Cordial vs. SimplyCast

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cordial
Score 9.8 out of 10
Mid-Size Companies (51-1,000 employees)
Cordial Intelligent Messaging is an email marketing solution built around features such as triggered messaging, real-time data segmentation, and robust integrations.N/A
SimplyCast
Score 10.0 out of 10
N/A
SimplyCast is a customer flow communication platform that combines marketing automation, inbound marketing and interactive communication. The software enables clients to personalize messaging at the right time no matter who their audience is. SimplyCast caters to SMBs as well as enterprise clients. It also provides solutions for industries such as emergency response, automotive and marketing agencies.
$3
per month
Pricing
CordialSimplyCast
Editions & Modules
No answers on this topic
SimplyCast
$4.95
per month
Offerings
Pricing Offerings
CordialSimplyCast
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
CordialSimplyCast
Top Pros
Top Cons
Features
CordialSimplyCast
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Cordial
7.4
5 Ratings
9% below category average
SimplyCast
6.3
1 Ratings
21% below category average
WYSIWYG email editor4.04 Ratings7.01 Ratings
Dynamic content6.35 Ratings6.01 Ratings
Ability to test dynamic content6.85 Ratings7.01 Ratings
Landing pages10.01 Ratings00 Ratings
A/B testing7.04 Ratings6.01 Ratings
Mobile optimization7.55 Ratings7.01 Ratings
Email deliverability reporting8.44 Ratings6.01 Ratings
List management7.55 Ratings5.01 Ratings
Triggered drip sequences9.34 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Cordial
7.0
5 Ratings
10% below category average
SimplyCast
8.0
1 Ratings
6% above category average
Dashboards8.55 Ratings9.01 Ratings
Standard reports6.55 Ratings8.01 Ratings
Custom reports6.05 Ratings7.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Cordial
-
Ratings
SimplyCast
7.0
1 Ratings
8% below category average
API00 Ratings7.01 Ratings
Role-based workflow & approvals00 Ratings7.01 Ratings
Customizability00 Ratings6.01 Ratings
Integration with Salesforce.com00 Ratings7.01 Ratings
Integration with Microsoft Dynamics CRM00 Ratings8.01 Ratings
Integration with SugarCRM00 Ratings7.01 Ratings
Best Alternatives
CordialSimplyCast
Small Businesses
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Score 10.0 out of 10
Vbout
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Score 9.5 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CordialSimplyCast
Likelihood to Recommend
6.0
(5 ratings)
10.0
(1 ratings)
User Testimonials
CordialSimplyCast
Likelihood to Recommend
Cordial
Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Read full review
SimplyCast
No answers on this topic
Pros
Cordial
  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
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SimplyCast
  • Email tracking
  • Easy to use
Read full review
Cons
Cordial
  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
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SimplyCast
  • Templates need updating
  • Uploading list is a bit tedious
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Alternatives Considered
Cordial
Cordial by far has the best UI for simple navigation
Read full review
SimplyCast
I use both SimplyCast and Act-On. Act-On ties in with our database, I use SimplyCast in order to send e-mails that don't look exactly like our other e-mails
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Return on Investment
Cordial
  • Best to manage your clients' business.
  • Not ideal for freelancers.
Read full review
SimplyCast
  • We do get responses from our e-mails
  • Do not get a lot of information like we do from Act-On
Read full review
ScreenShots

Cordial Screenshots

Screenshot of Testing Powered by Machine-Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Testing Powered by Machine Learning: Never wait for an answer again. Test multiple message variations in real-time.Screenshot of Native Drag-and-drop Email Builder: Build completely custom 1:1 personalized messages in seconds.Screenshot of Effortless Campaign Orchestration: Create sophisticated cross-channel message streams based on simple if/then statements.Screenshot of Up-to-the-Second Analytics and Reporting: Track customer behavior across all of your digital properties.Screenshot of Native Drag-and-Drop Editor: Build completely custom 1:1 personalized messages in seconds.