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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cordial

    Score9.9 out of 10
    Mid-Size Companies (51-1,000 employees)
    Cordial Intelligent Messaging is an email marketing solution built around features such as triggered messaging, real-time data segmentation, and robust integrations.N/A

    SimplyCast

    Score10 out of 10
    N/ASimplyCast is a customer flow communication platform that combines marketing automation, inbound marketing and interactive communication. The software enables clients to personalize messaging at the right time no matter who their audience is. SimplyCast caters to SMBs as well as enterprise clients. It also provides solutions for industries such as emergency response, automotive and marketing agencies.

    $3

    per month

    Pricing
    CordialSimplyCast
    Editions & Modules
    No answers on this topic
    SimplyCast
    $4.95
    per month
    Offerings
    Pricing Offerings
    CordialSimplyCast
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    CordialSimplyCast
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Cordial and SimplyCast
    Feature
    Cordial
    7.4
    5 Ratings
    8% below category average
    SimplyCast
    6.3
    1 Ratings
    21% below category average
    WYSIWYG email editor4.04 Ratings7.01 Ratings
    Dynamic content6.35 Ratings6.01 Ratings
    Ability to test dynamic content6.85 Ratings7.01 Ratings
    Landing pages10.01 Ratings00 Ratings
    A/B testing7.04 Ratings6.01 Ratings
    Mobile optimization7.55 Ratings7.01 Ratings
    Email deliverability reporting8.44 Ratings6.01 Ratings
    List management7.55 Ratings5.01 Ratings
    Triggered drip sequences9.34 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Cordial and SimplyCast
    Feature
    Cordial
    7.0
    5 Ratings
    8% below category average
    SimplyCast
    8.0
    1 Ratings
    6% above category average
    Dashboards8.55 Ratings9.01 Ratings
    Standard reports6.55 Ratings8.01 Ratings
    Custom reports6.05 Ratings7.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Cordial and SimplyCast
    Feature
    Cordial
    -
    Ratings
    SimplyCast
    7.0
    1 Ratings
    9% below category average
    API00 Ratings7.01 Ratings
    Role-based workflow & approvals00 Ratings7.01 Ratings
    Customizability00 Ratings6.01 Ratings
    Integration with Salesforce.com00 Ratings7.01 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings8.01 Ratings
    Integration with SugarCRM00 Ratings7.01 Ratings
    Best Alternatives
    CordialSimplyCast
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CordialSimplyCast
    Likelihood to Recommend
    6.0
    (5 ratings)
    10.0
    (1 ratings)
    User Testimonials
    CordialSimplyCast
    Likelihood to Recommend
    Cordial
    Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
    Incentivized
    Read full review
    SimplyCast
    No answers on this topic
    Pros
    Cordial
    • Provides helpful desktop and mobile previews.
    • Sends emails reliably.
    • Allows for pretty robust audience rules.
    Incentivized
    Read full review
    SimplyCast
    • Email tracking
    • Easy to use
    Incentivized
    Read full review
    Cons
    Cordial
    • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
    • A lot of the templating must be built from scratch.
    • Deliverability insights (out of the box) could be expanded further.
    Incentivized
    Read full review
    SimplyCast
    • Templates need updating
    • Uploading list is a bit tedious
    Incentivized
    Read full review
    Alternatives Considered
    Cordial
    Cordial by far has the best UI for simple navigation
    Incentivized
    Read full review
    SimplyCast
    I use both SimplyCast and Act-On. Act-On ties in with our database, I use SimplyCast in order to send e-mails that don't look exactly like our other e-mails
    Incentivized
    Read full review
    Return on Investment
    Cordial
    • Best to manage your clients' business.
    • Not ideal for freelancers.
    Incentivized
    Read full review
    SimplyCast
    • We do get responses from our e-mails
    • Do not get a lot of information like we do from Act-On
    Incentivized
    Read full review
    ScreenShots

    Cordial Screenshots

    Screenshot of Testing Powered by Machine-Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Testing Powered by Machine Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Native Drag-and-drop Email Builder: Build completely custom 1:1 personalized messages in seconds.Screenshot of Effortless Campaign Orchestration: Create sophisticated cross-channel message streams based on simple if/then statements.Screenshot of Up-to-the-Second Analytics and Reporting: Track customer behavior across all of your digital properties.Screenshot of Native Drag-and-Drop Editor: Build completely custom 1:1 personalized messages in seconds.