21 Ratings
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Score 8.9 out of 100
8 Ratings
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Score 8 out of 100

Feature Set Ratings

    Email & Online Marketing

    Customer.io

    Feature Set Not Supported
    N/A
    10.0

    Epsilon PeopleCloud (Agility Harmony)

    100%
    Epsilon PeopleCloud (Agility Harmony) ranks higher in 6/6 features

    Dynamic content

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Ability to test dynamic content

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    A/B testing

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Mobile optimization

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Email deliverability reporting

    N/A
    0 Ratings
    10.0
    100%
    2 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Reporting & Analytics

    Customer.io

    Feature Set Not Supported
    N/A
    10.0

    Epsilon PeopleCloud (Agility Harmony)

    100%
    Epsilon PeopleCloud (Agility Harmony) ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Standard reports

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Custom reports

    N/A
    0 Ratings
    10.0
    100%
    1 Rating

    Attribute Ratings

    • Customer.io is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    9.8

    Customer.io

    98%
    8 Ratings
    7.0

    Epsilon PeopleCloud (Agility Harmony)

    70%
    1 Rating

    Likelihood to Recommend

    Customer.io

    This tool is well-suited for companies looking to run email marketing campaigns or send out newsletters regularly to their users/customers. The workflow setup is especially useful for companies who want to send specific emails based on user behavior - i.e. they've not logged in recently, have bought a specific product, haven't opened any emails, etc. This could also be useful for freelancers like me since you can create different workspaces within Customer.io. I have configured it this way to handle email marketing for a few of my clients, and the software keeps everything organized and separate. This might not be the best tool for small businesses, considering the price. It may be better to start out with a cheaper email marketing tool, and then if/when necessary, scale-up with a tool like Customer.io.
    Jasmine Reyes | TrustRadius Reviewer

    Epsilon PeopleCloud (Agility Harmony)

    Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
    Kimberly Yolitz | TrustRadius Reviewer

    Pros

    Customer.io

    • Managing users, attributes and events. You are easily able to modify any user, based on their ID, and add or remove attributes, assign events to them. That makes it very easy to segment later and to assign them to several campaigns based on behavior. Just a warning: this integration isn't so easy (at least it wasn't for us).
    • Creating workflows of campaigns is very easy. You can quickly create behavioral campaigns based on attributes, segments and add elements to the workflow. You can send an email, then wait, then send another, then exit the campaign if they converted, etc. The workflow is easy to configure and very powerful for automation.
    • We don't use many email templates (we make them in MJML) but it's very easy to add senders, to change templates and in general to test designs.
    • Deliverability works very well, at least for us. It sends emails pretty fast and without issues.
    • Exporting is very quick and easy. Importing wasn't a feature until recently, but it works well too.
    • Seeing activity it's also useful. In general, logs are awesome (be it of a customer, of activity on the site, email sends, etc.).
    • We don't use environments, but it might be very useful for a bigger company.
    Santiago Valdés | TrustRadius Reviewer

    Epsilon PeopleCloud (Agility Harmony)

    • Fairly intuitive if you have previous experience with high-end email tools.
    • The training opportunities are good - they offer both online and/or live training.
    • The support we receive is very good.
    • The reporting feature is good - a lot of detailed information.
    Kimberly Yolitz | TrustRadius Reviewer

    Cons

    Customer.io

    • Push notifications are very rudimentary. Everything has to be done by hand unless you're sending an extremely simple message.
    • A bit too email centric.
    • Lacks an ability to schedule messages on a daily, weekly, etc. basis.
    Joel McLean | TrustRadius Reviewer

    Epsilon PeopleCloud (Agility Harmony)

    • The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
    • Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
    • It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
    • Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
    Kimberly Yolitz | TrustRadius Reviewer

    Pricing Details

    Customer.io

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional

    Starting Price

    $150 per month

    Epsilon PeopleCloud (Agility Harmony)

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Alternatives Considered

    Customer.io

    Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
    Sean Anderson | TrustRadius Reviewer

    Epsilon PeopleCloud (Agility Harmony)

    While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
    Kimberly Yolitz | TrustRadius Reviewer

    Return on Investment

    Customer.io

    • Fast testing for new products to specific groups. It saves a lot of time and money.
    • Removed workload from marketing = more time to make it better.
    • Better contact with specific groups, seeing a increase in sales because of this.
    Mike Koolwijk | TrustRadius Reviewer

    Epsilon PeopleCloud (Agility Harmony)

    • Increased email production = more communication to customers.
    • Better reporting = determine areas for improvement or scale up efforts.
    • Working on getting our triggered emails optimized - there's a great opportunity for this with this tool.
    Kimberly Yolitz | TrustRadius Reviewer

    Screenshots

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