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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Delivra

    Score7 out of 10
    N/ADelivra is an email marketing platform featuring advanced segmentation with A/B Testing, an email editor for the non-technically inclined, and mobile-accessible emails. Serving more than 500 companies, Delivra integrates with many popular CRM (SalesForce, Microsoft Dynamics, Netsuite, and more). Delivra merged with Campaign Monitor and Emma in summer 2018, but was acquired by Redbrick in January 2022, and now is a Redbrick brand.

    $1,188

    per year

    Leadfwd

    Score8.2 out of 10
    N/ALeadfwd, from the company of the same name in Staten Island, combines B2B Prospecting, Sales Outreach and Account-Based Marketing. It replaces the former INBOX25.N/A
    Pricing
    DelivraLeadfwd
    Editions & Modules
    Basic
    $1188
    per year
    Professional
    $2508
    per year
    Enterprise
    $4428
    per year
    Enterprise Plus
    Custom
    No answers on this topic
    Offerings
    Pricing Offerings
    DelivraLeadfwd
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    DelivraLeadfwd
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Delivra and Leadfwd
    Feature
    Delivra
    6.8
    2 Ratings
    17% below category average
    Leadfwd
    7.4
    2 Ratings
    4% below category average
    WYSIWYG email editor7.01 Ratings7.02 Ratings
    Dynamic content8.01 Ratings7.01 Ratings
    Ability to test dynamic content8.01 Ratings7.01 Ratings
    A/B testing7.01 Ratings3.22 Ratings
    Mobile optimization7.02 Ratings6.22 Ratings
    Email deliverability reporting9.82 Ratings9.62 Ratings
    List management2.22 Ratings8.62 Ratings
    Triggered drip sequences5.01 Ratings8.82 Ratings
    Landing pages00 Ratings9.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Delivra and Leadfwd
    Feature
    Delivra
    7.4
    2 Ratings
    3% below category average
    Leadfwd
    6.3
    2 Ratings
    17% below category average
    Dashboards9.02 Ratings6.52 Ratings
    Standard reports8.12 Ratings6.32 Ratings
    Custom reports5.01 Ratings6.01 Ratings
    Lead Management
    Comparison of Lead Management features of Delivra and Leadfwd
    Feature
    Delivra
    -
    Ratings
    Leadfwd
    8.0
    2 Ratings
    1% above category average
    Lead nurturing automation00 Ratings8.42 Ratings
    Lead scoring and grading00 Ratings7.32 Ratings
    Data quality management00 Ratings7.72 Ratings
    Automated sales alerts and tasks00 Ratings8.52 Ratings
    Campaign Management
    Comparison of Campaign Management features of Delivra and Leadfwd
    Feature
    Delivra
    -
    Ratings
    Leadfwd
    7.0
    1 Ratings
    8% below category average
    Calendaring00 Ratings5.01 Ratings
    Event/webinar marketing00 Ratings9.01 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Delivra and Leadfwd
    Feature
    Delivra
    -
    Ratings
    Leadfwd
    7.5
    1 Ratings
    1% below category average
    Social sharing and campaigns00 Ratings9.01 Ratings
    Social profile integration00 Ratings6.01 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Delivra and Leadfwd
    Feature
    Delivra
    -
    Ratings
    Leadfwd
    9.1
    2 Ratings
    18% above category average
    Role-based workflow & approvals00 Ratings8.82 Ratings
    Customizability00 Ratings7.92 Ratings
    Integration with Salesforce.com00 Ratings10.01 Ratings
    Integration with SugarCRM00 Ratings9.62 Ratings
    Best Alternatives
    DelivraLeadfwd
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DelivraLeadfwd
    Likelihood to Recommend
    6.1
    (2 ratings)
    8.2
    (2 ratings)
    User Testimonials
    DelivraLeadfwd
    Likelihood to Recommend
    Delivra
    As far as I know, Delivra is the only email marketing software that allows for every instance of a personalized email to be bcc'ed to an internal email address. This is a niche feature, but can be very useful for companies that need detailed records of all client communication for posterity.
    Incentivized
    Read full review
    Leadfwd
    I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
    Incentivized
    Read full review
    Pros
    Delivra
    • User-friendly - once I understood the platform better, it took only a few minutes for me to prepare the reminder based on the survey invitation.
    • Trustworthy - I could trust that my emails were sent successfully.
    • Had the necessary tools - I only used a few of the features, but the ones I did use were easy to implement for the emails.
    Incentivized
    Read full review
    Leadfwd
    • SugarCRM integration
    • Ease of building workflows
    • Responsive, helpful support team
    Incentivized
    Read full review
    Cons
    Delivra
    • The contact database is not easy to navigate and we are limited by the number of contact categories we can create, and the ones we can delete. When personalizing emails it is hard to see past all the unneeded database properties to find the ones I want to include.
    • Every time I log in from https://www.delivra.com/ it opens a second window with the app and leaves the first window. It should go directly to the app in the same window.
    • Within the app, you can't open links in new tabs for easy comparison between different files/versions. It would be nice to have one email open and be able to easily open a different draft "in a new tab" without having to open a new window, log in again, and navigate to the needed file.
    Incentivized
    Read full review
    Leadfwd
    • Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
    • Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
    • Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
    Incentivized
    Read full review
    Alternatives Considered
    Delivra
    I had the ability to manually suppress who I wanted to send the email to, as well as individually send a link to members/customers without depending on Qualtrics ability to "send to non-survey respondents."
    Incentivized
    Read full review
    Leadfwd
    Different platforms stack up particularly well for different use cases. INBOX25 is our default choice for SugarCRM users.
    Incentivized
    Read full review
    Return on Investment
    Delivra
    • Delivra has been well suited to the needs of a particular client, and allowed for campaigns to be executed in line with their needs.
    • Delivra is another tool in our company's email marketing/marketing automation toolbox that can be used when needed or at a different price point from other platforms.
    • Overall, we haven't widely deployed Delivra.
    Incentivized
    Read full review
    Leadfwd
    • We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
    • When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
    • Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
    Incentivized
    Read full review
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