
    As a team, we found Drupal to be highly customizable and flexible, allowing our development team to go to great lengths to develop desired functionalities. It can be used as a solution for all types of web projects. It comes with a robust admin interface that provides greater flexibility once the user gets acquainted with the system.
    Incentivized
    Read full review
    Reliability and Availability
    Conversica
    No answers on this topic
    Open Source
    Drupal itself does not tend to have bugs that cause sporadic outages. When deployed on a well-configured LAMP stack, deployment and maintenance problems are minimal, and in general no exotic tuning or configuration is required. For highest uptime, putting a caching proxy like Varnish in front of Drupal (or a CDN that supports dynamic applications).
    Read full review
    Performance
    Conversica
    No answers on this topic
    Open Source
    Drupal page loads can be slow, as a great many database calls may be required to generate a page. It is highly recommended to use caching systems, both built-in and external to lessen such database loads and improve performance. I haven't had any problems with behind-the-scenes integrations with external systems.
    Incentivized
    Read full review
    Support Rating
    Conversica
    Our account manager and support rep have been extremely helpful in helping us get the system where we wanted it. Given our original use case as a lead qualifier, a lot of the conversations needed to be altered or exceptions created in order to provide the customization we needed. Our AM and support rep were able to accommodate most of our requests and were extremely helpful in working with us on a solution.
    Incentivized
    Read full review
    Open Source
    As noted earlier, the support of the community can be rather variable, with some modules attracting more attraction and action in their issue queues, but overall, the development community for Drupal is second to none. It probably the single greatest aspect of being involved in this open-source project.
    Incentivized
    Read full review
    In-Person Training
    Conversica
    No answers on this topic
    Open Source
    I was part of the team that conducted the training. Our training was fine, but we could have been better informed on Drupal before we started providing it. If we did not have answers to tough questions, we had more technical staff we could consult with. We did provide hands-on practice time for the learners, which I would always recommend. That is where the best learning occurred.
    Read full review
    Online Training
    Conversica
    No answers on this topic
    Open Source
    The on-line training was not as ideal as the face-to-face training. It was done remotely and only allowed for the trainers to present information to the learners and demonstrate the platform online. There was not a good way to allow for the learners to practice, ask questions and have them answered all in the same session.
    Read full review
    Implementation Rating
    Conversica
    The implementation went smoothly. The only advice I would give for anybody looking to integrate Conversica with Salesforce is to ensure that either you or somebody within your organization has experience with process builder as you'll need to create some processes to force your leads into Salesforce campaigns for the Conversica system to pick them up.
    Incentivized
    Read full review
    Open Source
    Plan ahead as much you can. You really need to know how to build what you want with the modules available to you, or that you might need to code yourself, in order to make the best use of Drupal. I recommend you analyze the most technically difficult workflows and other aspects of your implementation, and try building some test versions of those first. Get feedback from stakeholders early and often, because you can easily find yourself in a situation where your implementation does 90% of what you want, but, due to something you didn't plan for, foresee, or know about, there's no feasible way to get past the last 10%
    Incentivized
    Read full review
    Alternatives Considered
    Conversica
    I haven't looked into many other conversational ai products - we received a solid recommendation about using this and have been happy with the process and experience. Price was also pretty good, so we didn't feel a need to shop around on that front. If things change I'll do that homework, but we're happy for now
    Incentivized
    Read full review
    Open Source
    Drupal can be more complex to learn, but it offers a much wider range of applications. Drupal’s front and backend can be customized from design to functionality to allow for a wide range of uses. If someone wants to create something more complex than a simple site or blog, Drupal can be an amazing asset to have at hand.
    Incentivized
    Read full review
    Scalability
    Conversica
    No answers on this topic
    Open Source
    Drupal is well known to be scalable, although it requires solid knowledge of MySQL best practices, caching mechanisms, and other server-level best practices. I have never personally dealt with an especially large site, so I can speak well to the issues associated with Drupal scaling.
    Incentivized
    Read full review
    Return on Investment
    Conversica
    • We have found that each conversation type has a different ROI. Some are very hard to report off of, whereas others are easy. this is because some are more built around building awareness of what we offer where they may not purchase it for months down the line.
    • Has helped us to save on salaries. If staff were to try to do the same thing our AI Assistant does, it would take them many hours to be as successful.
    Incentivized
    Read full review
    Open Source
    • Given the endless possibilities that Drupal can have, we tend to have great support going on when we get a website launched
    • It has become much much faster and easier for us to launch a new project due to reusability
    • Configuration management in Drupal helps greatly with CI/CD, saves us costs
    Read full review
    ScreenShots

    Conversica Screenshots

    Screenshot of Dashboard showing an overview of important metrics, like response rates, hot leads and top-performing lead sources