What users are saying about
7 Ratings
1 Ratings
7 Ratings
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Score 7.9 out of 100
1 Ratings
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Score 10 out of 100

Likelihood to Recommend

Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Berlynn Pierce | TrustRadius Reviewer

SimplyCast

No answer on this topic is available.

Feature Rating Comparison

Email & Online Marketing

Cordial
7.4
SimplyCast
6.3
WYSIWYG email editor
Cordial
4.0
SimplyCast
7.0
Dynamic content
Cordial
6.3
SimplyCast
6.0
Ability to test dynamic content
Cordial
6.8
SimplyCast
7.0
Landing pages
Cordial
10.0
SimplyCast
A/B testing
Cordial
7.0
SimplyCast
6.0
Mobile optimization
Cordial
7.5
SimplyCast
7.0
Email deliverability reporting
Cordial
8.4
SimplyCast
6.0
List management
Cordial
7.5
SimplyCast
5.0
Triggered drip sequences
Cordial
9.3
SimplyCast

Reporting & Analytics

Cordial
7.0
SimplyCast
8.0
Dashboards
Cordial
8.5
SimplyCast
9.0
Standard reports
Cordial
6.5
SimplyCast
8.0
Custom reports
Cordial
6.0
SimplyCast
7.0

Platform & Infrastructure

Cordial
SimplyCast
7.0
API
Cordial
SimplyCast
7.0
Role-based workflow & approvals
Cordial
SimplyCast
7.0
Customizability
Cordial
SimplyCast
6.0
Integration with Salesforce.com
Cordial
SimplyCast
7.0
Integration with Microsoft Dynamics CRM
Cordial
SimplyCast
8.0
Integration with SugarCRM
Cordial
SimplyCast
7.0

Pros

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
Nichole Aramapakul | TrustRadius Reviewer

SimplyCast

  • Email tracking
  • Easy to use
Brigitte Klaube | TrustRadius Reviewer

Cons

Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
Anonymous | TrustRadius Reviewer

SimplyCast

  • Templates need updating
  • Uploading list is a bit tedious
Brigitte Klaube | TrustRadius Reviewer

Alternatives Considered

Cordial

Cordial by far has the best UI for simple navigation
Anonymous | TrustRadius Reviewer

SimplyCast

I use both SimplyCast and Act-On. Act-On ties in with our database, I use SimplyCast in order to send e-mails that don't look exactly like our other e-mails
Brigitte Klaube | TrustRadius Reviewer

Return on Investment

Cordial

  • Best to manage your clients' business.
  • Not ideal for freelancers.
Mohammed Anzil | TrustRadius Reviewer

SimplyCast

  • We do get responses from our e-mails
  • Do not get a lot of information like we do from Act-On
Brigitte Klaube | TrustRadius Reviewer

Screenshots

Pricing Details

Cordial

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

SimplyCast

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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