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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Convert Experiences

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Convert Experiences is an experimentation platform that offers features and support to run A/B tests across multiple growth channels. Its enterprise-ready advanced features include full stack experimentation, multi-page testing, post-segmentation, sequential testing, targeting with 40+ filters, triggering tests based on data in other apps (data sources), dynamic triggers, complex goal tracking, and a secure API. It includes 90+ out-of-the box integrations in a…

    $399

    per month up to 100k tested users per month

    Retainful

    Score10 out of 10
    N/ARetainful is an eCommerce marketing automation platform designed to allow emails to flow on their own while the user simply waits and watches the conversions unfold.N/A
    Pricing
    Convert ExperiencesRetainful
    Editions & Modules
    Growth
    $399
    per month 100k tested users per month
    Pro
    $5040
    per year 1.5M tested users/year
    Enterprise
    Pricing available on request
    From 1M tested users/mo (billed annually)
    No answers on this topic
    Offerings
    Pricing Offerings
    Convert ExperiencesRetainful
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details1. Annual contract or monthly payments available 2. Pricing is not feature dependent. Some features like integrations, goals, Live Logs are necessary to test successfully. This is why Convert caps by unique tested users - basically visitors who have been bucketed to see a variation and are unique to that variation. As a result the app tested users are always </= the site's net traffic.—
    More Pricing Information
    Community Pulse
    Convert ExperiencesRetainful
    Considered Both Products
    Convert
    No answer on this topic
    Retainful
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    10 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    10 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    10 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    8 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    9 Answers
    No answers on this topic
    Features
    Convert ExperiencesRetainful
    Testing and Experimentation
    Comparison of Testing and Experimentation features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    9.4
    11 Ratings
    11% above category average
    Retainful
    -
    Ratings
    a/b experiment testing9.911 Ratings00 Ratings
    Split URL testing10.010 Ratings00 Ratings
    Multivariate testing9.811 Ratings00 Ratings
    Multi-page/funnel testing9.08 Ratings00 Ratings
    Cross-browser testing9.57 Ratings00 Ratings
    Mobile app testing9.13 Ratings00 Ratings
    Test significance10.011 Ratings00 Ratings
    Visual / WYSIWYG editor9.89 Ratings00 Ratings
    Advanced code editor9.910 Ratings00 Ratings
    Page surveys9.11 Ratings00 Ratings
    Visitor recordings9.11 Ratings00 Ratings
    Preview mode10.08 Ratings00 Ratings
    Test duration calculator7.46 Ratings00 Ratings
    Experiment scheduler6.95 Ratings00 Ratings
    Experiment workflow and approval9.12 Ratings00 Ratings
    Dynamic experiment activation10.03 Ratings00 Ratings
    Client-side tests10.07 Ratings00 Ratings
    Server-side tests8.93 Ratings00 Ratings
    Mutually exclusive tests10.03 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    9.9
    11 Ratings
    12% above category average
    Retainful
    -
    Ratings
    Standard visitor segmentation10.010 Ratings00 Ratings
    Behavioral visitor segmentation9.89 Ratings00 Ratings
    Traffic allocation control10.010 Ratings00 Ratings
    Website personalization9.89 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    9.4
    11 Ratings
    8% above category average
    Retainful
    -
    Ratings
    Heatmap tool9.11 Ratings00 Ratings
    Click analytics10.03 Ratings00 Ratings
    Scroll maps9.11 Ratings00 Ratings
    Form fill analysis9.11 Ratings00 Ratings
    Conversion tracking9.09 Ratings00 Ratings
    Goal tracking9.110 Ratings00 Ratings
    Test reporting9.99 Ratings00 Ratings
    Results segmentation9.88 Ratings00 Ratings
    CSV export9.24 Ratings00 Ratings
    Experiments results dashboard10.09 Ratings00 Ratings
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    -
    Ratings
    Retainful
    10.0
    1 Ratings
    22% above category average
    WYSIWYG email editor00 Ratings10.01 Ratings
    Dynamic content00 Ratings10.01 Ratings
    Ability to test dynamic content00 Ratings10.01 Ratings
    Landing pages00 Ratings10.01 Ratings
    A/B testing00 Ratings10.01 Ratings
    Mobile optimization00 Ratings10.01 Ratings
    Email deliverability reporting00 Ratings10.01 Ratings
    List management00 Ratings10.01 Ratings
    Triggered drip sequences00 Ratings10.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    -
    Ratings
    Retainful
    10.0
    1 Ratings
    27% above category average
    Dashboards00 Ratings10.01 Ratings
    Standard reports00 Ratings10.01 Ratings
    Custom reports00 Ratings10.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Convert Experiences and Retainful
    Feature
    Convert Experiences
    -
    Ratings
    Retainful
    10.0
    1 Ratings
    20% above category average
    URL Validation00 Ratings10.01 Ratings
    Link Tracking00 Ratings10.01 Ratings
    Image Validation00 Ratings10.01 Ratings
    Inbox Display00 Ratings10.01 Ratings
    Email Accessibility Tools00 Ratings10.01 Ratings
    Spelling and Grammar Check00 Ratings10.01 Ratings
    Spam Testing00 Ratings10.01 Ratings
    Email Previews00 Ratings10.01 Ratings
    Best Alternatives
    Convert ExperiencesRetainful
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    AB Tasty
    Score8.6 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Convert ExperiencesRetainful
    Likelihood to Recommend
    9.9
    (18 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    9.1
    (1 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.8
    (9 ratings)
    10.0
    (1 ratings)
    User Testimonials
    Convert ExperiencesRetainful
    Likelihood to Recommend
    Convert
