Creately vs. Gremln

Creately sells itself as software specializing in a wide variety of areas, which is true in some cases. Visualizing and creating marketing processes, research, user flows, and general flowcharts is an extremely powerful tool. However, in other areas, such as Human Resources, UI/UX prototyping, and Wireframe design, it leaves a little to be desired compared to the competition.

Incentivized

I think that Grmln works best for small businesses that are not in position to hire a brand management company or specialist. They can still feel in touch with the purpose because they are still personally involved in the messaging. It best suited for businesses that have less than 7 social media platforms for their company.

• Helps to create wonderful charts.
• Helps co-worker to work on a similar project.
• It allows importing multiple templates.

Incentivized

• This product is good at publishing. It is very easy to use. It allows me to publish in real time quickly, and I can publish on a schedule if I like. Participating in the conversation is important for staying engaged with existing and potential customers,

• Can add more tutorials to guide the users in the tool
• Tools lags sometimes when a diagram with lot of data is loaded
• It also gets stuck sometime when an Undo functionality is used

Incentivized

• Some of the tools/applications don't work, as it's still a relatively new service.
• Sometimes contacting support can be frustrating (IE support won't actually explain what is wrong, but just tell you it's not their problem).

The pro version is cheap. It is relatively easy to use. The recurring tweets are very helpful and not many other services offer that. It is worth paying the monthly price for this feature alone.

The usability on the listening side is poor. The process to set up streams is not very intuitive, involving too many steps. Also, the ability to create custom search streams is fairly well hidden. The reporting is pretty weak as well, with separate click through reports from other types of engagement, and a lot of engagement types within Facebook and Twitter are simply missing.

The product worked when needed and never gave us any problems.

I have had no issues with performance

It definitely could be better, but it may also depend on the type of license you are subscribing to.

Incentivized

The were attentive to my needs but I had and responded in a timely manner.

The inline videos are very clear

Be patient. Identify what you want to know how to do first and learn the basic functions then move onto the more complex features.

Creately is a more intuitive solution and has better looking elements, shapes etc.

Incentivized

I have used both Hootesuite, Twitterscope and Grmln. Using the individualized brand platform (Twitterscope) still meant that had to separately post to my other networks. Hootesuite is comparable and the only thing that really makes it standout is the the social media management certification. The downside of that is that you have to pay continue to pay a monthly fee to maintain the certification. Grmln is simply easier to use

The product delivers what it says it will and is useful for making your time more efficient.

• We were able to save a lot of time in visualizing strategic processes.
• We saved meeting time by simply showing our workflows and keeping our coworkers in the loop.

Incentivized

• Gremln has helped us reach way more customers than trying to post separately in each of our social media platforms.
• We have better customer interaction and feedback after being able to post across many outlets.
• Employees have more time to focus on answering questions, interacting with customers, etc now that they can set up and monitor posts with Gremln.