What users are saying about
32 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.8 out of 100

Feature Set Ratings

    Project Management

    8.9

    CoSchedule Marketing Suite

    89%

    Persado

    Feature Set Not Supported
    N/A
    CoSchedule Marketing Suite ranks higher in 14/14 features

    Task Management

    8.1
    81%
    8 Ratings
    N/A
    0 Ratings

    Resource Management

    9.5
    95%
    6 Ratings
    N/A
    0 Ratings

    Gantt Charts

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Scheduling

    9.1
    91%
    10 Ratings
    N/A
    0 Ratings

    Workflow Automation

    9.4
    94%
    9 Ratings
    N/A
    0 Ratings

    Team Collaboration

    10.0
    100%
    10 Ratings
    N/A
    0 Ratings

    Support for Agile Methodology

    8.8
    88%
    3 Ratings
    N/A
    0 Ratings

    Support for Waterfall Methodology

    9.1
    91%
    2 Ratings
    N/A
    0 Ratings

    Document Management

    8.1
    81%
    5 Ratings
    N/A
    0 Ratings

    Email integration

    9.4
    94%
    4 Ratings
    N/A
    0 Ratings

    Mobile Access

    8.1
    81%
    7 Ratings
    N/A
    0 Ratings

    Timesheet Tracking

    8.7
    87%
    2 Ratings
    N/A
    0 Ratings

    Change request and Case Management

    8.7
    87%
    2 Ratings
    N/A
    0 Ratings

    Budget and Expense Management

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Professional Services Automation

    8.8

    CoSchedule Marketing Suite

    88%

    Persado

    Feature Set Not Supported
    N/A
    CoSchedule Marketing Suite ranks higher in 4/4 features

    Quotes/estimates

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Invoicing

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Project & financial reporting

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Integration with accounting software

    8.0
    80%
    1 Rating
    N/A
    0 Ratings

    Attribute Ratings

    • Persado is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    7.2

    CoSchedule Marketing Suite

    72%
    10 Ratings
    10.0

    Persado

    100%
    2 Ratings

    Support Rating

    9.0

    CoSchedule Marketing Suite

    90%
    4 Ratings

    Persado

    N/A
    0 Ratings

    Likelihood to Recommend

    CoSchedule Marketing Suite

    CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
    Kèlene Poyurs | TrustRadius Reviewer

    Persado

    Persado is an excellent tool for a small marketing team seeking to "work smarter, not harder." The tool itself is simple to use and generates instant results, all while learning and reporting at a deeper level than a human on a marketing team could. We have been able to reach the right eyes within our audience at the right time, improving open rates and generating more revenue from our promotional emails.
    Tim Taylor | TrustRadius Reviewer

    Pros

    CoSchedule Marketing Suite

    • Visually represent your content in one centralized place
    • Heavily customize your calendar settings (project types, icons, tasks, filters, etc.)
    • Better implement approval procedures
    • Create read-only calendars for stakeholders so they can view the upcoming items on your calendar
    Nate Casimiro | TrustRadius Reviewer

    Persado

    • They know way more than me on how to create effective subject lines that actually get people to open. We have solid creative and cool emails, but without the hook, it means nothing. Persado is that hook. (Side note, they are also customizable so if your company has specific guidelines/tone, you can set those parameters.)
    • The analytics are amazing! It's so cool to see the responses to various emotions ebb and flow over time. We have a few that consistently perform well (and some that consistently underperform, which makes sense for them to), and a few others that seem to react to the season somehow. How would I know this on my own? (That's right, I wouldn't.)
    • Creating these subject lines and exporting them to Listrak (our ESP) is insanely quick and easy. It takes more time for me to set up the split test in our ESP than it does to set up the subject lines in Persado.
    Steffany Winkelmann | TrustRadius Reviewer

    Cons

    CoSchedule Marketing Suite

    • The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
    • The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
    • In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.
    Brandon Weaver | TrustRadius Reviewer

    Persado

    • Not so much a con, but area for improvement: an option to have reports generated automatically and sent to me weekly or similar. It would automate my learning and understanding of how the tool is working.
    • When we write control subject lines that include emojis, I have to go outside of Persado to find the emoji I want to use, copy, and come back to Persado. However there is a button to add emojis to the Persado generated subject lines.
    • Since Persado integrates with our ESP, Bronto, we'd really like to see more to the connection such as sharing conversion and revenue data.
    Tim Taylor | TrustRadius Reviewer

    Pricing Details

    CoSchedule Marketing Suite

    General

    Free Trial
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Persado

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Support Rating

    CoSchedule Marketing Suite

    CoSchedule Marketing Suite 9.0
    Based on 4 answers
    I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
    Ben Caplan | TrustRadius Reviewer

    Persado

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    CoSchedule Marketing Suite

    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
    Anonymous | TrustRadius Reviewer

    Persado

    Phrasee wasn't an option to select, but we did evaluate them after hearing about them at a digital marketing summit. I liked what they were doing and the emails they were sending, but the pricing structure was outrageous! There was a 0% chance our CFO would approve the budget. To add salt to the wound, they also charged outrageously for a trial period. Ugh - as much as I wanted it, there was no way I could justify the ROI. Enter Persado. I got an email from a sales rep which accompanied a resource. I got excited but hesitated. I then saw they offered a free 14-day trial. Wait - what?? Free?! Yes. Wendy gave me the grand tour and holy cannoli I was immediately impressed with the results of our very first send. And it's only gotten better. Sorry Phrasee, I'm with Persado now.
    Steffany Winkelmann | TrustRadius Reviewer

    Return on Investment

    CoSchedule Marketing Suite

    • Probably too early to tell for certain but it is definitely value priced right now. Fully developed content management platforms are running in $15-$20k per year range and more. You can get into a CoSchedule solution for $
    • Team has found it easy to sign on and review tasks so this is a big time saver. More could be done to enable Guests easier access to content they need to review
    • It's way faster that other scheduling apps we have tried. The fact that it runs on a cloud based app or inside your Wordpress app is a real plus. Auto save feature also means you don't have to remember to save your content.
    Al Schoneman | TrustRadius Reviewer

    Persado

    • Granted these numbers are driven by a number of other factors as well, our email marketing program has grown by 44% and 35% in the last 2 years respectively. More email opens from Persado subject lines has certainly contributed to this growth.
    • Open rate improvement of 11% between control subjects and Persado subjects.
    • Click rate improvement of 27% between control subjects and Persado subjects.
    Tim Taylor | TrustRadius Reviewer

    Screenshots

    Add comparison