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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Optimizer

    Score10 out of 10
    N/AD&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.N/A

    MixRank

    Score6.5 out of 10
    N/AMixRank is a sales intelligence software solution offered by MixRank.N/A
    Pricing
    D&B OptimizerMixRank
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    D&B OptimizerMixRank
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    D&B OptimizerMixRank
    Prospecting
    Comparison of Prospecting features of D&B Optimizer and MixRank
    Feature
    D&B Optimizer
    5.7
    2 Ratings
    30% below category average
    MixRank
    6.9
    2 Ratings
    11% below category average
    Advanced search3.52 Ratings7.52 Ratings
    Identification of new leads5.12 Ratings5.52 Ratings
    List quality5.12 Ratings6.52 Ratings
    List upload/download8.02 Ratings7.52 Ratings
    Ideal customer targeting4.42 Ratings7.02 Ratings
    Load time/data access8.02 Ratings7.52 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of D&B Optimizer and MixRank
    Feature
    D&B Optimizer
    6.8
    2 Ratings
    13% below category average
    MixRank
    5.8
    2 Ratings
    29% below category average
    Contact information6.92 Ratings6.02 Ratings
    Company information6.22 Ratings5.02 Ratings
    Industry information7.12 Ratings6.52 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of D&B Optimizer and MixRank
    Feature
    D&B Optimizer
    6.9
    2 Ratings
    8% below category average
    MixRank
    6.3
    2 Ratings
    17% below category average
    Lead qualification process6.01 Ratings6.02 Ratings
    Smart lists and recommendations6.02 Ratings6.52 Ratings
    Salesforce integration9.02 Ratings5.02 Ratings
    Company/business profiles4.32 Ratings5.52 Ratings
    Data hygiene8.82 Ratings5.52 Ratings
    Automatic data refresh6.22 Ratings6.52 Ratings
    Filters and segmentation8.21 Ratings6.52 Ratings
    Alerts and reminders00 Ratings8.52 Ratings
    Tags00 Ratings6.52 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of D&B Optimizer and MixRank
    Feature
    D&B Optimizer
    7.3
    1 Ratings
    2% below category average
    MixRank
    -
    Ratings
    Append emails to records7.31 Ratings00 Ratings
    Best Alternatives
    D&B OptimizerMixRank
    Small Businesses
    Owler
    Score9.7 out of 10
    Owler
    Score9.7 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Clay
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B OptimizerMixRank
    Likelihood to Recommend
    8.0
    (2 ratings)
    6.5
    (2 ratings)
    User Testimonials
    D&B OptimizerMixRank
    Likelihood to Recommend
    Dun Bradstreet
    NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
    Incentivized
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    MixRank
    If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
    Incentivized
    Read full review
    Pros
    Dun Bradstreet
    • Update and correct data.
    • Integrate with your sales and marketing automation systems.
    • Help maintain updated records.
    Incentivized
    Read full review
    MixRank
    • Easy to use UI
    • Has a pretty good range of support for iOS, Android and mobile web.
    • Lists are easy to pull
    • Good customer support.
    Incentivized
    Read full review
    Cons
    Dun Bradstreet
    • Sometimes missing records
    Incentivized
    Read full review
    MixRank
    • The interface is not as user friendly as other platforms.
    • Contact information can be off with regards to smaller indie publishers/developers.
    • I would like to edit the information that is provided in CSV reports.
    Incentivized
    Read full review
    Alternatives Considered
    Dun Bradstreet
    We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
    Incentivized
    Read full review
    MixRank
    Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
    Incentivized
    Read full review
    Return on Investment
    Dun Bradstreet
    • We save time and money having sales people trying to complete and update records.
    Incentivized
    Read full review
    MixRank
    • It gave us the ability to target the right organizations for our business
    • Gave clear insights on competitors in the mobile Ad Tech Space
    • Gave us lists of potential customers at scale.
    Incentivized
    Read full review
    ScreenShots

    D&B Optimizer Screenshots

    Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.