CoSchedule Marketing Suite vs. Google Calendar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CoSchedule Marketing Suite
Score 8.4 out of 10
N/A
CoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A
Google Calendar
Score 9.1 out of 10
N/A
Google Calendar is a time-management and scheduling calendar service, from Google, available as part of its productivity tool suite.N/A
Pricing
CoSchedule Marketing SuiteGoogle Calendar
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CoSchedule Marketing SuiteGoogle Calendar
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
CoSchedule Marketing SuiteGoogle Calendar
Top Pros
Top Cons
Best Alternatives
CoSchedule Marketing SuiteGoogle Calendar
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
Microsoft 365
Microsoft 365
Score 8.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Microsoft 365
Microsoft 365
Score 8.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Microsoft 365
Microsoft 365
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CoSchedule Marketing SuiteGoogle Calendar
Likelihood to Recommend
7.0
(10 ratings)
9.4
(23 ratings)
Support Rating
9.0
(2 ratings)
-
(0 ratings)
User Testimonials
CoSchedule Marketing SuiteGoogle Calendar
Likelihood to Recommend
CoSchedule
CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
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Google
Google Calendar is well suited for scheduling 1:1 and smaller group meetings and recurring meetings. It's also well suited to connect with scheduling software. However, there is still a lot of opportunity for improvement when you want to make a very well-organized calendar (for example, limitations with the meeting tagging & categories). It's also not as well suited for helping with scheduling for bigger groups.
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Pros
CoSchedule
  • Visually represent your content in one centralized place
  • Heavily customize your calendar settings (project types, icons, tasks, filters, etc.)
  • Better implement approval procedures
  • Create read-only calendars for stakeholders so they can view the upcoming items on your calendar
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Google
  • Scheduling and manipulating time slots for an event or meet
  • Provides alerts before the scheduled event's time
  • Direct integration with google meet which enables the user to organize a hassle free meeting.
  • Subscription to other's google calendar's to keep a track of their schedule.
  • Integration of multiple calendars into one.
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Cons
CoSchedule
  • The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
  • The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
  • In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.
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Google
  • the user interface should be improved for better experience.
  • Needs more app integration for example adding notes to calendar events.
  • I would also love to see an integration with google maps, where I can share locations from maps to events directly on calendar.
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Support Rating
CoSchedule
I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
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Google
No answers on this topic
Alternatives Considered
CoSchedule
CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
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Google
Most of the other services we would use don't have the same integration with other Google services that Google Calendar has. The ability to view and set things from your email is very convenient. So is the ability to have your notifications automatically show up on an Android phone as a reminder.
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Return on Investment
CoSchedule
  • Probably too early to tell for certain but it is definitely value priced right now. Fully developed content management platforms are running in $15-$20k per year range and more. You can get into a CoSchedule solution for $
  • Team has found it easy to sign on and review tasks so this is a big time saver. More could be done to enable Guests easier access to content they need to review
  • It's way faster that other scheduling apps we have tried. The fact that it runs on a cloud based app or inside your Wordpress app is a real plus. Auto save feature also means you don't have to remember to save your content.
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Google
  • Very significant improvement in employee productivity (more than 10%), because people spend much less time arranging meetings.
  • Essential tool to develop remote work within the company during Covid.
  • No need to build an email infrastructure (significant cost reduction in IT infrastructure).
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ScreenShots

CoSchedule Marketing Suite Screenshots

Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.