Likelihood to Recommend When talking with people in the industry (colleagues, job interviews, clients) Swydo, by DialogTech, has an outstanding reputation. I've recommended the service many times in one-off audits and to in-house marketers at clients who are still doing manual reporting. The Holy Grail was always getting data pushed to you so that you could analyze it and improve the business. Mondays are no longer reporting days. They're analysis days. We've also set up a number of online dashboards that we host on our site. We could use Swydo, by DialogTech, as well, but we think it's great that our site is the place where people retrieve their data.
Read full review NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
Read full review Pros Great product that produces results people use. Fantastic pricing creating a good value. Outstanding customer service--fast and friendly. Constant evolution with new features added all the time. Read full review It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that. Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics. It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format. Read full review Cons The interface has a bit of a learning curve. Because you're directly accessing an API, there is some experimentation needed to get the data that you want. Read full review The tool does struggle with handling data from tools that aren't particularly clean. Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas. Portions of the tool don't work as expected but there are work-arounds in almost all situations. Read full review Support Rating The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
Read full review Alternatives Considered I've never found as good a combination of value and featured data as Swydo, by DialogTech. I think that
Semrush is a great tool, especially for research. And I use some of their social media templates, but the report writer is nowhere near as robust as Swydo, by DialogTech.
Supermetrics also has an okay product, but is nowhere near Swydo, by DialogTech's class. Even when I'm only reporting on one platform, I find that Swydo, by DialogTech, is often a better choice than the native report.
Read full review Google Analytics is raw data. Reporting has improved, but it is limited to the data available in
Google Analytics Only. NinjaCat combines data across all the digital platforms you use.
Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
Read full review Return on Investment Improved accuracy Countless hours saved over years because we use it for regular and ad-hoc reporting. The regular alone is ~5 hours/week. Clients who haven't seen this kind of comprehensive reporting are wowed and thrilled. Read full review Improved perception of business by improving reporting Much quicker optimization for clients Stands out ahead of competitors Read full review ScreenShots