15 Ratings
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Score 9.3 out of 100
7 Ratings
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Score 8 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Epsilon PeopleCloud (Agility Harmony)

Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
Kimberly Yolitz | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Epsilon PeopleCloud (Agility Harmony)
10.0
WYSIWYG email editor
Customer.io
6.6
Epsilon PeopleCloud (Agility Harmony)
Dynamic content
Customer.io
8.6
Epsilon PeopleCloud (Agility Harmony)
10.0
Ability to test dynamic content
Customer.io
8.6
Epsilon PeopleCloud (Agility Harmony)
10.0
A/B testing
Customer.io
7.9
Epsilon PeopleCloud (Agility Harmony)
10.0
Mobile optimization
Customer.io
10.0
Epsilon PeopleCloud (Agility Harmony)
10.0
Email deliverability reporting
Customer.io
7.7
Epsilon PeopleCloud (Agility Harmony)
10.0
List management
Customer.io
10.0
Epsilon PeopleCloud (Agility Harmony)
Triggered drip sequences
Customer.io
9.5
Epsilon PeopleCloud (Agility Harmony)
10.0

Reporting & Analytics

Customer.io
5.9
Epsilon PeopleCloud (Agility Harmony)
10.0
Dashboards
Customer.io
5.4
Epsilon PeopleCloud (Agility Harmony)
10.0
Standard reports
Customer.io
5.4
Epsilon PeopleCloud (Agility Harmony)
10.0
Custom reports
Customer.io
7.0
Epsilon PeopleCloud (Agility Harmony)
10.0

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Epsilon PeopleCloud (Agility Harmony)

  • Fairly intuitive if you have previous experience with high-end email tools.
  • The training opportunities are good - they offer both online and/or live training.
  • The support we receive is very good.
  • The reporting feature is good - a lot of detailed information.
Kimberly Yolitz | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Epsilon PeopleCloud (Agility Harmony)

  • The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
  • Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
  • It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
  • Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
Kimberly Yolitz | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Epsilon PeopleCloud (Agility Harmony)

While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
Kimberly Yolitz | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Epsilon PeopleCloud (Agility Harmony)

  • Increased email production = more communication to customers.
  • Better reporting = determine areas for improvement or scale up efforts.
  • Working on getting our triggered emails optimized - there's a great opportunity for this with this tool.
Kimberly Yolitz | TrustRadius Reviewer

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Epsilon PeopleCloud (Agility Harmony)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Customer.io
9.0
Epsilon PeopleCloud (Agility Harmony)
7.0

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