CoSchedule Marketing Suite vs Sendible

• Visually represent your content in one centralized place
• Heavily customize your calendar settings (project types, icons, tasks, filters, etc.)
• Better implement approval procedures
• Create read-only calendars for stakeholders so they can view the upcoming items on your calendar

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• Easy to schedule and post to all of your social media platforms.
• Customer support is very accommodating and always there to help. I have never had an issue with reaching someone whether it was for a quick question or to demo other features.
• They have an awesome affiliate program (example: I earned over $600 from one company clicking through an signing up from my affiliate link - yay!)
• Compared to other social media platforms, Sendible has been the most robust with features and ease of use.
• They are always making advances and upgrades to their service offerings to better meet the needs of their customers.

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• The import Google Doc to WordPress functionality never worked successfully or reliably for me. So I just manually copy and paste Google Docs to the WordPress editor instead.
• The social sharing counter was not that helpful, because it only counted Facebook and Google+. Who uses Google+ anymore? Plus, now they don't even show the social counter in the monthly calendar view. so you can't see the numbers without doing some extra digging.
• In the monthly calendar view, some titles get cut off if they don't wrap cleanly in the day's box. So I would make it look cleaner instead of having words broken up by a hyphen.

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• Inbox. The inbox of incoming messages/posts is very clunky. Threads are separated into individual messages, making it difficult to follow conversations.
• Reporting. The included reporting features are limited and don't allow for enough customization to be worth using.
• Hashtags. When discussing the 10 most common mistakes (or whatever the title might be), we are unable to say "You won't believe #3" because the system reads this as a hashtag to link rather than just a number. It adds on editing time when approving posts.
• Default settings. As a Social Media Manager, it is annoying to have myself set as default when looking at the content calendar. I don't write the posts, just approved and schedule them, so manually entering in my writers' names in the filters could be made easier by making this an editable feature.
• Instagram. You cannot post multiple images in a single Instagram post from Sendible.
• Service Lists. They are supposed to be helpful in grouping your services (we do this by brand), however, these lists don't pull the information you put on individual services. So if I have a list with Facebook, Instagram, and Pinterest for Brand A, you can't just add the Brand A Service List filter onto the calendar and see all of those posts that are scheduled. They don't seem to have much purpose at all.

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• Probably too early to tell for certain but it is definitely value priced right now. Fully developed content management platforms are running in $15-$20k per year range and more. You can get into a CoSchedule solution for $
• Team has found it easy to sign on and review tasks so this is a big time saver. More could be done to enable Guests easier access to content they need to review
• It's way faster that other scheduling apps we have tried. The fact that it runs on a cloud based app or inside your Wordpress app is a real plus. Auto save feature also means you don't have to remember to save your content.

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• Our case study on the Pinterest side of things was remarkable. Allowing us to schedule our pins in advance meant we could publish at a higher frequency and also at more meaningful times. It impacted our Pinterest growth and conversions from Pinterest very noticeably.

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