    Definitely well suited for budget conscious companies that want a solid array of functionality but without having to pay an exorbitant amount. Great for marketing and analytics team members that need the ability to get in and set up tests w/o dev assistance. But, functionality is there for developers to get in and set up more complicated tests.
    Read full review
    Retainful
    If you are looking for a WP plugin to manage your abandoned cart, Retainful is the best you can find. The UX is really nice, the platform is user-friendly and you don't need any skill to start using it from day one. You can create email automation in a few steps and offer coupon codes to grab the attention of your customers. Last but not least, Retainful has the best support team! They reply super fast, they assist you to set everything properly and they really help you to have the best service possible. Honestly, you can't ask more!
    Incentivized
    Read full review
    Pros
    Convert
    • Over the top powerful Javascript enabled targeting. This feature is called DMP Profiling and is available in the Pro Plan, currently only +$100 more than the plus plan. An article explaining this feature is here for further reading: https://convert.zendesk.com/hc/en-us/articles/206631623-Target-experiment-based-on-a-custom-Javascript-condition-that-evaluates-true-at-a-later-stage. I wrote up a much longer explanation but TR broke it up weirdly. The gist is that you can powerfully use JS to target. This allows me to target users in our SPA in incredibly advanced ways. I can walk their entire history model and assign them an audience value, or I can exclude them. It's MUCH more powerful than just a "Site Area" tool. We recently used it against 900K users to check if they had written a review of their apartment or not yet. This allowed me to only expose the user on the homepage to an experiment that prompted them to write a review while excluding users that couldn't write a review from the experiment (because they had already written one). The experiment converted 50% better than what we do now, generating 9k reviews in a matter of hours.
    • Audience targeting IN ADDITION to all that fancy DMP targeting. This means I can define demographics or other data as a qualifier AS WELL as the previously mentioned qualifier. This can be setup in so many ways: Traffic source, Visitor Data, Include / Exclude users part of a current experiment (!!), Date/Time, Device/Browser/OS, JS Conditon
    • Real-time reporting that makes sense to the whole company to view. Seriously, I can share a Convert Report to any level of intelligence on my team and they understand what's happening.
    • Audiences and Goals are saved as presets, so your entire team can use them. Using the example above, we have an audience called "Wrote a Review" that we exclude from the Review Prompt treatments.
    • Their customer support is seriously fast at answering questions. I've never had to wait more than a day.
    Read full review
    Retainful
    • email automation
    • generate and send coupon code
    • data analysis
    Incentivized
    Read full review
    Cons
    Convert
    • We are aggressive testers and have demanding clients, and if there was any part of the Convert platform where I'd like to see improvement, it would be in the reporting section where I feel a vertical report could present in a more readable fashion to the users.
    Read full review
    Retainful
    • I'd like to have more templates for emails
    Incentivized
    Read full review
    Likelihood to Renew
    Convert
    Couldn't live without this, no other tool does precisely what we need them to do
    Read full review
    Retainful
    No answers on this topic
    Usability
    Convert
    To use the platform in the context of developing enhanced tests that stretch the platform there is as with most things a learning curve. However, if you're a casual user or have standard experiments that you wish to run you would be easily able to hit the ground running.
    Read full review
    Retainful
    No answers on this topic
    Support Rating
    Convert
    I use support only in very emergency cases. The support hasn't been very helpful and suggests the problem is on my site
    Incentivized
    Read full review
    Retainful
    Best team Support ever! Fast, kind, and always helpful
    Incentivized
    Read full review
    Alternatives Considered
    Convert
    Convert was selected based on price point, feature set, and UI/UX. All three are very friendly to new testers and small to mid-market size companies. Their UI and tool workflow is the best out of all of the non-enterprise solutions that I have tried. There is some small room for improvement, but that only really affects power users or tests that require significant coding/development work to execute.
    Read full review
    Retainful
    We use Mailchimp for email marketing but as integration with WordPress we found Retainful easier to use (automation workflow) and you can start for free! Moreover, we can generate and send coupon codes directly from the plugin, and works great with Woocommerce! It is more than one year that we use Retainful and we are completely satisfied
    Incentivized
    Read full review
    Return on Investment
    Convert
    • Using Convert has allowed us to make quick decisions on site edits and price changes. Seeing and sharing quick results makes our operations much more profitable.
    • Connecting the tests with Shopify has produced very valuable and timely results that we can act upon as soon as we see statistically significant results.
    Read full review
    Retainful
    • Positive ROAS for abandoned cart
    • Positive ROAS for coupon code
    • Data analysis of customer behavior
    Incentivized
    Read full review
    ScreenShots

    Convert Experiences Screenshots

    Screenshot of goals- the conditions that can be stacked to build complex goals that can track (almost) any visitor action to determine the test outcome.Screenshot of granular targeting so only the right people view variations. 40+ conditions included.Screenshot of the API that brings Convert's capabilities to a testing ecosystem.Screenshot of experiment reports that can be shared with stakeholders and on social media.Screenshot of several advanced test types that are available, including multipage (funnel) experiments.Screenshot of full-stack experimentation that can be used to run tests anywhere that Convert code can be deployed.