D&B Optimizer vs. LeadGenius

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
D&B Optimizer
Score 7.6 out of 10
N/A
D&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.N/A
LeadGenius
Score 4.4 out of 10
Mid-Size Companies (51-1,000 employees)
LeadGenius is a B2B data solution, offering insights to fuel revenue growth and strategic market positioning. Tailored for marketing, sales, and revenue operations leaders, LeadGenius provides bespoke data at scale, uncovering opportunities hidden within the vast digital landscape. Key Features: Bespoke Data at Scale: Customized data sets that match specific market needs, enabling targeted campaigns and strategic decisions. Global Reach: Access to over 40 million…
$20,400
per year
Pricing
D&B OptimizerLeadGenius
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
D&B OptimizerLeadGenius
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsLeadGenius Offers Both US and Global Data Packages for Marketing and Sales teams of almost every size.
More Pricing Information
Community Pulse
D&B OptimizerLeadGenius
Top Pros
Top Cons

No answers on this topic

Features
D&B OptimizerLeadGenius
Prospecting
Comparison of Prospecting features of Product A and Product B
D&B Optimizer
5.7
2 Ratings
28% below category average
LeadGenius
7.5
1 Ratings
1% below category average
Advanced search3.52 Ratings3.01 Ratings
Identification of new leads5.12 Ratings10.01 Ratings
List quality5.12 Ratings9.01 Ratings
List upload/download8.02 Ratings10.01 Ratings
Ideal customer targeting4.42 Ratings7.01 Ratings
Load time/data access8.02 Ratings6.01 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
D&B Optimizer
6.8
2 Ratings
10% below category average
LeadGenius
8.0
1 Ratings
6% above category average
Contact information6.92 Ratings8.01 Ratings
Company information6.22 Ratings8.01 Ratings
Industry information7.12 Ratings8.01 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
D&B Optimizer
6.9
2 Ratings
7% below category average
LeadGenius
9.7
1 Ratings
27% above category average
Lead qualification process6.01 Ratings10.01 Ratings
Smart lists and recommendations6.02 Ratings10.01 Ratings
Salesforce integration9.02 Ratings10.01 Ratings
Company/business profiles4.32 Ratings10.01 Ratings
Data hygiene8.82 Ratings9.01 Ratings
Automatic data refresh6.22 Ratings00 Ratings
Filters and segmentation8.21 Ratings9.01 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
D&B Optimizer
7.3
1 Ratings
3% below category average
LeadGenius
-
Ratings
Append emails to records7.31 Ratings00 Ratings
Best Alternatives
D&B OptimizerLeadGenius
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
D&B OptimizerLeadGenius
Likelihood to Recommend
8.0
(2 ratings)
9.0
(1 ratings)
User Testimonials
D&B OptimizerLeadGenius
Likelihood to Recommend
Dun & Bradstreet
NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
Read full review
LeadGenius
LeadGenius is great for any company that has very specific, niche leads they need to generate (like we do). If you have a broader audience, I would recommend using a simpler, cheaper platform that simply scrapes LInkedIn for some keywords you've entered. For us, we need specific titles from specific types of companies (i.e. software companies that could use an email API).
Read full review
Pros
Dun & Bradstreet
  • Update and correct data.
  • Integrate with your sales and marketing automation systems.
  • Help maintain updated records.
Read full review
LeadGenius
  • LeadGenius has gone out of their way to help us find leads for fairly obscure markets. LeadGenius combines AI with personal vetting to find hundreds and thousands of leads for us that other automated lead gen platforms that simply scrape LinkedIn or the web cannot find.
  • If you need any custom work done for you outside of the platform, LeadGenius is willing to help with that where other platforms are not (with other lead gen platforms, either you use the system as-is despite it's shortcomings, or not at all).
Read full review
Cons
Dun & Bradstreet
  • Sometimes missing records
Read full review
LeadGenius
  • The platform loads a little slowly and has little quirks. If you create a ton of segments, it can be hard to organize them. If you archive old ones you can't view them anymore (but Leadgenius has access on the backend and can send your data to you).
Read full review
Alternatives Considered
Dun & Bradstreet
We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
Read full review
LeadGenius
Growlabs used too many generic search parameters and had too many system bugs - but they're early and I'm confident their product will get stronger.
Read full review
Return on Investment
Dun & Bradstreet
  • We save time and money having sales people trying to complete and update records.
Read full review
LeadGenius
  • LeadGenius has been one of the main sources of leads for us over the past 6 months. There's a longer lead nurture cycle (since they're cold, outbound leads as opposed to inbound), but they do convert to customers for us.
Read full review
ScreenShots

D&B Optimizer Screenshots

Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.

LeadGenius Screenshots

Screenshot of LeadGenius Dashboard and Campaign CreatorScreenshot of Analytics Dashboard displaying data delivered, Enrichment Rates, and Credit UsageScreenshot of Active Campaigns SummaryScreenshot of Integrations and API Settings