Coremetrics / IBM Digital Analytics (discontinued) vs. Oracle BPM Suite

IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.

Incentivized

Independently Invited by TrustRadius

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Oracle BPM is well suited to organizations and environments that have a good understanding of their business processes and organizational structures. Trying to introduce a tool such as Oracle BPM into the organization without a good grasp on how the business operates is a recipe for disaster as the implementation will uncover all of the dirty secrets of an organizations business processes and bring them to light. BPM is not to be utilized for smaller service orchestrations or technical service implementations, these should be handled by the Oracle SOA Suite using the BPEL process manager, leaving BPM to handle the organizational business processes, referring to and including lower level services and BPEL processes as needed.

• IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
• The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
• The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
• The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.

Incentivized

Independently Invited by TrustRadius

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• Oracle BPM [Suite] can support unlimited number of cases. No limitations in cases raised.
• Oracle Weblogic can handle multiple traffic. [It] can handle lots of heavy load[s].
• Oracle BPM has extensive integration with database[s]. Huge number[s] of customization can be created.

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Independently Invited by TrustRadius

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• The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
• Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
• Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
• Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
• Built in API calls allows for nice report design and automation.

• Oracle BPM is left behind by other tools more modern in terms of user experience, usability and ability to integrate with everything else.
• To really harvest the potential of Oracle BPM you need to do it in JDeveloper and with ADF. This restricts its usage to very technical people.
• The administration of the Oracle BPM tools has really put a burden on our team. It is running on Weblogic and we experience issues very often either with performance or with a bad configuration of the system.
• As with all Oracle products, the price can be an issue for smaller shops.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements

In many scenarios it should have provided more features. It took a lot of effort while debugging, making it difficult to maintain.

Very easy to implement and use.

Not easy to debug errors.

Never had any issues

As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.

Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.

Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.

See previous comment: reading and understanding the encyclopedic implementation guide is a must.

Overall satisfactory

Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.

We evaluated Bonita and found that it might fit a smaller-sized company better; we found that Oracle BPM Suite scaled much more evenly. We almost went with one of the competitors, but in the end chose Oracle BPM Suite after we factored in the cost of VMware licensing. There are literally tons of analytics on the back end which are great for upper management, but not so much for average users, but this fits our business model quite well.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.

• We spend too much time trying to work around bugs on the new UI.
• We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
• Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

• You'll most certainly need a deep dive and extensive training before your users can even think of using the product and they are very expensive.
• Lack of documentation makes it very difficult to manage the application if any error is encountered which will result in you ending up hiring a dedicated person to look into the application once it's deployed.
• For a very large org., if properly implemented and used, it can help identify the cost-intensive and inefficient processes.

Incentivized

Invited by TrustRadius (TR) on Vendor's Behalf

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. TR verified that a representative sample of customers was invited. More Info