CoSchedule Marketing Suite vs. Google Calendar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CoSchedule Marketing Suite
Score 10.0 out of 10
N/A
CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A
Google Calendar
Score 9.3 out of 10
N/A
Google Calendar is a time-management and scheduling calendar service, from Google, available as part of its productivity tool suite.N/A
Pricing
CoSchedule Marketing SuiteGoogle Calendar
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CoSchedule Marketing SuiteGoogle Calendar
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CoSchedule Marketing SuiteGoogle Calendar
Features
CoSchedule Marketing SuiteGoogle Calendar
Content Creation
Comparison of Content Creation features of Product A and Product B
CoSchedule Marketing Suite
7.3
1 Ratings
8% below category average
Google Calendar
-
Ratings
Ideation5.01 Ratings00 Ratings
Content collaboration7.01 Ratings00 Ratings
Content calendar10.01 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
CoSchedule Marketing Suite
10.0
1 Ratings
23% above category average
Google Calendar
-
Ratings
Content distribution10.01 Ratings00 Ratings
Content promotion10.01 Ratings00 Ratings
Content automation10.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
CoSchedule Marketing Suite
10.0
1 Ratings
29% above category average
Google Calendar
-
Ratings
Closed-loop tracking and reporting10.01 Ratings00 Ratings
Content performance analytics10.01 Ratings00 Ratings
Best Alternatives
CoSchedule Marketing SuiteGoogle Calendar
Small Businesses
Vyond
Vyond
Score 8.6 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
Conductor
Conductor
Score 9.2 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
Microsoft 365
Microsoft 365
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CoSchedule Marketing SuiteGoogle Calendar
Likelihood to Recommend
10.0
(11 ratings)
9.3
(26 ratings)
Usability
10.0
(1 ratings)
9.0
(3 ratings)
Support Rating
9.0
(2 ratings)
-
(0 ratings)
User Testimonials
CoSchedule Marketing SuiteGoogle Calendar
Likelihood to Recommend
CoSchedule
CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
Read full review
Google
I think it's appropriate for everyone that meets with customers, meets with people within their businesses. I even put my personal calendar on my work calendar. I'm just looking at it every day, so I think everyone could use it.
Read full review
Pros
CoSchedule
  • Best time to post is great at updating to when we get the most engagement by platform
  • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
  • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
Read full review
Google
  • Enables the creation of designated Focus Hours
  • Enables users to set their "working hours" and others can see if they are setting up a meetings a moon symbol next to their name to show it is outside of that invitees working hours
  • Allows you to easily create scheduled tasks directly on your Google Calendar
Read full review
Cons
CoSchedule
  • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
  • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
  • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
Read full review
Google
  • Being able to group a team much easier so I don't have to add the same people over and over again without having to have access right to create a Google group
  • Room or space management, because of repeating events the rooms of the office tend to be always "occupied" but not everyone is there due to how the new hybrid way of working is
  • Better way of working together in the calendar events where it's easier for the team to prepare if I give a clearer better UI of all the documents/presentations they might need to look over
Read full review
Usability
CoSchedule
The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
Read full review
Google
It's a bit outdated on how things should be working, the UI per say hasn't changed much and I believe there is still a lot more room for improvement in how the calendar shows, the creating process, the parameters on setting up an event and it could be better integrated with the g-suite and other tools
Read full review
Support Rating
CoSchedule
I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
Read full review
Google
No answers on this topic
Alternatives Considered
CoSchedule
CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
Read full review
Google
Most of the other services we would use don't have the same integration with other Google services that Google Calendar has. The ability to view and set things from your email is very convenient. So is the ability to have your notifications automatically show up on an Android phone as a reminder.
Read full review
Return on Investment
CoSchedule
  • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
  • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
  • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
Read full review
Google
  • Very significant improvement in employee productivity (more than 10%), because people spend much less time arranging meetings.
  • Essential tool to develop remote work within the company during Covid.
  • No need to build an email infrastructure (significant cost reduction in IT infrastructure).
Read full review
ScreenShots

CoSchedule Marketing Suite Screenshots

Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.