SAP Emarsys vs. Remarkety

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
SAP Emarsys
Score 6.5 out of 10
N/A
Emarsys is a customer engagement platform that allows users to automate personalized campaigns across channels, based on each individual consumer’s behavior. The suite's capabilities include marketing automation, email marketing, customer engagement, customer intelligence and predictive recommendations. Emarsys is now part of SAP, since the December 2020 acquisition.N/A
Remarkety
Score 9.2 out of 10
N/A
N/A
$200
per month
Pricing
SAP EmarsysRemarkety
Editions & Modules
No answers on this topic
Remarkety
$25.00
per month
Offerings
Pricing Offerings
SAP EmarsysRemarkety
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeRequiredNo setup fee
Additional Details
More Pricing Information
Community Pulse
SAP EmarsysRemarkety
Features
SAP EmarsysRemarkety
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
SAP Emarsys
6.5
8 Ratings
16% below category average
Remarkety
-
Ratings
WYSIWYG email editor7.36 Ratings00 Ratings
Dynamic content8.06 Ratings00 Ratings
Ability to test dynamic content4.07 Ratings00 Ratings
Landing pages8.03 Ratings00 Ratings
A/B testing7.07 Ratings00 Ratings
Mobile optimization6.07 Ratings00 Ratings
Email deliverability reporting6.48 Ratings00 Ratings
List management4.48 Ratings00 Ratings
Triggered drip sequences7.75 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
SAP Emarsys
6.5
5 Ratings
18% below category average
Remarkety
-
Ratings
Lead nurturing automation6.05 Ratings00 Ratings
Lead scoring and grading7.04 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
SAP Emarsys
6.9
8 Ratings
6% below category average
Remarkety
-
Ratings
Dashboards7.68 Ratings00 Ratings
Standard reports7.08 Ratings00 Ratings
Custom reports6.07 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
SAP Emarsys
7.0
7 Ratings
6% below category average
Remarkety
-
Ratings
API6.97 Ratings00 Ratings
Role-based workflow & approvals6.04 Ratings00 Ratings
Customizability5.97 Ratings00 Ratings
Integration with Salesforce.com7.04 Ratings00 Ratings
Integration with Microsoft Dynamics CRM9.02 Ratings00 Ratings
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
8.0
1 Ratings
9% above category average
Data Transfer00 Ratings8.01 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
9.9
4 Ratings
23% above category average
Ad campaign creation00 Ratings10.04 Ratings
Ad deployment00 Ratings10.04 Ratings
Display advertising00 Ratings10.04 Ratings
Ad display and retargeting segmentation00 Ratings10.04 Ratings
Sequence targeting00 Ratings9.54 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
SAP Emarsys
-
Ratings
Remarkety
9.4
4 Ratings
19% above category average
Ad dashboards00 Ratings9.14 Ratings
Ad performance reports00 Ratings10.04 Ratings
Ad conversion tracking00 Ratings10.04 Ratings
Ad attribution reporting00 Ratings10.04 Ratings
Cross-channel ad management00 Ratings7.52 Ratings
Ad forecasting and optimization00 Ratings10.02 Ratings
Best Alternatives
SAP EmarsysRemarkety
Small Businesses
Vbout
Vbout
Score 10.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
SAP EmarsysRemarkety
Likelihood to Recommend
7.6
(10 ratings)
9.5
(4 ratings)
Likelihood to Renew
9.9
(2 ratings)
-
(0 ratings)
Ease of integration
5.0
(1 ratings)
-
(0 ratings)
User Testimonials
SAP EmarsysRemarkety
Likelihood to Recommend
SAP
Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
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Remarkety
If Remarkety can be integrated with your website I would 10/10 recommend it every time. They have great reporting features and offer different options for automation campaigns or you can even create your own custom automation campaigns. If you are only using it for newsletters you'll still see benefits but it's not going to be near as beneficial unless you add in automation.
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Pros
SAP
  • It has the ability to reach maximum market chains.
  • It helps to keep our customer’s data confidential in any means.
  • It encourages one-to-one customer engagement which has helped us developing more trust in our customers.
  • It is targeting the required and interested audience for the organization.
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Remarkety
  • Abandoned shopping cart automation.
  • Targeted remarketing across social media and search.
  • Email campaigns and behavior-based automation.
  • Reporting.
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Cons
SAP
  • The email and content builder is significantly worse than other email marketing platforms I've used
  • Emails campaigns cannot be used in more than one automation flow
  • Amount of emails collected and being sent for smart insight are inaccurate
  • I've rarely completed a task without some type of user interface error
  • Customer service mostly directs you to help center on website
  • You have to pay extra for training
  • You have to pay extra for reporting in which the system cannot provide
  • Lengthy contract with a high price tag
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Remarkety
  • The results from multiple emails cannot combine within a campaign.
  • The order history is lost when customer email has been updated.
  • Clunky dashboard.
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Likelihood to Renew
SAP
We have no intention of changing Emarsys
Read full review
Remarkety
No answers on this topic
Alternatives Considered
SAP
Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
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Remarkety
Remarkety has many more features compared to Mailchimp. The integration to my webshop was extremely easy to set up and I like to use the interface from Remarkety. You get lots of predefined trigger points for your automation and building email templates is just as easy as it was with Mailchimp.
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Return on Investment
SAP
  • From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business.
  • Reliable and giving cost effective services.
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Remarkety
  • More transactions
  • Higher Order Value
  • More Returning Customers
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