Conversica vs. WhatsApp Business

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Conversica
Score 4.1 out of 10
Mid-Size Companies (51-1,000 employees)
Conversica provides lead management software for marketing, inside sales and sales groups.
$1,499
per installation
WhatsApp Business
Score 8.5 out of 10
N/A
WhatsApp Business is a free to download app that was built FOR small business, allowing users to connect with customers easily by using tools to automate, sort and quickly respond to messages. For medium and large businesses, the WhatsApp Business API powers communication with customers all over the world, allowing them to connect with them on WhatsApp in a simple, secure, and reliable way.N/A
Pricing
ConversicaWhatsApp Business
Editions & Modules
Starter Edition
$1,499
per installation
WhatsApp Business
Free
Offerings
Pricing Offerings
ConversicaWhatsApp Business
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA Conversica subscription includes an unlimited number of seats for marketers, sales reps and managers. Different editions include different levels of functionality to match your needs. The service is a monthly subscription with an annual commitment.
More Pricing Information
Community Pulse
ConversicaWhatsApp Business
Best Alternatives
ConversicaWhatsApp Business
Small Businesses
HubSpot Sales Hub
HubSpot Sales Hub
Score 8.9 out of 10
Telegram
Telegram
Score 8.7 out of 10
Medium-sized Companies
Piper the AI SDR by Qualified
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Score 8.9 out of 10
Telegram
Telegram
Score 8.7 out of 10
Enterprises
Outreach
Outreach
Score 8.3 out of 10
Telegram
Telegram
Score 8.7 out of 10
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User Ratings
ConversicaWhatsApp Business
Likelihood to Recommend
9.3
(95 ratings)
9.1
(25 ratings)
Likelihood to Renew
8.5
(6 ratings)
9.0
(1 ratings)
Usability
9.0
(1 ratings)
9.0
(5 ratings)
Support Rating
8.9
(73 ratings)
8.3
(4 ratings)
Implementation Rating
8.1
(49 ratings)
-
(0 ratings)
User Testimonials
ConversicaWhatsApp Business
Likelihood to Recommend
Conversica
Conversica is an excellent tool if you have a large database of potential students, sales leads, or other forms of potential customers/users. It does not replace human interaction, but instead supplements it - allowing your admissions/sales/retention team to spend their time with those individuals that are in most need of assistance - whether that be because they are "hot leads" for a sale, students with a sincere interest, or customers needing assistance beyond the capabilities of an automatic system.
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Meta Platforms Inc
By using WhatsApp Business, I can now respond to customers faster, keep them updated about new deals, and even send out surveys to understand their needs. The ability to send stickers and photos makes the app more interactive and engaging. It easily beats other social networks in terms of the quality and quantity of messages sent, which is a good thing for businesses.
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Pros
Conversica
  • Conversica is great at working low level leads and surfacing those that are in fact interested in your product or service.
  • Conversica is also useful in weeding out leads that are not strong.
  • Since Conversica is sending emails to various prospects, customers and opportunities, it allows sales, account managers, service etc, to focus on other activities, thereby saving time and freeing up resources.
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Meta Platforms Inc
  • Ease of communication with clients which helped us in improving our customer satisfaction and quick response time.
  • We can customise messages for different clients such as for vendors, business clients.
  • Excellent support in share images, videos, documents. It saves a whole lot of time and effort by email it to various clients and stakeholders.
  • Various options to create catalogue & showcase accordingly
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Cons
Conversica
  • The method of standing up campaigns can be a little tedious for administrators because it uses copy/paste of Salesforce Campaign ID instead of just searching for active Salesforce campaigns.
  • Understanding the conversation path options that the AI could take is improving greatly, but can still use some improvements for admin awareness when standing up a new conversation.
  • Understanding what conversation types exist and how they differ from one another is sometimes difficult to self-serv, but the Conversica team is always very good about helping out explaining these.
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Meta Platforms Inc
  • UI/UX of WhatsApp has room for improvement. The goal should be to add more features for business interactions outside of the everyday messenger. (interface wise, not feature wise)
  • Multi-device use is added but it's still not as flexible and fast as other messengers like Telegram
  • File transfer is time consuming and troublesome. It also has limits.
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Likelihood to Renew
Conversica
Tool is extremely powerful but comes with a heavy price tag. As long as we close more than 30 deals with year with Conversica's assistance it will be an easy choice to renew. If we don't we will have to figure out if these funds are best spent in other lead generation places.
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Meta Platforms Inc
It's ease and pocket friendly use makes it best in the market when you are required to connect with client directly and showcase your products. One needs to understand how powerful WhatsApp Business as a tool is if he/she knows it's use at it's potential. There are many customisations one can do and interact with multiple clients at one time which saves time and efforts.
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Usability
Conversica
Standalone, it's very easy to use. It becomes a little more complicated when you're working with it as an integration in Salesforce.
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Meta Platforms Inc
Most reliable app for business and personal use. I rely on it with any hesitation. Its encrypted chatting system impresses me a lot. Easy file transfer is also appreciated. Maximum people use this app, so I can communicate with most people through this. It makes my life more comfortable.
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Support Rating
Conversica
Our account manager and support rep have been extremely helpful in helping us get the system where we wanted it. Given our original use case as a lead qualifier, a lot of the conversations needed to be altered or exceptions created in order to provide the customization we needed. Our AM and support rep were able to accommodate most of our requests and were extremely helpful in working with us on a solution.
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Meta Platforms Inc
There were some issues in the beginning when the app used to get hanged. We had emailed customer support, and we received a response promptly. There was an issue with the phone where some updates had to be downloaded. You can also complete a form online to contact customer support. The staff can speak many languages
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Implementation Rating
Conversica
The implementation went smoothly. The only advice I would give for anybody looking to integrate Conversica with Salesforce is to ensure that either you or somebody within your organization has experience with process builder as you'll need to create some processes to force your leads into Salesforce campaigns for the Conversica system to pick them up.
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Meta Platforms Inc
No answers on this topic
Alternatives Considered
Conversica
I haven't looked into many other conversational ai products - we received a solid recommendation about using this and have been happy with the process and experience. Price was also pretty good, so we didn't feel a need to shop around on that front. If things change I'll do that homework, but we're happy for now
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Meta Platforms Inc
In a business organisation communication is the main factor for the development. And WhatsApp Business is the most perfect software for it. The software is designed with full of perfect features for the better communication. It performs very effectively than other software. I am fully satisfied with the features of the software. A superb software to me.
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Return on Investment
Conversica
  • We have found that each conversation type has a different ROI. Some are very hard to report off of, whereas others are easy. this is because some are more built around building awareness of what we offer where they may not purchase it for months down the line.
  • Has helped us to save on salaries. If staff were to try to do the same thing our AI Assistant does, it would take them many hours to be as successful.
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Meta Platforms Inc
  • With WhatsApp Business help, productivity has risen while email and text messages continue to be used.
  • It’s helpful to adapt, have a positive business return, and use WhatsApp Business groups to manage communication with specific people.
  • Integrating the company and the improvement of its visibility allowed for better optimization of customer engagement.
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ScreenShots

Conversica Screenshots

Screenshot of Dashboard showing an overview of important metrics, like response rates, hot leads and top-performing lead sources