Data Axle Genie vs. Databook

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data Axle Genie
Score 5.4 out of 10
N/A
Data Axle Genie (formerly Salesgenie) is a sales intelligence software solution offered by Infogroup.
$99
per month
Databook
Score 8.1 out of 10
N/A
Databook’s main enterprise intelligence platform helps market teams quickly understand customers.N/A
Pricing
Data Axle GenieDatabook
Editions & Modules
Professional - Consumers
$99
per month
Professional - Businesses
$149.00
per month
360 Marketing - Consumers
$149
per month
360 Marketing - Businesses
$199.00
per month
Professional - Businesses & Consumers
$199
per month
Team - Consumers
$249
per month
360 Marketing - Businesses & Consumers
$249
per month
Team - Businesses
$299.00
per month
Team - Businesses & Consumers
$349
per month
No answers on this topic
Offerings
Pricing Offerings
Data Axle GenieDatabook
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscounts available for annual pricing.Contact vendor for pricing information.
More Pricing Information
Community Pulse
Data Axle GenieDatabook
Features
Data Axle GenieDatabook
Prospecting
Comparison of Prospecting features of Product A and Product B
Data Axle Genie
6.2
6 Ratings
22% below category average
Databook
-
Ratings
Advanced search6.06 Ratings00 Ratings
Identification of new leads8.06 Ratings00 Ratings
List quality9.06 Ratings00 Ratings
List upload/download7.06 Ratings00 Ratings
Ideal customer targeting5.06 Ratings00 Ratings
Load time/data access2.06 Ratings00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data Axle Genie
7.0
6 Ratings
11% below category average
Databook
-
Ratings
Contact information7.06 Ratings00 Ratings
Company information7.06 Ratings00 Ratings
Industry information7.06 Ratings00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data Axle Genie
4.7
6 Ratings
45% below category average
Databook
-
Ratings
Lead qualification process4.06 Ratings00 Ratings
Smart lists and recommendations3.06 Ratings00 Ratings
Salesforce integration1.04 Ratings00 Ratings
Company/business profiles7.06 Ratings00 Ratings
Alerts and reminders7.04 Ratings00 Ratings
Data hygiene6.05 Ratings00 Ratings
Automatic data refresh7.05 Ratings00 Ratings
Tags1.06 Ratings00 Ratings
Filters and segmentation6.06 Ratings00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data Axle Genie
1.0
4 Ratings
153% below category average
Databook
-
Ratings
Sales email templates1.04 Ratings00 Ratings
Append emails to records1.04 Ratings00 Ratings
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Data Axle GenieDatabook
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LeanData
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TechTarget Priority Engine
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User Ratings
Data Axle GenieDatabook
Likelihood to Recommend
7.0
(6 ratings)
-
(0 ratings)
Likelihood to Renew
5.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Data Axle GenieDatabook
Likelihood to Recommend
Data Axle
If you are looking to enrich your existing database, Data Axel Genie isn't the easiest tool to use. I do like how the contacts are verified, however, you have to pay PER contact if you are enriching, and if you merged existing infrastructures, it's not as easy to clean out your database. And it is very costly for this company.
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Databook
Well Suited - Databook works well when you’re in a sales role focused on enterprise accounts. You often need a full view of a company’s priorities, financials, and strategic themes, and the tool gives you that context quickly without digging through multiple sources. Less Appropriate - It’s less useful when you’re working mid market or with fast growing smaller companies. The coverage and depth can be limited, so you may not find enough meaningful data to rely on. In those cases, manual research still ends up doing most of the work.
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Pros
Data Axle
  • I liked the organization of the database it was easy to maneuver.
  • Search was fairly easy to maintain.
  • If you want to create a list of leads this will work. However, it is primarily for consumer leads not B2B.
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Databook
  • Growth drivers
  • Competitor Info
  • Time Saving Research
  • Earning calls Details
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Cons
Data Axle
  • We have a very specific industry and sometimes drilling down to these leads can be challenging. But with customer service, they have solved this for us.
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Databook
  • it lacked coverage to smaller businesses and Start-ups
  • Sometimes acts as "one more research tool"
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Likelihood to Renew
Data Axle
It was good when we had it but there definitely more softwares out there that provide more information, more current contact info and are much more user friendly
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Databook
No answers on this topic
Usability
Data Axle
Easy to use and great customer service.
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Databook
I rated it a seven because the core insights are genuinely useful once you get to them, but the workflow isn’t always smooth. Finding the right accounts can be hit or miss and some sections feel a bit cluttered, so it takes time to get comfortable. When it works, it saves effort, but the experience could be more intuitive
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Support Rating
Data Axle
Spot on and always available.
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Databook
No answers on this topic
Alternatives Considered
Data Axle
Salesgenie seemed more intuitive and knowledgeable account manager that handled my account. He quickly assisted my company needs and made recommendations based on the information I provided him
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Databook
Databook stood out because the research layer felt deeper and more strategic. It surfaces context you don’t usually get from tools like ZoomInfo or Lusha, which are great for contact data but not for understanding a company’s priorities. I used those more often because they serve broader use cases and are available in most orgs, but Databook delivered a different type of insight when I needed a clearer narrative about an account.
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Return on Investment
Data Axle
  • Positive, I was able to generate about three more proposals a week
  • Positive nice organization to establish a call list
  • Nice structure, great way to target hot or cold leads. Great way to get your feet wet
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Databook
  • Positive RoI - Quicker meetings because of better conversation insights
  • Negative RoI - The tool would be helpful in enterprise setup, hence wasnt useful for commercial hunting
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ScreenShots