Ecomail vs. OptiMonk vs. Privy

If you are looking for a really simple to use and at the same time highly effective email marketing platform with email automation capabilities this is a really well-rounded choice if combined with other solutions. Pricing is really reasonable too.

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OptiMonk is the perfect partner for website pop-ups. It makes lead collection super easy. The pop-ups are beautiful and completely customisable making it super easy to edit them and match with your brand persona. They are interactive but in no way irritating. People can have a seamless user experience browsing the website while the pop up shows up on the side.

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Adding Privy to your ecommerce store is a no brainer. You can very quickly increase your on-site email acquisition conversion rate through the Spin To Win wheel and other templates that Privy offers. You can also use it for additional on-site messaging like announcement bars and landing pages

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• Email marketing
• Email marketing automation
• Implementation & user interface

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• Huge variety of pop up templates
• Holiday themes templates such as Christmas, Thanksgiving etc.
• Perfect time delay
• Segmentation based on user journey

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• Segments website visitors to your site: It can recognize who has been to your website once or many times. It allows you to present an offer to different user groups, present an offer, and then capture their email address.
• Provides flexible opt-in form options: Embedded opt-in forms, pop-ups. bars at the top of your site. You can redirect to a landing page or a thank you window, create a form that takes up the entire screen, provide an offer at the end, or simply thank users for their information.
• Easy user experience: Different options for designs, easy drag + drop builder. Easy installation, trackable results.
• Support their users: Holy cricket. Their support is so helpful. Privy was one of the first software companies that I've encountered that has really gone above and beyond for my team.
• Measurability: Privy understands that digital marketers want to track - They want to be able to split-test their options, track their results - not only views but conversions and $ conversions. Privy gives its users this ability.

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• Customer tracking
• Banners & popups
• Data analytics

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• The user interface crashes sometimes
• If we have more than 5000 impressions, then we will have to take a paid plan. This might not be feasible for small businesses
• It would be great if they offer email marketing services too

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• It gets some getting used to setting up emails with pictures.
• Service isn't cheap but you get what you pay for.

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• Flexible options: The software allows so many different kinds of opt-in form solutions: Full-page, pop-up, bar at the top of the page, embedded, etc.
• Easy UX: This software is easy to use for just about anyone on my team. It's easy to implement and work with. Design, form field determination, and integration is all relatively very easy to perform.
• Great support: We've had in-person calls with their support team, and they've been answer specific questions and offer relevant strategies. They've been willing to get on the phone with me and my clients to help us solve problems.
• Multiple integrations - No matter what CRM you're using, there's likely a way to integrate Privy forms into it.
• Easy installation on sites: Just a strip of code.
• Visible, measurable results: Tracking and data with visits, conversion events, and conversion $ tracked to the forms.

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I was able to learn to use it within days. I am also able to teach my clients to use the platform really quickly.

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Privy is very easy to use and is intuitive to new users. The templates they provide give you a head start on campaign builds and their customer success team is approachable and knowledgable about the product. You do not have to be a tech wizard to get rolling with Privy, but the results will make you feel that way.

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The customer support team from Privy is incredible (shout out to Simone). Every person I have worked with has been knowledgable, helpful, polite, and responsive. They have a live chat feature and all CSRs do a great job.

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SALESmanago overpromises and underdelivers. Bloomreach is a great platform, but not suitable for smaller clients because of the pricing. Ecomail delivers everything that they promise you and they do it really well. In the field of marketing automation or email platforms, it is widespread that the solutions promise way too much and are not able to deliver (reliability, ease of use, functionality etc.)

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OptiMonk specialises in website pop-ups. As such they have a wide variety. They keep on improving with time and make the experience better. They also offer a lot of tips and free useful content for ecommerce websites.

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After having used quite a few email marketing platforms, I can say out of all of them we like Privy the best. Privy's integration with the BigCommerce platform makes it much easier to use than the others we tried in the past and we are happy with the results we have gotten and their excellent customer support which is superior especially to Mailchimp which can only be reached by email.

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• Great price compared to other solutions
• Easy to learn to use
• It works as described

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• It has helped us convert leads into subscribers
• It makes the overall user experience much better
• It has helped us optimise our advertising spends

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• Positive impact for our clients - Our clients can see exactly how many views each opt-in has seen, how it has converted, and how much revenue has been generated from that opt-in and email sequence that it is linked to. (We have used this tool + paid traffic + email to generate more than $15k for some of our clients. And that's just one part of their marketing systems...That's about 150x ROI).
• Positive impact for us - We only want to recommend and use tools that have proven use cases and conversions. This is true here - and it means that we can reliably recommend and use it as a tool to grow revenue for our clients in combination with paid traffic and email marketing. They also support their partners - that means we're more efficient. Time is money - so that's a win here, too.

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