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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Elastic Email

    Score8 out of 10
    N/AElastic Email is an email delivery service for transactional emailing.

    $29

    per month for up to 2,500 contacts and 37,500 emails

    Ortto

    Score9 out of 10
    Small Businesses (1-50 employees)
    Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…

    $199

    per month month-to-month commitment with 10,000 contacts

    Pricing
    Elastic EmailOrtto
    Editions & Modules
    Inbox Plus
    $9
    per month per user
    Email API Starter
    $19
    per month for up to 50,000 emails
    Email Marketing Starter
    $29
    per month for up to 2,500 contacts and 37,500 emails
    Email API Pro
    $49
    per month for up to 50,000 emails
    Email Marketing Pro
    $49
    per month for up to 2,500 contacts and 37,500 emails
    Starter
    $199
    per month month-to-month commitment with 5,000 contacts
    Professional
    $599
    per month month-to-month commitment with 10,000 contacts
    Enterprise
    Custom
    per month annual commitment, paid monthly with 10,000 contacts
    Offerings
    Pricing Offerings
    Elastic EmailOrtto
    Free Trial
    NoYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—10% discount for quarterly billing. 15% discount for annual billing.
    More Pricing Information
    Features
    Elastic EmailOrtto
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    9.0
    11 Ratings
    15% above category average
    WYSIWYG email editor00 Ratings8.911 Ratings
    Dynamic content00 Ratings8.98 Ratings
    Ability to test dynamic content00 Ratings8.98 Ratings
    A/B testing00 Ratings8.98 Ratings
    Mobile optimization00 Ratings8.910 Ratings
    Email deliverability reporting00 Ratings9.911 Ratings
    List management00 Ratings8.911 Ratings
    Triggered drip sequences00 Ratings8.911 Ratings
    Lead Management
    Comparison of Lead Management features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    9.2
    11 Ratings
    15% above category average
    Lead nurturing automation00 Ratings9.911 Ratings
    Data quality management00 Ratings8.910 Ratings
    Automated sales alerts and tasks00 Ratings8.99 Ratings
    Campaign Management
    Comparison of Campaign Management features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    8.9
    9 Ratings
    16% above category average
    Event/webinar marketing00 Ratings8.99 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    8.9
    8 Ratings
    16% above category average
    Social profile integration00 Ratings8.98 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    8.9
    12 Ratings
    17% above category average
    Dashboards00 Ratings8.912 Ratings
    Standard reports00 Ratings8.912 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Elastic Email and Ortto
    Feature
    Elastic Email
    -
    Ratings
    Ortto
    8.9
    9 Ratings
    15% above category average
    API00 Ratings8.98 Ratings
    Customizability00 Ratings8.99 Ratings
    Integration with Salesforce.com00 Ratings8.97 Ratings
    Best Alternatives
    Elastic EmailOrtto
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Bloomreach
    Score9.2 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Iterable
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Elastic EmailOrtto
    Likelihood to Recommend
    8.0
    (3 ratings)
    8.9
    (12 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Elastic EmailOrtto
    Likelihood to Recommend
    Elastic Email
    Email Elastic is best suited in cases when we need to send bulk emails and campaigns. It provides features such as scheduling campaigns and automating fast delivery of emails; the trial version also provides many features that can be used by a new user. Email Elastic is less suited for small companies with a smaller number of clients or contacts.
    Incentivized
    Read full review
    Ortto
    Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
    Incentivized
    Read full review
    Pros
    Elastic Email
    • High Deliverability Rate Across Most Email Providers
    • Generous Free Plan for Those Just Getting Started
    • Fair, Competitive Pricing & Plans/Limits
    Incentivized
    Read full review
    Ortto
    • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
    • Easy and powerful email editing and creation built-in. No need for email template coding.
    • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
    Incentivized
    Read full review
    Cons
    Elastic Email
    • I wish they didn't have such a strict requirement regarding their "opt out" links in emails. I totally understand why they do this, but there are use cases, such as one to one personal emails between individuals, where this is annoying. However, it's something I'm willing to live with for the greater good.
    Incentivized
    Read full review
    Ortto
    • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
    Incentivized
    Read full review
    Support Rating
    Elastic Email
    I have not had any issues with Elastic Email that have required reaching out to support, so I can't speak to the quality of their customer support. The help documents were well written and presented, though, and I would imagine that anyone with issues would receive satisfactory assistance in a timely manner.
    Incentivized
    Read full review
    Ortto
    No answers on this topic
    Alternatives Considered
    Elastic Email
    Email elastic is a cost-effective, fast, and reliable platform for sending bulk emails and promoting campaigns, it provides good features even for the new user, while Blaze Verify pricing is a bit high, and a new user would not be able to access all the features. Hence clearly, Elastic email leads the position when compared to Blaze Verify.
    Incentivized
    Read full review
    Ortto
    How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well! The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
    Incentivized
    Read full review
    Return on Investment
    Elastic Email
    • With a very modest outlay, we achieve features and functions that cost larger companies a lot of money.
    Incentivized
    Read full review
    Ortto
    • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
    Incentivized
    Read full review
    ScreenShots

    Elastic Email Screenshots

    Screenshot of The drag-and-drop Email Designer.Screenshot of The email marketing campaign interface with precise segments. Users can build personalized experiences with this email marketing tool.Screenshot of Where to create unlimited sign-up forms or pop-ups with our form creator.Screenshot of Where to track email delivery in real time to respond to any issues immediately. Follow along with detailed data as the emails arrive in recipients' inboxes.Screenshot of An example of a created product page. These can match any brand, process secure payments via Stripe, and deliver content directly to fans.

    Ortto Screenshots

    Screenshot of a single view of the customer journey to create more meaningful connections with an audience in the moments that matter.Screenshot of custom activities that represent product-qualifying actions or behaviors that lead to growth, that can be used to enter people into customer journeys, create target audiences, or build reports and dashboards.Screenshot of pop-ups, forms, bars, notifications, screen takeovers, banners, reactions, spin wheels, surveys, videos, countdowns and collect feedback. Contacts captured from tracked forms can be added to customer journeys.Screenshot of event-based journeys can be built in minutes and help to create connections with customers. Journeys can include email, SMS, and in-app messaging for critical customer moments.Screenshot of business Intelligence reporting, not just open and click rates. Ortto gives businesses instant, real-time access to simplified business intelligence, reporting, and dashboard tools with built-in revenue attribution to track the metrics that matter.