Engage121 vs. SOCi

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Engage121
Score 4.0 out of 10
N/A
Engage121 Enterprise is a social media management, monitoring, publishing and reporting application serving multiple users across an enterprise – from brand managers, community managers, and the marketing team through to individual outlet owners.N/A
SOCi
Score 8.4 out of 10
N/A
SOCi, including the former Brandify (acquired July 2021) presents a range of local marketing solutions, such as store locators, local SEO driven landing pages, local advertising, and brand reputation management.N/A
Pricing
Engage121SOCi
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Engage121SOCi
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
Engage121SOCi
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Engage121
7.2
3 Ratings
7% below category average
SOCi
-
Ratings
Boolean keyword searches3.32 Ratings00 Ratings
Filtering out noise/spam9.01 Ratings00 Ratings
Sentiment analysis7.52 Ratings00 Ratings
Broad channel coverage9.01 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Engage121
8.6
3 Ratings
7% above category average
SOCi
-
Ratings
Content planning and scheduling8.73 Ratings00 Ratings
Audience targeting8.01 Ratings00 Ratings
Content optimization8.52 Ratings00 Ratings
Workflow management9.13 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Engage121
9.0
1 Ratings
12% above category average
SOCi
-
Ratings
Automated routing and prioritization9.01 Ratings00 Ratings
Customer interaction histories9.01 Ratings00 Ratings
Bulk actions9.01 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Engage121
7.9
3 Ratings
2% above category average
SOCi
-
Ratings
Lead generation8.01 Ratings00 Ratings
Content marketing8.03 Ratings00 Ratings
Paid media management8.01 Ratings00 Ratings
Campaigns and promotions7.63 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Engage121
4.3
3 Ratings
65% below category average
SOCi
-
Ratings
Twitter6.93 Ratings00 Ratings
Facebook6.03 Ratings00 Ratings
LinkedIn1.01 Ratings00 Ratings
Google+5.83 Ratings00 Ratings
YouTube2.01 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Engage121
6.8
2 Ratings
15% below category average
SOCi
-
Ratings
Campaign success analytics6.52 Ratings00 Ratings
Real-time tracking7.02 Ratings00 Ratings
Competitor analysis7.02 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Engage121
8.8
2 Ratings
9% above category average
SOCi
-
Ratings
Role-based user permissions & privileges8.52 Ratings00 Ratings
Mobile access9.01 Ratings00 Ratings
Best Alternatives
Engage121SOCi
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Google Business Profile
Google Business Profile
Score 8.9 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 9.8 out of 10
Google Business Profile
Google Business Profile
Score 8.9 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Engage121SOCi
Likelihood to Recommend
6.1
(3 ratings)
8.4
(8 ratings)
Likelihood to Renew
4.0
(2 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
8.2
(5 ratings)
Support Rating
-
(0 ratings)
10.0
(4 ratings)
User Testimonials
Engage121SOCi
Likelihood to Recommend
Engage121
Who is using the platform? How many users might you have? How often would you be using the platform?
Read full review
SOCi, Inc
SOCi is a fantastic tool for a franchise business because it provides the ability to post in bulk while also posting localized content. So, you can share the same basic content across all of your locations, but SOCi's tagging system inserts a location's phone number or website for each individual location. This helps create a localized feel and personalized touch -- but you only schedule one post, making it easy and efficient to localize content in mass posting. This principle applies to paid ads as well. Because of these features, SOCi may not be the best platform for companies with just one location
Read full review
Pros
Engage121
  • It does a good job of allowing for scheduling social media posts in advance.
Read full review
SOCi, Inc
  • Firstly, as a user of Brandify, I am really fond of their after-sales support services because as a user these services matter a lot.
  • Brandify has made the work so much easier as it avoids spending time looking for better options.
  • It is very helpful platform for the growth of a company.
  • Its analysis helps us in foreseeing situations that can be either good or bad and ensure that we think of a possible solution.
Read full review
Cons
Engage121
  • Uploading images after you start a post
  • Analytics could be better
Read full review
SOCi, Inc
  • Their analytics are sub-par to other tools that I use.
  • Their website can be a little clunky until you learn to navigate it.
  • It takes a long time to be fully on-boarded and running on the platform with all information syncing together.
Read full review
Likelihood to Renew
Engage121
We are choosing a new platform to go with. It is not my choice to leave Engage121, but it has the majority of the capabilities that we need to get things done. That said, if needed, I would choose to use it.
Read full review
SOCi, Inc
No answers on this topic
Usability
Engage121
No answers on this topic
SOCi, Inc
There are some aspects of the scheduling of posts that could be more user friendly for the less tech-savvy users.
Read full review
Support Rating
Engage121
No answers on this topic
SOCi, Inc
We have not had to contact support so there is nothing to say in response to this question. We are sure that if we needed to contact them we would be able to get any issues resolved quickly
Read full review
Alternatives Considered
Engage121
Manalto is a platform that's identical to E121. One good thing about Manalto is the uploading images function. You can upload them anytime in the posting process
Read full review
SOCi, Inc
Soci is a lot better. It’s more user friendly and it makes better for one platform to have all my accounts on
Read full review
Return on Investment
Engage121
  • Scheduling posts ahead
Read full review
SOCi, Inc
  • Brandify allows us to analyze the reputation of the business and how happy our customers are with us.
  • It is a affordable local marketing software.
  • It has reliable and efficient support.
Read full review
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