edX for Business vs. HubSpot Academy

edx is really helpful for learning and growing your skills in both personal and professional aspects. It helped us learn all the business concepts which were required for our company. We chose certification after auditing a number of courses. It was definitely a terrific tool for professionals who were self-learning.

Incentivized

I would recommend HubSpot Academy as an 8. It is an 8 because it is very informative and a great start for learning HubSpot CRM. There is every topic you can think of with informative videos, interactive learnings, and practice quizzes. Topics like workflows, email marketing, sequences, etc. However, sometimes the videos are very long. They are more effective when they are shorter and there is more of them. It is a hit or miss when that happens. Also, the trainings do not go into great detail so it is better for starting learning the basics and functions.

Incentivized

• Provides certification after completion of course
• Provides eLearning from home
• They have a broad variety of courses for all business owners

Incentivized

• Marketing and sales tips that can be implemented right away
• Virtual learning environment that offers flexibility
• Certified training respected in the sales vertical
• Free to those who use HubSpot CRM
• Clear, concise courses
• Expanded library of sales and marketing courses

Incentivized

• Following forum posts when there are thousands of participants is clunky
• The feature that is supposed to bookmark your progress and start you up back where you left off is rarely accurate

Incentivized

• Missing actual workshops on some of the premium features of HubSpot
• Pace of updates and new platforms features might be missing from the existing learning content at the time.
• Having the actual lessons in written format

Incentivized

The platform is free, nothing to renew

Incentivized

The adaptation of edX for Business is varied within the organization given that we are multigenerational. Depending on which side of the age spectrum one side is more open to using it and having their professional learning virtual and on their preferred pace. The other half prefers in-person or scheduled live time for their professional learning.

Incentivized

For HubSpot Academy's usability, I rate it a 9 because it is very simple and easy to use. HubSpot Academy is very user friendly. You can pick a category like "email marketing" then you will have an intro video, follow up detail videos, practice quizzes, interactive practices, and some sections have a certification quiz at the end. It is very easy to navigate sections. The only reason I rate the usability a 9 instead of a 10 is because sometimes HubSpot Academy does not register the interactive practices.

Incentivized

edX for Business seemed to be quite similiar to other competitors in terms of methodology and formats. In our case, courses themes availability were very important, because the challenge was to find relevant content to support pre-defined learning tracks. We found most of them on edX for Business catalog. The posibility to integrate them into other platforms was also an important decision factor.

Incentivized

I think it goes straight to the point. It doesn't have a million courses but it's enough with the ones they have because they're amazing.

Incentivized

• There is no way to try the course for free to check if the content is interesting
• Valuable certificates for the cv and linkdln
• Well renamed certifications in the job market

Incentivized

• Removed the training burden from managers to allow them to use the time elsewhere (2-8 hours)
• Provided more standard and robust training to new hires, allowing for more consistent customer experience

Incentivized